I am a seasoned Development Manager and Sitecore specialist with extensive experience leading technical teams and delivering scalable digital solutions. Over the years, I have honed my skills in architecture, code quality, SEO, and accessibility standards, consistently improving team performance and project outcomes. My passion lies in mentoring developers, aligning technical execution with business goals, and driving innovation through hands-on leadership. I take pride in collaborating closely with cross-functional teams to embed best practices throughout the development lifecycle. Whether leading technical audits, managing client engagements, or spearheading technical integrations, I strive to ensure stability, scalability, and seamless user experiences. I am committed to continuous learning and applying my expertise to create future-ready, high-impact digital platforms.

Albraa Al Nabulsi

I am a seasoned Development Manager and Sitecore specialist with extensive experience leading technical teams and delivering scalable digital solutions. Over the years, I have honed my skills in architecture, code quality, SEO, and accessibility standards, consistently improving team performance and project outcomes. My passion lies in mentoring developers, aligning technical execution with business goals, and driving innovation through hands-on leadership. I take pride in collaborating closely with cross-functional teams to embed best practices throughout the development lifecycle. Whether leading technical audits, managing client engagements, or spearheading technical integrations, I strive to ensure stability, scalability, and seamless user experiences. I am committed to continuous learning and applying my expertise to create future-ready, high-impact digital platforms.

Available to hire

I am a seasoned Development Manager and Sitecore specialist with extensive experience leading technical teams and delivering scalable digital solutions. Over the years, I have honed my skills in architecture, code quality, SEO, and accessibility standards, consistently improving team performance and project outcomes. My passion lies in mentoring developers, aligning technical execution with business goals, and driving innovation through hands-on leadership.

I take pride in collaborating closely with cross-functional teams to embed best practices throughout the development lifecycle. Whether leading technical audits, managing client engagements, or spearheading technical integrations, I strive to ensure stability, scalability, and seamless user experiences. I am committed to continuous learning and applying my expertise to create future-ready, high-impact digital platforms.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Work Experience

