I am a versatile content marketer with over 3.5 years of experience in crafting SEO-led, multi-channel campaigns specifically for B2B, SaaS, and digital-first brands. I excel at breaking down complex scientific, technical, and social impact topics into engaging, audience-friendly content across various formats such as blogs, landing pages, emails, and social media. Driven by results, I have demonstrated success in boosting organic visibility by 40%, generating leads, and increasing user engagement. I am passionate about leveraging my skills in SEO, email marketing, and social media growth to create high-converting content that resonates with diverse audiences while collaborating effectively with cross-functional teams to maintain brand consistency and quality.

Pallabi Mohanty

I am a versatile content marketer with over 3.5 years of experience in crafting SEO-led, multi-channel campaigns specifically for B2B, SaaS, and digital-first brands. I excel at breaking down complex scientific, technical, and social impact topics into engaging, audience-friendly content across various formats such as blogs, landing pages, emails, and social media. Driven by results, I have demonstrated success in boosting organic visibility by 40%, generating leads, and increasing user engagement. I am passionate about leveraging my skills in SEO, email marketing, and social media growth to create high-converting content that resonates with diverse audiences while collaborating effectively with cross-functional teams to maintain brand consistency and quality.

Available to hire

I am a versatile content marketer with over 3.5 years of experience in crafting SEO-led, multi-channel campaigns specifically for B2B, SaaS, and digital-first brands. I excel at breaking down complex scientific, technical, and social impact topics into engaging, audience-friendly content across various formats such as blogs, landing pages, emails, and social media.

Driven by results, I have demonstrated success in boosting organic visibility by 40%, generating leads, and increasing user engagement. I am passionate about leveraging my skills in SEO, email marketing, and social media growth to create high-converting content that resonates with diverse audiences while collaborating effectively with cross-functional teams to maintain brand consistency and quality.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Content Marketer at SurveySensum
May 1, 2023 - Present
Developed SEO-rich blogs, guides, and landing pages leading to a 40% increase in organic traffic. Managed LinkedIn campaigns to enhance product visibility and user engagement. Led email nurture flows using ZohoCRM to improve lead reactivation. Collaborated cross-functionally to create UX-focused, inclusive content and enhanced brand visibility through targeted social media content across multiple platforms. Managed editorial calendars and conducted keyword research for SERP improvement. Utilized Google Analytics and demo request data to optimize content funnel strategies. Supervised interns and freelancers to maintain quality and brand voice.
Content Marketing Associate at Wiingy
April 30, 2023 - August 8, 2025
Crafted SEO content targeting over 20 high-intent keywords in the EdTech domain. Managed editorial calendars across blogs, emails, and LinkedIn posts. Trained interns in SEO, WordPress CMS, and content development frameworks. Collaborated with the SEO team to monitor performance and identify content gaps.
Marketing Assistant at GlobMed
June 30, 2022 - August 8, 2025
Built CRM pipelines of healthcare professionals and supported outreach campaigns. Conducted competitor research to shape UK-based health content strategy.
Social Media Marketing Intern at Creat
April 30, 2022 - August 8, 2025
Planned and published Instagram and LinkedIn posts utilizing Canva and storytelling techniques. Increased audience engagement through interactive and community-first content.
Senior Program Executive at TRIFED, Ministry of Tribal Affairs
August 31, 2021 - August 8, 2025
Implemented national schemes such as PM Van Dhan Yojana and MSP across tribal districts in Odisha. Coordinated with state and district officials, Self Help Groups (SHGs), and NGOs for effective program delivery. Managed official tribal outreach communications on social media.

Education

M.A. in Development Studies at NIT Rourkela
January 1, 2017 - January 1, 2019
B.A. in English Literature at Utkal University
January 1, 2014 - January 1, 2017

Qualifications

Digital Marketing Master Course
January 1, 2022 - August 8, 2025
Introduction to Social Media Marketing
January 11, 2030 - August 8, 2025

Industry Experience

Education, Healthcare, Government, Software & Internet, Professional Services

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more