I am a multidisciplinary graphic designer based in New York, with a strong focus on publication, editorial, and digital design. I specialize in creating cohesive visual systems, modular grid structures, and polished, reader-friendly layouts adaptable for both print and screen. I am passionate about integrating complex content into clear and engaging formats that communicate effectively. Over the years, I have independently managed projects from concept through delivery, collaborating with clients and studios to refine visual concepts and implement publication-ready designs. My experience spans designing for magazines, music festivals, and cultural campaigns, with a dedication to enhancing user experience and maintaining visual consistency throughout my work.

Humberto Ochoa

I am a multidisciplinary graphic designer based in New York, with a strong focus on publication, editorial, and digital design. I specialize in creating cohesive visual systems, modular grid structures, and polished, reader-friendly layouts adaptable for both print and screen. I am passionate about integrating complex content into clear and engaging formats that communicate effectively. Over the years, I have independently managed projects from concept through delivery, collaborating with clients and studios to refine visual concepts and implement publication-ready designs. My experience spans designing for magazines, music festivals, and cultural campaigns, with a dedication to enhancing user experience and maintaining visual consistency throughout my work.

Available to hire

I am a multidisciplinary graphic designer based in New York, with a strong focus on publication, editorial, and digital design. I specialize in creating cohesive visual systems, modular grid structures, and polished, reader-friendly layouts adaptable for both print and screen. I am passionate about integrating complex content into clear and engaging formats that communicate effectively.

Over the years, I have independently managed projects from concept through delivery, collaborating with clients and studios to refine visual concepts and implement publication-ready designs. My experience spans designing for magazines, music festivals, and cultural campaigns, with a dedication to enhancing user experience and maintaining visual consistency throughout my work.

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Work Experience

Freelance Graphic Designer at No Ideas Studio
June 1, 2025 - Present
Developed the visual identity, grid system, and folio layout for Pete Deevakul’s forthcoming photo book focusing on typographic clarity and narrative flow. Collaborated with studio leads to refine visual concepts and implement a publication-ready design system.
Student Designer at The New School College of Performing Arts
May 1, 2025 - August 5, 2025
Designed print and digital assets including posters, programs, and promotional graphics for performances and institutional events. Developed systematized layouts to streamline production and maintain visual consistency.
Designer at Bluekeys Magazine
October 1, 2024 - August 5, 2025
Designed editorial spreads, merchandise, and promotional materials for a biannual magazine spotlighting independent artists. Managed prepress preparation and coordinated national distribution of the final printed edition.
Freelance Graphic Designer at Beatriz Lozano
September 30, 2023 - August 5, 2025
Designed the wordmark and identity system chosen for TikTok’s 2023 Hispanic Heritage Month campaign. Assisted in adapting the final design for multiple formats including motion graphics and branded case study presentations.
Gallery Attendant at Modern Art Museum of Fort Worth
August 31, 2021 - August 5, 2025
Supported visitor experience and gallery safety during exhibitions, gaining early exposure to the logistics of professional art environments.
Freelance Graphic Designer at Self-employed
January 1, 2021 - Present
Currently designing the website and digital materials for Bread & Roses, a DIY music festival, emphasizing user experience and responsive design. Create strategy-oriented visual materials for musicians, artists, and organizers, managing projects from concept to final delivery.

Education

BFA Communication Design at Parsons School of Design
August 1, 2021 - May 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Non-Profit Organization