I am a creative strategist and operator with over 10 years of experience across media, marketing, and sales. I have helped build brands from the ground up, scaled retail distribution to over 3,000 stores, and led both B2B and D2C initiatives generating over $2 million in annual revenue. From crafting go-to-market strategies to closing key accounts and producing high-performing multimedia campaigns, I bring together storytelling, hands-on execution, and sharp commercial thinking to drive results across categories and markets. Currently, as Head of Media at Mossify, I lead brand, media, and go-to-market strategy for a fast-scaling company, directing production of 200+ marketing and product videos with over 30 million organic views. I collaborate cross-functionally to ensure cohesive brand storytelling, and have played a key role in securing investor offers through shaping pitch narratives and visuals.

Thiago Jaques

I am a creative strategist and operator with over 10 years of experience across media, marketing, and sales. I have helped build brands from the ground up, scaled retail distribution to over 3,000 stores, and led both B2B and D2C initiatives generating over $2 million in annual revenue. From crafting go-to-market strategies to closing key accounts and producing high-performing multimedia campaigns, I bring together storytelling, hands-on execution, and sharp commercial thinking to drive results across categories and markets. Currently, as Head of Media at Mossify, I lead brand, media, and go-to-market strategy for a fast-scaling company, directing production of 200+ marketing and product videos with over 30 million organic views. I collaborate cross-functionally to ensure cohesive brand storytelling, and have played a key role in securing investor offers through shaping pitch narratives and visuals.

Available to hire

I am a creative strategist and operator with over 10 years of experience across media, marketing, and sales. I have helped build brands from the ground up, scaled retail distribution to over 3,000 stores, and led both B2B and D2C initiatives generating over $2 million in annual revenue. From crafting go-to-market strategies to closing key accounts and producing high-performing multimedia campaigns, I bring together storytelling, hands-on execution, and sharp commercial thinking to drive results across categories and markets.

Currently, as Head of Media at Mossify, I lead brand, media, and go-to-market strategy for a fast-scaling company, directing production of 200+ marketing and product videos with over 30 million organic views. I collaborate cross-functionally to ensure cohesive brand storytelling, and have played a key role in securing investor offers through shaping pitch narratives and visuals.

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Language

English
Fluent
Portuguese
Fluent
Spanish; Castilian
Fluent

Work Experience

Head of Media at Mossify
October 1, 2021 - Present
Led brand, media, and go-to-market strategy for a fast-scaling DTC/B2B company, growing revenue from $57K to $2M ARR and distribution from 50 to over 3,500 stores across 10+ countries. Directed production of over 200 marketing and product videos generating over 30 million organic views, driving measurable lifts in retail sell-through and DTC conversions. Collaborated cross-functionally with product, marketing, and retail partners to ensure cohesive brand storytelling. Helped secure 4 investor offers on Dragons’ Den by shaping pitch narrative and visuals.
Head of Media at Mossify
October 1, 2021 - Present
Led brand, media, and go-to-market strategy for a fast-scaling DTC/B2B company, growing revenue from $57K to $2M ARR and distribution from 50 to 3,500+ stores across 10+ countries. Directed production of 200+ marketing and product videos, generating over 30 million organic views and measurable lifts in retail sell-through and DTC conversions. Collaborated cross-functionally with product, marketing, and retail partners to ensure cohesive brand storytelling at every stage of the process. Helped secure 4 investor offers on Dragons’ Den by shaping pitch narrative and visuals.
Senior Marketing Supervisor at Canadian Tire Bank
September 30, 2021 - August 8, 2025
Directed province-wide activation of the Triangle™ Mastercard across major retail, campus, and NHL venues, positioning the brand in high-traffic touchpoints. Acted as liaison between departments to foster communication and collaboration. Assisted onboarding of new employees and ensured compliance with company policies and strategies.
Senior Marketing Supervisor at Canadian Tire Bank
September 30, 2021 - August 8, 2025
Directed province-wide activation of the Triangle™ Mastercard across major retail, campus, and NHL venues, positioning the brand at high-traffic touchpoints. Acted as liaison between departments fostering effective cross-team communication and collaboration. Assisted in onboarding new employees, facilitating orientation sessions, and ensuring compliance with company policies and strategies.
Social Media Manager at Apan Blumenau (Pro Volleyball Club)
July 31, 2019 - August 8, 2025
Led content strategy for Brazil’s Superliga A volleyball team, growing Instagram audience to 25K+. Built content calendar systems and scaled output across tournaments, player features, and live results.
Social Media Manager at Apan Blumenau (Pro Volleyball Club)
July 31, 2019 - August 8, 2025
Led content strategy for Brazil’s Superliga A volleyball team, growing Instagram audience to over 25K. Built content calendar systems and scaled output across tournaments, player features, and live results.

Education

BFA in Film & Video at York University
January 1, 2020 - December 31, 2021
Diploma in Video Design & Production at George Brown College
January 1, 2017 - December 31, 2019
Diploma in Communications & Media at Centennial College
January 1, 2016 - December 31, 2017
BFA in Film & Video at York University
January 1, 2020 - December 31, 2021
Diploma in Video Design & Production at George Brown College
January 1, 2017 - December 31, 2019
Diploma in Communications & Media at Centennial College
January 1, 2016 - December 31, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Financial Services, Consumer Goods, Wholesale & Distribution, Professional Services