Team Lead and Solution Architect at Tech Guilds Consulting Inc.
July 1, 2021 - August 5, 2025
Provided architectural leadership across diverse client projects, delivering end-to-end solution, technical, and information architecture to ensure scalability and alignment with long-term business goals. Led and mentored cross-functional development teams through code reviews and technical guidance, enhancing code performance and enforcing SEO and WCAG accessibility standards. Oversaw developer assignments and resource planning to maintain delivery timelines and code quality across distributed teams. Partnered closely with stakeholders to translate complex business requirements into actionable user stories and scalable architectural designs. Acted as primary technical liaison for clients, leading discovery workshops, training sessions, and solution demos to ensure alignment and guide decision-making. Balanced hands-on development with architectural oversight to support evolving client needs and strategic objectives.
Development Manager at Tech Guilds Consulting Inc.
July 1, 2021 - Present
Provide technical leadership across all projects to ensure alignment between architecture, code quality, and implementation standards, reducing technical debt and accelerating delivery timelines. Manage and support team growth through structured performance reviews, feedback sessions, and continuous mentorship, resulting in improved team velocity and alignment with development goals. Contribute to business development by providing technical insight during RFPs and client-facing presentations. Lead in-depth technical audits of Sitecore implementations and codebases to identify critical issues and deliver actionable recommendations enhancing stability and scalability. Spearhead SEO and accessibility audits using tools like Lighthouse and Monsido, guiding remediations to improve search visibility and WCAG compliance. Collaborate with cross-functional teams to embed SEO best practices and accessibility compliance throughout the development lifecycle. Champion responsive design principles t
Team Lead and Solution Architect at TechGuilds Consulting Inc.
July 1, 2021 - August 5, 2025
Provided architectural leadership across diverse client projects, delivering end-to-end solution, technical, and information architecture to ensure scalability, maintainability, and alignment with long-term business goals. Led and mentored cross-functional development teams through structured code reviews and technical guidance, enhancing code performance and enforcing SEO and WCAG accessibility standards. Oversaw developer assignments and resource planning across concurrent initiatives, enabling consistent delivery timelines and code quality. Partnered with stakeholders to analyze complex business requirements and translate them into actionable user stories and scalable architectural designs. Acted as the primary technical liaison for clients, leading discovery workshops, training sessions, and solution demos to ensure alignment and build trust throughout project lifecycles. Balanced hands-on development with architectural oversight, ensuring technical solutions met delivery standards
Development Manager at TechGuilds Consulting Inc.
July 1, 2021 - Present
Provided technical leadership across all projects, ensuring alignment between architecture, code quality, and implementation standards. Managed team growth through structured performance reviews and mentoring, improving velocity and alignment with development goals and KPIs. Contributed to business development by providing technical insight during RFPs and client presentations, securing new engagements and shaping scalable digital solutions. Led technical audits of Sitecore implementations to surface critical issues and deliver actionable recommendations enhancing stability and scalability. Spearheaded SEO and accessibility audits using tools like Lighthouse, GTMetrix, Monsido, and SiteImprove, identifying performance and compliance gaps. Collaborated with cross-functional teams to embed SEO and WCAG accessibility compliance in the development lifecycle. Championed responsive design principles to ensure consistent user experiences across devices, enhancing mobile engagement and usabili
Sitecore Developer at Tech Guilds Consulting Inc.
November 1, 2018 - August 5, 2025
Developed Sitecore components using .NET Web Forms and MVC, extending functionality to meet complex client requirements and ensuring scalable codebases. Integrated Sitecore with external systems such as Microsoft Dynamics CRM and services including address validation APIs and SAML-based single sign-on, improving authentication and personalized capabilities. Installed and customized Sitecore modules like EXM, WFFM, and uCommerce. Configured advanced search solutions such as Coveo to deliver performant and scalable search experiences. Performed Sitecore upgrades to maintain platform stability and security. Implemented responsive, accessible front-end experiences using HTML5, CSS3, and JavaScript aligned with Sitecore’s rendering models. Participated in client-facing discovery and business analysis sessions, translating business needs into user stories and functional specifications. Diagnosed and resolved technical issues across Sitecore implementations, enhancing performance and uptime
Sitecore Developer at TechGuilds Consulting Inc.
November 1, 2018 - August 5, 2025
Leveraged .NET to develop Sitecore components using Web Forms and MVC, extending functionality through pipelines, processors, and custom configurations. Integrated Sitecore with external systems like Microsoft Dynamics CRM and services including address validation APIs and SAML-based single sign-on. Installed, configured, and customized Sitecore modules including EXM, WFFM, and uCommerce. Set up and configured advanced search solutions such as Coveo for Sitecore to deliver scalable search experiences. Performed Sitecore upgrades to ensure compatibility with new features and security standards, minimizing disruption. Implemented responsive, accessible front-end experiences using HTML5, CSS3, JavaScript, and modern UI frameworks in alignment with Sitecore rendering models. Participated in client-facing discovery and business analysis sessions, translating business needs into development plans. Diagnosed and resolved technical issues across Sitecore implementations, enhancing performance

Education

Bachelor of Engineering and Management, Software Engineering at McMaster University
January 11, 2030 - August 5, 2025
Bachelor of Engineering and Management, Software Engineering at McMaster University
January 11, 2030 - August 5, 2025

Qualifications

Sitecore XM Cloud Developer Certification
January 11, 2030 - August 5, 2025
Sitecore 10 .NET Developer
January 11, 2030 - August 5, 2025
Contentstack Certified Developer
January 11, 2030 - August 5, 2025
Coveo for Sitecore Certified Developer
January 11, 2030 - August 5, 2025
Certified ScrumMaster® (CSM®)
January 11, 2030 - August 5, 2025
Sitecore XM Cloud Developer Certification
January 11, 2030 - August 5, 2025
Sitecore 10 .NET Developer
January 11, 2030 - August 5, 2025
Contentstack Certified Developer
January 11, 2030 - August 5, 2025
Coveo for Sitecore Certified Developer
January 11, 2030 - August 5, 2025
Certified Scrum Master® (CSM®)
January 11, 2030 - August 5, 2025

Industry Experience

Computers & Electronics, Professional Services, Software & Internet, Financial Services, Media & Entertainment

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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