Olena Hulchenko

Available to hire

I am an experienced marketing and e-commerce specialist with over 5 years of expertise in SEO, content marketing, advertising, and analytics.

About

I am an experienced marketing and e-commerce specialist with over 5 years of expertise in SEO, content marketing, advertising, and analytics. I have a proven track record of supporting both Polish and international brands in B2B and B2C sectors, leading direct and remote teams to achieve impactful business goals.

My professional journey spans managing WooCommerce stores, launching international sales channels, optimizing product listings for SEO, and running successful advertising campaigns on platforms like Google Ads and Meta Ads. I am passionate about blending creative marketing strategies with data-driven insights to help businesses grow in competitive markets.

  • Joined August 2025

Languages

  • UkrainianFluent
  • RussianFluent
  • PolishAdvanced
  • EnglishAdvanced
  • GermanBeginner

Industry experience

  • Retail
  • Professional Services
  • Wholesale & Distribution
  • Real Estate & Construction
  • Travel & Hospitality
  • Consumer Goods
  • Software & Internet

Projects · 1

Work experience· 24 roles

SEO & Content Marketing Freelancer · Freelance / RemoteDec 2024 – Aug 2025 · 9 mos

Delivered SEO audits, keyword research, internal linking, and content optimization for individual and business clients. Created Google Ads product and remarketing campaigns. Designed landing pages and WordPress websites focused on user experience. Collaborated directly with business owners and small teams using tools such as Google Analytics, Google Search Console, SEMrush, and Ubersuggest.

E-commerce & Marketing Specialist · Art Con Design Sp. z o.o.Dec 2024 – Present · 2 yrs

Managed WooCommerce store focusing on UX, SEO configuration, and category optimization. Developed SEO strategies for Polish and English content with keyword-rich product descriptions. Created B2B catalogs, blog articles, and social media content. Sold products via Allegro, Etsy, and Amazon using SEO-optimized listings through BaseLinker. Conducted keyword analysis and improvements with Google Search Console. Collaborated with remote teams on content and product development.

SEO & Content Marketing, Freelancer · Self-employedDec 2024 – Aug 2025 · 9 mos

Delivered SEO audits, keyword research, internal linking, and content optimization for individual and business clients. Created Google Ads product and remarketing campaigns. Designed landing pages and WordPress websites with a focus on user experience. Collaborated with small teams and business owners, utilizing tools such as Google Analytics, Google Search Console, SEMrush, and Ubersuggest.

E-commerce & Marketing Specialist · Art Con Design Sp. z o.o.Dec 2024 – Present · 2 yrs
SEO & Content Marketing · FreelancerDec 2024 – Aug 2025 · 9 mos
E-commerce & Marketing Specialist · Art Con Design Sp. z o.o.Dec 2024 – Present · 2 yrs
E-commerce & Sales Specialist · RRart Rafał WilejtoAug 2023 – Aug 2025 · 2 yrs 1 mo
E-commerce & Sales Specialist · RRart Rafał WilejtoAug 2023 – Aug 2025 · 2 yrs 1 mo

Education

MA in International Relations – International Information specialization · Khmelnytskyi National University2005 – 2010
MA in International Relations – International Information specialization · Khmelnytskyi National University2005 – 2010
MA in International Relations – International Information specialization · Khmelnytskyi National University2005 – 2010

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