I am a highly motivated and responsible creative professional with over 18 years of experience in graphic design, digital marketing, and multimedia in Singapore and Indonesia. I pride myself on being a dynamic team player with exceptional collaborative and interpersonal skills. My strong work ethics and passion for planning and exploring new ideas energize and challenge me daily. My creative thinking combined with technical expertise enables me to manage projects end-to-end—from conception through development to successful completion. I excel at delivering conceptual work of the highest creative standards and thrive in cross-functional teams to align marketing and operational goals for brand growth and engagement.

Stephanie Abigail Soetedjo

I am a highly motivated and responsible creative professional with over 18 years of experience in graphic design, digital marketing, and multimedia in Singapore and Indonesia. I pride myself on being a dynamic team player with exceptional collaborative and interpersonal skills. My strong work ethics and passion for planning and exploring new ideas energize and challenge me daily. My creative thinking combined with technical expertise enables me to manage projects end-to-end—from conception through development to successful completion. I excel at delivering conceptual work of the highest creative standards and thrive in cross-functional teams to align marketing and operational goals for brand growth and engagement.

Available to hire

I am a highly motivated and responsible creative professional with over 18 years of experience in graphic design, digital marketing, and multimedia in Singapore and Indonesia. I pride myself on being a dynamic team player with exceptional collaborative and interpersonal skills. My strong work ethics and passion for planning and exploring new ideas energize and challenge me daily.

My creative thinking combined with technical expertise enables me to manage projects end-to-end—from conception through development to successful completion. I excel at delivering conceptual work of the highest creative standards and thrive in cross-functional teams to align marketing and operational goals for brand growth and engagement.

