Hi, I’m Iqrayaqub, a graphic designer and social media specialist based in Lahore, Pakistan. I help brands build strong identities and deliver high-performing digital campaigns by blending visual design with strategic marketing to boost engagement and growth. I have managed multi-brand portfolios, created social content, banners, posters, and eBook covers, and led campaigns from concept to execution with a focus on clear communication and visual impact. Over the past five years, I’ve collaborated with local and international clients, driving campaigns for brands like Maryam Hotpot, Haichuan Foods, and Lancmall. I’m passionate about turning ideas into visually compelling assets that resonate with audiences and strengthen brand presence across digital platforms.

Iqrayaqub

Hi, I’m Iqrayaqub, a graphic designer and social media specialist based in Lahore, Pakistan. I help brands build strong identities and deliver high-performing digital campaigns by blending visual design with strategic marketing to boost engagement and growth. I have managed multi-brand portfolios, created social content, banners, posters, and eBook covers, and led campaigns from concept to execution with a focus on clear communication and visual impact. Over the past five years, I’ve collaborated with local and international clients, driving campaigns for brands like Maryam Hotpot, Haichuan Foods, and Lancmall. I’m passionate about turning ideas into visually compelling assets that resonate with audiences and strengthen brand presence across digital platforms.

Available to hire

Hi, I’m Iqrayaqub, a graphic designer and social media specialist based in Lahore, Pakistan. I help brands build strong identities and deliver high-performing digital campaigns by blending visual design with strategic marketing to boost engagement and growth. I have managed multi-brand portfolios, created social content, banners, posters, and eBook covers, and led campaigns from concept to execution with a focus on clear communication and visual impact.

Over the past five years, I’ve collaborated with local and international clients, driving campaigns for brands like Maryam Hotpot, Haichuan Foods, and Lancmall. I’m passionate about turning ideas into visually compelling assets that resonate with audiences and strengthen brand presence across digital platforms.

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Language

English
Fluent
Urdu
Fluent
Panjabi, Punjabi
Advanced

Work Experience

Graphic Designer & Social Media Specialist at Lancmall
August 1, 2025 - Present
Managed social media accounts and branding for multiple brands; oversaw campaign planning and creative direction for Maryam Hotpot; produced high-impact advertising creatives, social posts, and website banners; collaborated with marketing teams to drive engagement and conversions; created business cards and eBook covers; delivered visuals for campaigns across Facebook, Instagram, and Google; worked with international clients (DesignCrowd — US, Tange & Nakamura — Japan).
Graphic Designer at LancMall
January 1, 2025 - Present
Lead design and brand storytelling across digital channels, create compelling content, and develop targeted content strategies to boost engagement and support business goals. Collaborate with cross-functional teams to ensure cohesive brand identity and messaging across platforms.
Graphic Designer at Devicon Software House
November 1, 2024 - September 18, 2025
Contributed to promotion and brand growth for several projects, including Lucian Live Boost, Maryam Hotpot, and Haichuan Foods. Currently working on key projects such as LancServe Global Entry, LancServe Bulk Deal, and Saige.pk; responsible for developing digital marketing strategies, creating engaging social media content, and managing online brand presence to drive audience engagement and sales.
Graphic Designer at SMS - Social Media Specialist
January 1, 2024 - August 6, 2025
Created all company content and handled social media including video editing, storyboard creation, sound editing basics, and video color grading for platforms like YouTube and social media reels and shorts.
Brand Manager | Graphic Designer | Social Media Content Maker at Maryam HotPot Restaurant Lahore
January 1, 2024 - August 6, 2025
Managed brand identity and created effective visuals for marketing. Developed social media content and handled recruitment services under a 3-month contract. Worked comprehensively on social media campaigns and content planning.
Graphic Designer (Freelance) at DesignCrowd (US) and Tange & Nakamura (Japan)
December 31, 2023 - September 18, 2025
Contract-based projects delivering high-quality creative and marketing solutions tailored to each client's brand and target audience. Designing brand identities, marketing collateral, logos, social media visuals, and digital campaigns; collaborating with cross-functional teams to meet deadlines and maintain quality standards.
Graphic Designer at Devicon Software House
January 1, 2023 - Present
Currently designing visuals, branding, posters and banners; creating social media graphics and brand assets for Lahore-based clients.
Logo Designer at Design Crowd LLC
January 1, 2023 - September 18, 2025
Created various design works, posters and banners for multiple companies. Produced effective visuals, designed business cards, book covers, and social media graphics.
Contract Graphic Designer at Design Crowd, US
January 1, 2023 - August 6, 2025
Worked on contract basis designing logos and creative graphics for various clients.
Contract Graphic Designer at Tange & Nakamura, Japan
January 1, 2023 - August 6, 2025
Worked as a contracted graphic designer producing effective visual designs and logos supporting the company’s branding and communication efforts.
Graphic Designer | Video Editor | Brand Manager at Lancmall Lahore
January 1, 2023 - Present
Served as Graphic Designer, Video Editor, and Brand Manager responsible for creating diverse design work including logos, posters, banners, business cards, eBook covers, and social media graphics. Developed social media engaging visual content, optimized videos for platforms like YouTube and social media, and handled the company's entire content creation and social media management. Worked on highly creative projects to drive audience engagement and brand recognition.
Graphic Designer (Contract) at Design Crowd US
January 1, 2023 - August 6, 2025
Delivered contract graphic design services including logo design and effective visual content tailored to the US market.
Graphic Designer (Contract) at Tange & Nakamura Japan
January 1, 2023 - August 6, 2025
Provided contract-based graphic design services with focus on branding and visual design solutions.
Graphic Designer | Video Editor | Brand Manager at Lancmall
January 1, 2023 - Present
Worked as a logo designer creating various design work and effective visuals. Designed business cards, eBook covers, social media graphics, posters, and banners for various companies. Delivered projects involving graphic design and video optimization techniques including YouTube and social media platforms. Managed brand-related activities and social media content planning.

Education

Bachelor in Data Science at Khawaja Fareed University, Rahim Yar Khan
January 1, 2020 - January 1, 2024
Bachelor in Data Science at Khawaja Fareed University, Rahim Yar Khan
January 1, 2020 - January 1, 2024
Intermediate in Pre-Engineering at BISE DG Khan
September 1, 2020 - June 1, 2024
BS Data Science at Khawaja Fareed University of Engineering and Information Technology (UEIT), Rahim Yar Khan
January 11, 2030 - September 18, 2025
BS Data Science at Khawaja Fareed University of Engineering & Information Technology
January 11, 2030 - June 17, 2026
F.S.C Pre-Engineering at Women College Muzaffargarh
January 11, 2030 - June 17, 2026
Graphic Design at Scientific Hub Rahim Yar Khan
January 11, 2030 - June 17, 2026

Qualifications

Certificate of Excellence
January 1, 2020 - December 31, 2024
Certificate of Participation
January 11, 2030 - September 18, 2025
Bachelor of Data Science
January 1, 2020 - January 1, 2024

Industry Experience

Retail, Media & Entertainment, Travel & Hospitality, Consumer Goods, Professional Services, Software & Internet, Education