I am a Digital Marketing Specialist with hands-on experience in Shopify, WordPress, Google Ads, and Facebook Ads. I have a strong skill set in boosting traffic, engagement, and sales through data-driven strategies. I excel in client communication, campaign optimization, and creative work including graphic design and video editing. Currently, I manage global ad campaigns across platforms such as Facebook, Google, and Propeller, overseeing social media content creation and campaign optimization. I am passionate about leveraging data analytics to improve ROI and am skilled in managing publishers and clients for successful campaign execution.

Nikhil Kumar

I am a Digital Marketing Specialist with hands-on experience in Shopify, WordPress, Google Ads, and Facebook Ads. I have a strong skill set in boosting traffic, engagement, and sales through data-driven strategies. I excel in client communication, campaign optimization, and creative work including graphic design and video editing. Currently, I manage global ad campaigns across platforms such as Facebook, Google, and Propeller, overseeing social media content creation and campaign optimization. I am passionate about leveraging data analytics to improve ROI and am skilled in managing publishers and clients for successful campaign execution.

Available to hire

I am a Digital Marketing Specialist with hands-on experience in Shopify, WordPress, Google Ads, and Facebook Ads. I have a strong skill set in boosting traffic, engagement, and sales through data-driven strategies. I excel in client communication, campaign optimization, and creative work including graphic design and video editing.

Currently, I manage global ad campaigns across platforms such as Facebook, Google, and Propeller, overseeing social media content creation and campaign optimization. I am passionate about leveraging data analytics to improve ROI and am skilled in managing publishers and clients for successful campaign execution.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Work Experience

Social Media Executive at World Wide Adz
August 1, 2024 - Present
Managed Facebook, Google, Propeller, and OEM ad campaigns. Created visuals, ads, and social media content. Oversaw all social media platforms for the company. Prepared proposals, presentations, and graphics. Managed publishers and clients on AppsFlyer for campaign success. Optimized campaigns by analyzing data and improving ROI. Collaborated with teams to launch and scale performance-driven ads.
Freelance Web & E-commerce Specialist at Self-employed
January 1, 2024 - August 7, 2025
Built and customized WordPress and Shopify sites based on client needs, ensuring responsive design, SEO optimization, and smooth UX. Integrated plugins/apps, conducted client training, and provided ongoing support. Created and A/B tested e-commerce video ads for Facebook and Instagram. Tracked performance using Ahrefs, Google Analytics, and Search Console; optimized retargeting campaigns via custom audiences and pixels.

Education

BCA at MCA Sharda University
January 1, 2022 - January 1, 2024
at Kalka Institute for Research and Advanced Studies
January 1, 2018 - January 1, 2021

Qualifications

Adobe Premiere Pro Advanced Video Editing Course
January 11, 2030 - August 7, 2025
Digital Marketing Automation – Udemy
January 11, 2030 - August 7, 2025
Social Media Marketing with ChatGPT
January 11, 2030 - August 7, 2025
Mastering SEO With ChatGPT: Ultimate Beginner's Guide
January 11, 2030 - August 7, 2025
Social Media Marketing Advertising with Dekker (SMMA)
January 11, 2030 - August 7, 2025
Google Ads (AdWords) Masterclass - Pay-Per-Click PPC Adverts
January 11, 2030 - August 7, 2025
Google Analytics 4 (GA4) Certification
January 11, 2030 - August 7, 2025

Industry Experience

Retail, Software & Internet, Professional Services, Media & Entertainment, Other