FD

I am a dynamic and results-driven marketing consultant with over 25 years of experience crafting effective B2B and B2C marketing strategies and delivering impactful events in partnership with leading event brands.

About

I am a dynamic and results-driven marketing consultant with over 25 years of experience crafting effective B2B and B2C marketing strategies and delivering impactful events in partnership with leading event brands. I have proven ability to lead multi-channel campaigns, build engaged communities, deliver high-impact content, and elevate brand presence.

I am passionate about driving audience growth, advocating for women in business, and infusing creativity into every project I undertake.

  • 20 years' experience
  • Joined August 2025

Industry experience

  • Professional Services
  • Media & Entertainment
  • Non-Profit Organization
  • Manufacturing
  • Consumer Goods

Work experience· 7 roles

Fractional Marketing Consultant · Future Scape Eljays 44 / 44 GroupJan 2023 – Present · 3 yrs 11 mos

Worked with the team to deliver the Future Scape portfolio of events including the launch of two brand new events. Responsibilities included data acquisition and management, strategy, digital marketing, social content creation, planning and amplification, creative, copywriting, PR, and stakeholder management.

Fractional Marketing Consultant · Chartered Institute of Wastes Professionals (CIWM)Jan 2020 – Present · 6 yrs 11 mos

Collaborated with the existing marketing team on a long-term retainer basis to create, manage, and execute strategic plans, campaigns, and projects for the association, focusing on planning, communication, branding, engagement, and reporting.

Fractional Marketing Consultant · Trix MarketingJan 2020 – Present · 6 yrs 11 mos

Delivering tailored marketing and event support services to meet diverse client needs across both long-term collaborations and short-term contracts. Clients include Hub Exhibitions, Clarion, Imago Techmedia, Easy Fairs, Institute of Professional Packaging, Go Live Group.

Co-Director · Fidelity Marketing SolutionsJan 2020 – Present · 6 yrs 11 mos
Fractional Marketing Manager · Go Live GroupDec 2019 – Aug 2025 · 5 yrs 9 mos
Marketing Manager · Revelation Events LimitedJan 2011 – Aug 2025 · 14 yrs 8 mos
Marketing Exec/Brand Manager · Beta Distribution PlcJan 2006 – Aug 2025 · 19 yrs 8 mos

Education

BSc Combined Honours Psychology & Law (2:1) · University of Plymouth1998 – 2001
CIM Advanced Diploma in Marketing · London Metropolitan University1998 – 2001

Certifications and awards· 6

AI in Marketing (CIM) - 1 day2025
LinkedIn Masterclass - 1 day2024 – 2025
Digital Marketing Professional Certificate (DMI)2012 – 2025
WordPress Fundamentals – 1 day2007 – 2025

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