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Arif Husain Bhai Sumrasen

Available to hire

Hi, I’m Arif, a senior iOS engineer with a passion for clean architecture and scalable mobile experiences.

About

Hi, I’m Arif, a senior iOS engineer with a passion for clean architecture and scalable mobile experiences. I’ve led iOS development across APAC and globally, shipping features with Swift, SwiftUI, and Combine, and mentoring engineers to raise code quality. I enjoy turning complex challenges into robust, testable code and empowering teams to deliver value at speed.

I thrive on collaboration across product, design, and QA to improve user engagement and business outcomes. Outside code, I’m curious about how different domains intersect—fintech, e‑commerce, and analytics—and I’m always looking for ways to optimize performance, reliability, and developer happiness.

  • 15 years' experience
  • Joined August 2025

Languages

  • EnglishFluent
  • JapaneseAdvanced
  • GermanIntermediate

Industry experience

  • Consumer Goods
  • Financial Services
  • Healthcare
  • Software & Internet
  • Education
  • Media & Entertainment
  • Retail
  • Professional Services

Work experience· 20 roles

Senior iOS Engineer · HelloFresh SEAug 2025 – Sep 2025 · 2 mos

Led the development of scalable iOS features in SwiftUI with Combine, from technical discovery to test coverage, accessibility, tracking, and A/B rollout. Refactored legacy core selection logic into a modular, protocol-oriented, Combine-based component, enabling cleaner architecture and scalable feature expansion. Designed and implemented Auto Save as a protocol-oriented, testable Swift module using Combine, contributing to measurable revenue growth. Delivered multi-quantity add-ons, Meal Completion, and Cart Revamp using SwiftUI and Combine, boosting engagement and contributing to AOV uplift. Improved operational efficiency by configuring Firebase traces, Grafana alerts, and reducing QA workload via UI automation, cutting manual tests from 32 to 11 and saving ~0.5 developer days.

Senior iOS Engineer · HelloFresh SEAug 2025 – Sep 2025 · 2 mos

Senior iOS Engineer delivering multiple scalable features in SwiftUI with Combine, covering technical discovery, test coverage, accessibility, tracking, and A/B rollout. Refactored legacy core selection logic into a modular, protocol-oriented Combine-based component to enable cleaner architecture and scalable feature expansion. Designed and implemented Auto Save (protocol-oriented Swift module using Combine), driving ~1.4% increase in average order value (AOV) and revenue. Delivered multi-quantity add-ons, Meal Completion, and Cart revamping using SwiftUI and Combine; improved engagement. Reduced QA workload by introducing UI testing automation and performance improvements.

Senior iOS Engineer, Shopping and Checkout Tribe · HelloFresh SEMar 2025 – Aug 2025 · 6 mos

Led high-impact initiatives such as AutoSave, CartRevamp, MealSelection, and Subscription Add-ons using SwiftUI and concurrency, resulting in a 1.4% AOV increase in the Cart, translating to millions in revenue. Refactored legacy core selection logic to reduce conflicts and improve quality, covered missed unit tests, and automated manual tests significantly reducing the number from 32 to 11. Managed and mitigated critical cart domain issues and wrote post-mortems. Enhanced operational excellence by integrating Firebase performance traces and configuring metrics alerts on Grafana. Fostered a strong code review culture promoting continuous improvement among developers.

Senior iOS Engineer · HelloFresh SEAug 2022 – Present · 4 yrs 4 mos
Tech Lead - Mobile Team (Japan) / Interim Group Head of iOS · Monstarlab, Inc.Mar 2022 – Aug 2025 · 3 yrs 6 mos
Tech Lead / Interim Head of iOS · Monstarlab, Inc.Jan 2022 – Sep 2025 · 3 yrs 9 mos
Tech Lead / Interim Head of iOS · Monstar Lab, Inc.Jan 2022 – Sep 2025 · 3 yrs 9 mos
Tech Lead / Interim Head of iOS · Monstar Lab, Inc.Jan 2022 – Sep 2025 · 3 yrs 9 mos

Education

Bachelor of Engineering in Electronics & Communication · V.V.P. Engineering College (Saurashtra University)2005 – 2009
Bachelor of Engineering in Electronics & Communication · V.V.P. Engineering College, Saurashtra University2005 – 2009
Bachelor of Engineering (Electronics & Communication) · V.V.P. Engineering College, Saurashtra University2005 – 2009
Bachelor of Engineering in Electronics & Communication · VVPS Engineering College, Saurashtra University2005 – 2009

Certifications and awards

Japanese Language Proficiency Test N32015 – 2025
Certified Salesforce Force.com Developer2015 – 2025
Certified Anaplan Model Builder2016 – 2025

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