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I am a strategic and results-driven marketing professional with over 6 years of experience leading social media, content, and digital marketing initiatives that elevate brand presence and drive measurable growth. I specialize in developing and executing integrated strategies that increase engagement, build brand loyalty, and deliver business outcomes. I am skilled in cross-functional collaboration, data-driven optimization, and creative storytelling across digital platforms. I leverage AI tools for content ideation and trend analysis to enhance creative output and efficiency, and I partner closely with influencers and marketing teams to create authentic, high-engagement social content that supports brand storytelling and product adoption.…I am a strategic and results-driven marketing professional with over 6 years of experience leading social media, content, and digital marketing initiatives that elevate brand presence and drive measurable growth. I specialize in developing and executing integrated strategies that increase engagement, build brand loyalty, and deliver business outcomes. I am skilled in cross-functional collaboration, data-driven optimization, and creative storytelling across digital platforms. I leverage AI tools for content ideation and trend analysis to enhance creative output and efficiency, and I partner closely with influencers and marketing teams to create authentic, high-engagement social content that supports brand storytelling and product adoption.

Hayden Brose

Social Media Manager, Content Producer, Community Manager, +2

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I am a strategic and results-driven marketing professional with over 6 years of experience leading social media, content, and digital marketing initiatives that elevate brand presence and drive measurable growth. I specialize in developing and executing integrated strategies that increase engagement, build brand loyalty, and deliver business outcomes. I am skilled in cross-functional collaboration, data-driven optimization, and creative storytelling across digital platforms. I leverage AI tools for content ideation and trend analysis to enhance creative output and efficiency, and I partner closely with influencers and marketing teams to create authentic, high-engagement social content that supports brand storytelling and product adoption.…I am a strategic and results-driven marketing professional with over 6 years of experience leading social media, content, and digital marketing initiatives that elevate brand presence and drive measurable growth. I specialize in developing and executing integrated strategies that increase engagement, build brand loyalty, and deliver business outcomes. I am skilled in cross-functional collaboration, data-driven optimization, and creative storytelling across digital platforms. I leverage AI tools for content ideation and trend analysis to enhance creative output and efficiency, and I partner closely with influencers and marketing teams to create authentic, high-engagement social content that supports brand storytelling and product adoption.

Available to hire

I am a strategic and results-driven marketing professional with over 6 years of experience leading social media, content, and digital marketing initiatives that elevate brand presence and drive measurable growth. I specialize in developing and executing integrated strategies that increase engagement, build brand loyalty, and deliver business outcomes.

I am skilled in cross-functional collaboration, data-driven optimization, and creative storytelling across digital platforms. I leverage AI tools for content ideation and trend analysis to enhance creative output and efficiency, and I partner closely with influencers and marketing teams to create authentic, high-engagement social content that supports brand storytelling and product adoption.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Social Media Specialist at Upwork

October 1, 2023 - Present

Lead strategic planning and execution of a multi-channel content calendar across 8 social platforms using Sprinklr for scheduling and asset distribution, coordinating with stakeholders via Asana and ensuring accurate performance tagging. Proactively managed community engagement with over 10,000 monthly reactions by creating audience-first content and timely responses. Produced 10+ high-performing static and short-form video posts weekly using Canva and CapCut aligned with brand goals and marketing campaigns. Leveraged AI tools like ChatGPT and Google Gemini for content ideation, caption writing, and trend analysis to enhance creative output and efficiency. Delivered actionable monthly and quarterly performance reports to optimize posting cadence and inform marketing strategy. Partnered with influencers and creators via CreatorIQ to develop authentic, high-engagement content supporting brand storytelling and reach. Collaborated cross-functionally with Product Marketing to translate prod

Social Media Manager at Guayabo Animal Rescue

April 30, 2025 - August 7, 2025

Led end-to-end social media strategy and execution, driving a 42% increase in Instagram followers and boosting overall reach by 15%. Created engaging, on-brand visuals using Canva to support campaigns and storytelling. Strengthened community engagement by actively managing comments, messages, and supporter interactions. Tracked and analyzed performance metrics to optimize content strategy and increase engagement.

Social Media Community Engagement Specialist at Fanatics

October 1, 2023 - August 7, 2025

Managed and engaged with 900+ social media pages using Sprinklr Social, boosting audience engagement by 25% through strategic content and real-time interactions. Strengthened influencer partnerships to drive brand advocacy and follower growth. Trained and mentored new team members, improving team performance and contributing to a 30% increase in customer satisfaction.

Social Media Specialist at Mondo

March 31, 2023 - August 7, 2025

Drove a 35% increase in Shopify revenue through strategic Instagram Stories campaigns. Created high-impact, cross-functional content that attracted 5,000+ new followers and elevated brand visibility. Leveraged performance data to refine content strategy and deliver results-driven messaging.

Social Media Community Engagement Specialist at Fanatics

December 31, 2022 - August 7, 2025

Led engagement across major platforms utilizing Brand Embassy, increasing follower satisfaction through timely, responsive interactions. Co-developed and launched the Fanatics Brand Ambassador Program, driving a 10% boost in brand advocacy. Streamlined social media workflows, improving response times by 20% and elevating the customer experience.

Sales & Membership Coordinator at Pure Barre Jacksonville Beach

March 31, 2022 - August 7, 2025

Boosted retail and membership sales by 20% through targeted lead generation and personalized customer follow-up. Developed engaging social media content that increased brand visibility and drove a 25% rise in audience engagement.

Billing & Payroll Coordinator at Medical Solutions

January 31, 2021 - August 7, 2025

Managed weekly payroll processing for 150+ travel nurses using in-house systems and UltiPro. Collaborated with staffing consultants to improve the payroll experience and ensured accurate, timely invoice generation for healthcare facilities.

Social Media Coordinator at Pure Barre Jacksonville Beach

January 31, 2020 - August 7, 2025

Created visually compelling campaign graphics, increasing social media engagement by 40% through targeted, impactful content. Produced high-quality event photography and strategically repurposed assets to strengthen marketing collateral and brand identity.