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Language

English
Advanced
Indonesian
Advanced

Work Experience

Digital Marketing at Real Yoga and Real Therapy
November 1, 2023 - Present
Develops, implements, and manages digital marketing campaigns across multiple wellness brands including Real Yoga Bali, Bandung, Singapore, and Real Therapy Jakarta. Enhances brand awareness, drives traffic, and generates leads through targeted strategies. Designs and executes content strategies aligned with business and marketing objectives. Manages social media accounts on Instagram, Facebook, and TikTok, creating engaging visual and written content and maintaining consistent brand voices. Analyzes campaign performance and optimizes based on data insights and audience behavior. Collaborates with internal teams and partners to align marketing efforts with operational goals.
Digital Marketing at Real Yoga and Real Therapy
November 1, 2023 - Present
Developed, implemented, and managed digital marketing campaigns across multiple wellness brands to enhance brand awareness, drive traffic, and generate leads. Designed and executed content strategies aligned with business and marketing objectives, managed social media accounts on Instagram, Facebook, and TikTok, created engaging visual and written content maintaining consistent brand voice, analyzed campaign performance for optimization, and collaborated with internal teams to align marketing efforts with operational goals.
Operation Manager at The Salon Pte Ltd
July 31, 2023 - August 7, 2025
Managed staff movements and overall shop operations. Handled marketing materials and design works. Prepared stock and asset reports for accounting. Built relationships with suppliers and customers to support business operations.
Operation Manager at The Salon Pte Ltd
July 31, 2023 - August 7, 2025
Managed staff movements and overall shop operations, handled marketing materials including design work, prepared stock and asset reports for accounting, and built relationships with suppliers and customers, ensuring efficient daily operations and marketing alignment.
Freelancer Creative Designer
April 30, 2023 - August 7, 2025
Delivered branding, flyer, and brochure designs for various clients including Les Doux (baking class and cake shop) and Orchard Road Presbyterian Church. Produced creative design work for books sold in major bookstores such as The Audacity of Dream and Riot Green among others.
Freelancer Creative Designer at Self-Employed
April 30, 2023 - August 7, 2025
Provided branding and design services for various clients including Les Doux (baking class and cake shop) and Orchard Road Presbyterian Church, designing flyers, brochures and other marketing collateral tailored to client needs.
Freelancer Creative Designer at Self-Employed
April 30, 2014 - August 7, 2025
Designed book covers and marketing materials for multiple published books including The Audacity of Dream, Riot Green, Everything You Wish to Ask a Headhunter, Seizures in the City, Indonesia Food Guide 2013, and Banquet Menu by Makan Sutra, collaborating with publishers and printing vendors to meet high-quality standards.
Senior Designer at 99 Degree PTE LTD
December 31, 2012 - August 7, 2025
Translated subject matter into concrete design for newsletters, promotional materials, and sales collateral. Created design themes and graphics for annual reports, yearbooks, marketing presentations, and corporate websites. Engaged with clients to develop proposals and provided material advisories for printing.
Senior Designer at 99 Degree Pte Ltd
December 31, 2012 - August 7, 2025
Translated project requirements into concrete design deliverables including newsletters, promotional materials, annual reports, school yearbooks, marketing and sales presentations, and corporate website graphics. Managed client meetings, proposal design submissions, material advisories, and print coordination.
Part Time Creative Designer at Various Clients
June 30, 2012 - August 7, 2025
Designed creative materials including books such as Mel & Joe: I Play & Sing, The Leader’s Manual, and newsletters for Jumbo Restaurant, contributing design expertise on a part-time basis.
Graphic Designer at Infocomm Development Authority (IDA)
September 30, 2011 - August 7, 2025
Developed new slides and graphics for presentations. Managed printing works and advertisements. Created videos and branding materials including logo and event photography. Conducted research for supporting marketing items.
Graphic Designer at Infocomm Development Authority (IDA)
September 30, 2011 - August 7, 2025
Produced new slide designs and graphics, managed printing works and advertisements, created videos, developed branding including iDA logo, performed event photography, and conducted research to support creative projects and marketing initiatives.
Creative Designer at Viva Media and Communications PTE LTD
August 31, 2008 - August 7, 2025
Created new design themes for marketing and collateral materials. Worked with creative teams to produce computer-generated artwork for marketing and promotional use. Participated in production of print and promotional materials for key clients such as Junior n U magazine, Fish & Co., Baby on Board magazine, and various advertisement campaigns.
Creative Designer at Viva Media and Communications Pte Ltd
August 31, 2008 - August 7, 2025
Created new design themes for marketing and collateral materials, collaborated with creative team on computer-generated artwork production for print and promotional items, redesigned magazines and newsletters, created logos, performed food photography, managed advertisement setups, designed websites mockups, and updated online content.
Helper as Designer at International Evangelical Church (IEC), Singapore
April 30, 2008 - August 7, 2025
Created advertisements like banners and posters for IEC events. Produced video content for Christmas and Easter programs.
Helper as Designer at International Evangelical Church (IEC), Singapore
April 30, 2008 - August 7, 2025
Created advertisements such as banners and posters, and produced video content for Christmas and Easter events.
Creative Designer (Part-time) at SIEM OFFSET, Jakarta, Indonesia
March 31, 2006 - August 7, 2025
Designed wedding invitations and packaging for couples. Managed client relations and printing processes including technical color adjustments.
Creative Designer (Part-Time) at Siem Offset, Jakarta, Indonesia
March 31, 2006 - August 7, 2025
Designed wedding invitations and packaging for clients, fully responsible for 3 client couples, learned printing machine operations and color technicalities, and created graphics for invitation ideas.
Freelancer Designer at Indonesia
December 31, 2005 - August 7, 2025
Created branding, packaging, office supplies, and print works for clients such as Sukatani Farm, Mosesa Tonga Petroleum, Angel’s Floral, Lifespring Counseling Centre, Spektrum Integra, and Indonesia Evangelical Church Hok Im Tong.
Freelancer Designer at Self-Employed, Indonesia
December 31, 2005 - August 7, 2025
Created branding and packaging for various clients such as Sukatani Farm (mushroom packaging), Mosesa Tonga Petroleum (branding and office supplies), Angel’s Floral (branding, booklet, photography), Lifespring Counseling Centre (branding, office supplies, print works), Spektrum Integra (re-branding, office supplies), and Indonesia Evangelical Church Hok Im Tong (posters, banners, leaflets, videos).

Education

Bachelor of Graphic Design at LASALLE SIA, Singapore
January 1, 2006 - December 31, 2007
Diploma of Multimedia Graphic Design at LASALLE College International, Jakarta, Indonesia
January 1, 2004 - December 31, 2005
Junior College at Kemunian II, Jakarta, Indonesia
January 1, 2001 - December 31, 2004
Secondary School at St. Kristoforus II, Jakarta, Indonesia
January 1, 1998 - December 31, 2001
Bachelor of Graphic Design at LASALLE SIA, Singapore
January 1, 2006 - December 31, 2007
Diploma of Multimedia Graphic Design at LASALLE College International Indonesia, Jakarta
January 1, 2004 - December 31, 2005
Junior College at Kemunian II, Jakarta, Indonesia
January 1, 2001 - December 31, 2004
Secondary School at St. Kristoforus II, Jakarta, Indonesia
January 1, 1998 - December 31, 2001

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Healthcare, Education, Travel & Hospitality