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I am a Regional Marketing Lead with over 10 years of experience in commercial marketing, brand management, and channel strategy for both B2B and B2C sectors. Born and raised in Dubai, I have worked for global technology companies across the Middle East, specializing in strategic market development and trade marketing excellence. I thrive in leading teams and campaigns that drive revenue growth and measurable ROI through data-driven strategies. My expertise spans managing marketing budgets, building partner relationships, and leveraging digital platforms and automation tools to execute integrated campaigns. I am passionate about identifying market opportunities, crafting compelling brand narratives, and expanding channel partner ecosystems to foster sustainable business growth. I am immediately available for full-time or contract roles and open to relocation within the GCC.…I am a Regional Marketing Lead with over 10 years of experience in commercial marketing, brand management, and channel strategy for both B2B and B2C sectors. Born and raised in Dubai, I have worked for global technology companies across the Middle East, specializing in strategic market development and trade marketing excellence. I thrive in leading teams and campaigns that drive revenue growth and measurable ROI through data-driven strategies. My expertise spans managing marketing budgets, building partner relationships, and leveraging digital platforms and automation tools to execute integrated campaigns. I am passionate about identifying market opportunities, crafting compelling brand narratives, and expanding channel partner ecosystems to foster sustainable business growth. I am immediately available for full-time or contract roles and open to relocation within the GCC.

Adil Ahmed

Marketing Strategist, Marketing Consultant, Content Creator, +2

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I am a Regional Marketing Lead with over 10 years of experience in commercial marketing, brand management, and channel strategy for both B2B and B2C sectors. Born and raised in Dubai, I have worked for global technology companies across the Middle East, specializing in strategic market development and trade marketing excellence. I thrive in leading teams and campaigns that drive revenue growth and measurable ROI through data-driven strategies. My expertise spans managing marketing budgets, building partner relationships, and leveraging digital platforms and automation tools to execute integrated campaigns. I am passionate about identifying market opportunities, crafting compelling brand narratives, and expanding channel partner ecosystems to foster sustainable business growth. I am immediately available for full-time or contract roles and open to relocation within the GCC.…I am a Regional Marketing Lead with over 10 years of experience in commercial marketing, brand management, and channel strategy for both B2B and B2C sectors. Born and raised in Dubai, I have worked for global technology companies across the Middle East, specializing in strategic market development and trade marketing excellence. I thrive in leading teams and campaigns that drive revenue growth and measurable ROI through data-driven strategies. My expertise spans managing marketing budgets, building partner relationships, and leveraging digital platforms and automation tools to execute integrated campaigns. I am passionate about identifying market opportunities, crafting compelling brand narratives, and expanding channel partner ecosystems to foster sustainable business growth. I am immediately available for full-time or contract roles and open to relocation within the GCC.

Available to hire

I am a Regional Marketing Lead with over 10 years of experience in commercial marketing, brand management, and channel strategy for both B2B and B2C sectors. Born and raised in Dubai, I have worked for global technology companies across the Middle East, specializing in strategic market development and trade marketing excellence. I thrive in leading teams and campaigns that drive revenue growth and measurable ROI through data-driven strategies.

My expertise spans managing marketing budgets, building partner relationships, and leveraging digital platforms and automation tools to execute integrated campaigns. I am passionate about identifying market opportunities, crafting compelling brand narratives, and expanding channel partner ecosystems to foster sustainable business growth. I am immediately available for full-time or contract roles and open to relocation within the GCC.

Skills

Experience Level

Expert

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Expert

Work Experience

Trade Marketing Manager at Linksys

April 1, 2023 - August 6, 2025

Managed partner and retailer relationships across MEA with a 400K AED budget focused on trade marketing and retail activations. Increased brand visibility by 42%, revenue by 57%, and online brand recognition by 45% through omnichannel campaigns. Revamped website with new purchase features leading to 30% revenue growth. Improved POSM/SIS strategies boosting in-store experience and recurrent revenue streams. Led campaigns targeted at 5G product sales in KSA market increasing sales by 25%, collaborated with influencers, and strengthened e-commerce presence. Accountable for overall B2C strategy and reporting to senior stakeholders.

Regional Marketing Lead at HTC VIVE

April 1, 2023 - Present

Led a regional marketing team managing 15 field sales staff and 5 content creators, overseeing campaigns across MEA for both hardware and software. Achieved revenue growth of 2 M AED and expanded product availability by 80% with new retail partnerships including Noon and Amazon. Delivered over 20 events exceeding ROI benchmarks and generated 50% more leads in targeted sectors like education and healthcare. Enhanced the MEA website experience, increasing sales by 30%. Led digital campaigns on multiple social platforms, improving visibility by 70% and lead conversion by 20%. Utilized Salesforce, HubSpot, Power BI, and Google Analytics to optimize marketing ROI and trained team members on digital marketing best practices. Reporting directly to Head of Marketing EMEA.

Trade Marketing Associate at Acer Middle East

April 1, 2022 - August 6, 2025

Directed branding initiatives and retail activations across multiple Middle East countries managing 650K AED budget. Increased retail visibility by 30% through optimized SIS concepts and executed 18 product launches and 25 in-store activations resulting in 30% revenue growth. Led channel marketing for the region's visual, demo, and merchandising teams. Supported account and product managers to grow revenue by 15%. Developed retail programs enhancing loyalty and brand recommendations by 27%. Worked closely with distributors to maintain product availability. Coordinated consumer activations and incentive schemes to enhance KPI tracking and market penetration.

Area Sales Supervisor at Adyton One

March 1, 2018 - August 6, 2025

Managed sales targets of 1M AED across retailers and hypermarkets in UAE, and led regional event teams for maximum impact at major exhibitions. Monitored over 45 stores ensuring compliance with merchandising and POSM standards to maximize brand visibility. Managed MDF budgets of 150K AED for promotional campaigns and trained up to 10 associates improving product knowledge by 25%. Executed marketing campaigns with retailers resulting in 30% revenue increase. Conducted event activations and provided frontline brand representation training.

Marketing Coordinator at HTC

March 1, 2016 - August 6, 2025

Executed retail marketing campaigns that enhanced monthly sellout by 20% and planned product launch events to boost brand engagement. Collaborated with social media teams to align campaign timelines with product releases. Managed external agencies to develop brand-aligned visuals leading to 25% revenue increase. Updated and optimized company website to improve user experience and engagement by 15%. Crafted consistent messaging and visual brand assets in line with HTC guidelines.