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I've been building and designing high-converting sales funnels since 2024, working with clients across the United States, Singapore, Malaysia, and Australia.

About

I’ve been building and designing high-converting sales funnels since 2024, working with clients across the United States, Singapore, Malaysia, and Australia. I’ve helped busy business owners discover their unique brand palettes so they can stand out in a competitive market. My mission is to create a brand that looks as powerful as your offer feels, and my goal is to ensure your brand drives real results. I design and build various funnels including challenge, webinar, lead generation, VSL, SaaS, e-commerce, and event funnels for entrepreneurs and business owners. I manage full backend setup, including integration workflows, pipelines, custom values, email templates, and email domain verifications.

  • 2 years' experience
  • Joined August 2025

Languages

  • EnglishAdvanced
  • ChineseAdvanced

Industry experience

  • Professional Services
  • Retail
  • Software & Internet
  • Travel & Hospitality

Work experience

Funnel Builder and Designer · Side Gig Accelerator (SGA)Jan 2025 – Aug 2025 · 8 mos

Freelance funnel builder and designer working remotely, focusing on high-converting funnel solutions.

Brand and Marketing Executive · The Ascott LimitedMar 2024 – Aug 2025 · 1 yr 6 mos

Managed inquiries related to the Ascott Star Rewards (ASR) Programme and digital campaigns, ensuring smooth communication and issue resolution. Conducted rate parity audits to reinforce ASR rates offered at public channels to ensure profitability on Ascott sales channels. Collaborated with agencies to resolve issues on ASR web pages and member profiles. Developed know-how on campaign management from conceptualization to implementation. Managed digital campaigns driving online engagement and ROI.

Funnel Builder & Designer · SLN StudioMar 2024 – Present · 2 yrs 9 mos

Designs and builds various types of sales funnels including challenge, webinar, lead generation, VSL, SaaS, e-commerce, and event funnels for entrepreneurs and business owners. Manages full backend setup including integration workflows, pipelines, custom values, email templates, and email domain verifications. Focused on funnel performance, split tests, conversions, efficiency, page load speed, and marketing campaigns. Works closely with clients to refine brand palettes and ensure funnels align with business objectives. Writes compelling copy that drives engagement.

Education

Bachelor of Business International Hotel & Resort Management · Torrens University Australia2015 – 2018

Certifications and awards

Certified Funnel Builder & Designer2024 – 2025

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