I am a proactive Designer with a strong foundation in UI and visual design, specializing in B2B web applications across desktop, tablet, and mobile platforms. I bring a deep understanding of brand strategy, visual storytelling, and design systems to create compelling experiences. Rooted in human-centered design, I excel in collaborative settings and consistently produce polished, brand-aligned solutions. My expertise covers wireframing, prototyping, user testing, illustration, animation, typography, and brand identity with a passion for improving user experiences and delivering engaging visuals.…

Melissa Archer

I am a proactive Designer with a strong foundation in UI and visual design, specializing in B2B web applications across desktop, tablet, and mobile platforms. I bring a deep understanding of brand strategy, visual storytelling, and design systems to create compelling experiences. Rooted in human-centered design, I excel in collaborative settings and consistently produce polished, brand-aligned solutions. My expertise covers wireframing, prototyping, user testing, illustration, animation, typography, and brand identity with a passion for improving user experiences and delivering engaging visuals.…

Available to hire

I am a proactive Designer with a strong foundation in UI and visual design, specializing in B2B web applications across desktop, tablet, and mobile platforms. I bring a deep understanding of brand strategy, visual storytelling, and design systems to create compelling experiences.

Rooted in human-centered design, I excel in collaborative settings and consistently produce polished, brand-aligned solutions. My expertise covers wireframing, prototyping, user testing, illustration, animation, typography, and brand identity with a passion for improving user experiences and delivering engaging visuals.

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Work Experience

Visual Designer at Bank of Montreal
January 1, 2021 - August 5, 2025
Developed a cohesive visual identity for the Data & Analytics department, enhancing brand presence. Designed user interfaces for product pitches to communicate visions and secure stakeholder buy-in. Delivered marketing materials including event branding, newsletters, and educational videos for internal stakeholders, boosting engagement. Created personal branding materials for BMO leaders such as email banners, templates, and logos, receiving positive feedback for creativity.
UI Lead at Bank of Montreal
December 31, 2020 - February 11, 2025
Led the UI & Visual Design of a Data & Analytics Marketplace, delivering new features such as landing pages, forms, dashboards, and chatbot designs through sketches, wireframes, lo and hi-fi mockups, and clickable prototypes. Collaborated with Product Owner, UX Lead, and Developers in an agile environment. Conducted usability testing and iterated designs based on feedback, significantly improving user experience. Contributed to design system evolution for consistency and accessibility. Delivered visual designs balancing user experience and business goals, resulting in higher product quality and user engagement. Created an animated video introducing the Marketplace, which increased traffic and received widespread praise.
Illustrator at Melissa Archer Illustration
February 11, 2018 - Present
I’m a Toronto based Illustrator and Designer. I’m a Visual Storyteller who loves to create vibrant, warm, fun and whimsical artwork. I’ve had the pleasure of working on some pretty creative projects and with some amazing clients. Some lovely folks I’ve worked with: The University of Manitoba, Canadian Geographic Magazine, Cottage Life Magazine, Pacific Parklands Foundation, Chester Municipality, Trinity College School

Education

Graphic Design Diploma at The Art Institute
January 1, 2011 - January 1, 2012
3D Animation Advanced Diploma at Humber College
January 1, 2006 - January 1, 2009

Qualifications

Destination Digital Champion (BMO)
January 11, 2030 - August 5, 2025

Industry Experience

Financial Services, Professional Services, Media & Entertainment, Software & Internet, Other
    Engineering Firm Photo Contest Promo Video

    Created all the frame illustrations to turn into a flip book animation

    Animated Video - Data & Analytics Marketplace Product

    For this project, I created a dynamic animated video to promote The Data & Analytics Marketplace Product, aimed at capturing attention and highlighting key features in a visually compelling format.

    I collaborated with the communications team to define the video’s objectives and messaging, ensuring alignment with the company’s brand.

    I developed the concept, storyboarded the scenes, and designed the animation style to engage the target audience. The video was featured in a department newsletter, on the BMO Intranet, and in an external blog post on the BMO website. It successfully increased awareness and interest in the product, receiving positive feedback from both internal stakeholders and the audience.

    Resorts of Ontario – Publication Map

    A playful and vibrant map of Central Ontario. This map was used in a recent publication in Resorts of Ontario, and it is intended to bring to life the resorts and amenities in the central Ontario Region.

    A&M University Campus Map - For Foundation Magazine

    A warm and Whimsical map created for A&M University in Texas to be featured in the foundation magazine “Spirit”. This map’s purpose was to callout all the areas where statues are on Campus. To bring this vibrant piece to life, I worked with the magazine production team and university experts on campus life. We really wanted the campus buildings to shine and highlight with a legend where the statues can be found throughout the campus.