Let me be the voice of your brand — the kind that grabs attention, builds trust, and drives conversions. I write copy that sells from revenue-generating emails to scroll-stopping landing pages and SEO blogs that actually rank and read well. My experience spans B2B social media content, DTC e-commerce sales copy, and SEO-optimized blog posts, always tailored to drive business growth and audience engagement. I thrive working remotely and alongside founders and marketing teams to craft compelling narratives that resonate. With a strong background in marketing and extensive freelance writing engagements, I consistently help businesses boost impressions, leads, and revenue. I specialize in creating buyer personas, strategizing copy for upsells and sales funnels, and researching to craft targeted messaging for specific audience segments. My certifications and work with reputable brands and publications underscore my commitment to quality and results-driven content creation.

Colin Ngai

Let me be the voice of your brand — the kind that grabs attention, builds trust, and drives conversions. I write copy that sells from revenue-generating emails to scroll-stopping landing pages and SEO blogs that actually rank and read well. My experience spans B2B social media content, DTC e-commerce sales copy, and SEO-optimized blog posts, always tailored to drive business growth and audience engagement. I thrive working remotely and alongside founders and marketing teams to craft compelling narratives that resonate. With a strong background in marketing and extensive freelance writing engagements, I consistently help businesses boost impressions, leads, and revenue. I specialize in creating buyer personas, strategizing copy for upsells and sales funnels, and researching to craft targeted messaging for specific audience segments. My certifications and work with reputable brands and publications underscore my commitment to quality and results-driven content creation.

Available to hire

Let me be the voice of your brand — the kind that grabs attention, builds trust, and drives conversions. I write copy that sells from revenue-generating emails to scroll-stopping landing pages and SEO blogs that actually rank and read well. My experience spans B2B social media content, DTC e-commerce sales copy, and SEO-optimized blog posts, always tailored to drive business growth and audience engagement. I thrive working remotely and alongside founders and marketing teams to craft compelling narratives that resonate.

With a strong background in marketing and extensive freelance writing engagements, I consistently help businesses boost impressions, leads, and revenue. I specialize in creating buyer personas, strategizing copy for upsells and sales funnels, and researching to craft targeted messaging for specific audience segments. My certifications and work with reputable brands and publications underscore my commitment to quality and results-driven content creation.

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Work Experience

Freelance Content Writer at First Rank SEO
October 1, 2024 - Present
Wrote SEO-optimized blog posts, service pages, and case studies for a wide range of local businesses in Winnipeg. Contributed to a content-led strategy that helped an asbestos removal site drive 25% growth. Helped fuel a 1600% increase in impressions and 3500% growth for a dental clinic with targeted content across blogs and service pages. Created SEO content and case study support for a Winnipeg appliance repair brand, increasing visitors from page 10 to 244. Executed content strategy for an electrician client growing inbound calls from zero to over 100 monthly through organic search.
Sales Copywriter at Inno Supps
September 1, 2024 - Present
Consistently helped generate $25K alone, often maintaining 50%. Wrote product landing pages, emails, SMS, Facebook ads scripts, and ad concepts to boost DTC e-commerce sales. Created buyer personas to inform copywriting and marketing efforts. Strategized copy for upsells and sales funnels. Researched customers and competitors to craft targeted messaging for specific audience segments.
Content Writer at WPBeginner
August 1, 2023 - Present
Produced 310 diverse content types, including listicles, how-to tutorials, opinion pieces, and comparison content.
B2B Social Media Copywriter at HatTip Agency
May 1, 2023 - Present
Crafted high-performing LinkedIn content for B2B founders to drive net new business. Created high-quality interview prompts and worked alongside founders to support content strategies aimed at lead generation and engagement.
Freelance Copywriter at AdaptAI
December 1, 2021 - Present
Wrote blog posts and social media content for clients like US Window & Door and Natural Care Chiropractic. Helped US Window & Door rank #1 for key blogs, driving 5.6K visitors. Created authoritative LinkedIn posts to generate leads and engagement.
Freelance Content Writer at Swish DM
June 1, 2021 - Present
Wrote high-converting blogs, product pages, and web copy for top eco brands like EcoFlow, Stitch Golf, and Drum Center of Portsmouth. The content helped Drum Center grow revenue by 297% and achieve a 46x return on marketing spend.

Education

B.A. Marketing at Illinois Institute of Technology
January 1, 2015 - August 5, 2025
B.A. Marketing at University of Hawaii at Manoa
January 1, 2013 - August 5, 2025

Qualifications

HubSpot Content Marketing Certification Course
January 11, 2030 - August 5, 2025
Yoast SEO Training
January 11, 2030 - August 5, 2025

Industry Experience

Professional Services, Software & Internet, Retail, Media & Entertainment, Education