Available to hire
I’m Tiffany Fraser, a Digital Marketing & Influencer Campaign Specialist based in San Francisco. I excel at planning and executing data-driven influencer programs, social media campaigns, and brand activations that move the needle across paid, owned, and earned media. I’ve led end-to-end campaign operations—from creative briefs and influencer coordination to content approvals and performance reporting—delivering measurable ROI and strong client satisfaction.
I thrive in fast-paced startup environments and enjoy turning trend analysis into actionable strategies. My background spans hospitality marketing, content strategy, email marketing, CRM tools, and rebranding initiatives that boost traffic and engagement. I hold a BBA from California Institute of Career Development, plus a Google Digital Marketing & E-Commerce Certificate and HubSpot CRM & Sales Tools training, and I’m open to hybrid work in SF.
Experience Level
Language
English
Advanced
Work Experience
Digital Marketing & Social Media Campaign at The Contour of Luxury
September 1, 2024 - PresentSpearheaded a comprehensive digital marketing campaign resulting in a 40% increase in online lead generation. Executed successful influencer marketing collaborations that drove a 25% rise in social media engagement. Managed end-to-end email marketing campaigns achieving a 15% improvement in click-through rates. Implemented SEO strategies leading to a 30% increase in organic website traffic.
Sales Specialist at EOS Hospitality LLC
July 1, 2024 - August 8, 2025Facilitated customer reservations by offering booking information. Answered inquiries and assisted customers via phone and email with confirmations. Ensured customer satisfaction and loyalty by promptly resolving complaints and addressing service issues. Managed cancellations and issuing refunds per company policies. Boosted sales during employment period.
Social Media & Digital Campaign Specialist at The Contour of Luxury
September 1, 2024 - PresentLed planning and execution of influencer campaigns, boosting engagement by 25% and lead generation by 40%. Developed creative briefs, coordinated with influencers, and oversaw content approval and delivery. Tracked campaign KPIs and delivered performance reports with strategic recommendations. Collaborated cross-functionally to align campaigns with brand objectives. Led rebranding initiatives resulting in 50% growth in web and social traffic.
Sales & Reservations Specialist at EOS Hospitality LLC
July 1, 2024 - September 23, 2025Served as primary client contact, managing reservation inquiries and resolving escalations. Upsold services and curated experiences, exceeding monthly sales goals by 18%. Delivered detailed follow-up communications supporting customer loyalty. Managed cancellations and issued refunds in line with company policy.
Manager at The Tox
January 1, 2024 - September 23, 2025Oversaw onboarding and client success across in-person and digital touchpoints. Monitored content performance and identified growth strategies. Led staff training and managed social media initiatives. Resolved guest issues with a high level of customer service.
Freelance Makeup Artist at Glam Squad
August 1, 2021 - September 23, 2025Provided custom beauty services to 85+ monthly clients. Conducted consultations and tailored services to client goals. Cultivated loyal clientele through exceptional results.
Customer Service Representative at Cinta Aveda Institute
May 1, 2020 - September 23, 2025Provided scheduled treatments and supported client experience. Handled technical issues and escalations professionally. Supported HR and Finance on invoicing and documentation.
Social Media & Digital Campaign Specialist at The Contour of Luxury
September 1, 2024 - PresentLed planning and execution of influencer campaigns, boosting engagement by 25% and lead generation by 40%. Developed creative briefs, coordinated with influencers, and oversaw content approval and delivery. Tracked campaign KPIs and delivered performance reports with strategic recommendations. Collaborated cross-functionally to align campaigns with brand objectives. Led rebranding initiatives resulting in 50% growth in web and social traffic.
Sales & Reservations Specialist at EOS Hospitality LLC
July 1, 2024 - September 23, 2025Served as primary client contact, managing reservation inquiries and resolving escalations. Upsold services and curated experiences, exceeding monthly sales goals by 18%. Delivered detailed follow-up communications supporting customer loyalty. Managed cancellations and issued refunds in line with company policy.
Manager at The Tox
January 31, 2024 - September 23, 2025Oversaw onboarding and client success across in-person and digital touchpoints. Monitored content performance and identified growth strategies. Led staff training and managed social media initiatives. Resolved guest issues with a high level of customer service.
Freelance Makeup Artist at Glam Squad
August 1, 2021 - September 23, 2025Provided custom beauty services to 85+ monthly clients. Conducted consultations and tailored services to client goals. Cultivated loyal clientele through exceptional results.
Customer Service Representative at Cinta Aveda Institute
May 1, 2020 - September 23, 2025Provided scheduled treatments and supported client experience. Handled technical issues and escalations professionally. Supported HR and Finance on invoicing and documentation.
Education
Social Media Campaign & Marketing at The Contour of Luxury
September 1, 2024 - January 1, 2025Bachelor of Business Administration at California Institute of Career Development
January 11, 2030 - May 1, 2023Google Digital Marketing & E-Commerce Certificate at Google Digital Marketing & E-Commerce
January 11, 2030 - September 23, 2025HubSpot CRM & Sales Tools Certification at HubSpot
January 11, 2030 - September 23, 2025Bachelor of Business Administration at California Institute of Career Development
January 11, 2030 - May 1, 2023Google Digital Marketing & E-Commerce Certificate at Google
January 11, 2030 - September 23, 2025HubSpot CRM & Sales Tools at HubSpot Academy
January 11, 2030 - September 23, 2025Qualifications
Bachelor of Business Administration
January 11, 2030 - May 1, 2023Google Digital Marketing & E-commerce Certificate
January 11, 2030 - August 8, 2025HubSpot Digital Marketing & E-commerce Certificate
January 11, 2030 - August 8, 2025Google Digital Marketing & E-Commerce Certificate
January 11, 2030 - September 23, 2025HubSpot CRM & Sales Tools Certification
January 11, 2030 - September 23, 2025Bachelor of Business Administration
January 11, 2030 - May 1, 2023Google Digital Marketing & E-Commerce Certificate
January 11, 2030 - September 23, 2025HubSpot CRM & Sales Tools
January 11, 2030 - September 23, 2025Industry Experience
Travel & Hospitality, Media & Entertainment, Retail, Professional Services, Software & Internet, Other
Experience Level
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