Available to hire
I am a Swiss-based marketing leader who builds brands through data-driven digital strategies, social media, and paid media. I founded Playa Yachting and Boat Rental World, launching growth initiatives across multi-channel marketing to drive revenue and brand awareness.
From launching campaigns to AI-driven optimization and influencer partnerships, I’ve led teams to deliver measurable results, broaden online reach, and sustain business growth. I’m pursuing a Master in Online Marketing and continually refining my skills in Google Ads, SEO, and content creation.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Fluent
German
Advanced
Work Experience
Founder & Chief Marketing Officer at Playa Yachting and Boat Rental World
March 1, 2025 - August 8, 2025Developed and implemented a comprehensive strategy for the launch and expansion of the business through digital marketing channels, resulting in annual revenue growth exceeding $400K. Successfully orchestrated the divestment of the business in 2024, demonstrating strong leadership and business acumen.
Media Buyer & Digital Advertising at Media Buyer School
December 1, 2024 - August 8, 2025Managed high-budget social media and Google Ads campaigns, optimized conversions through A/B testing, ad copywriting, and AI-driven automation to enhance performance and ROI.
Online Marketing & Social Media Specialist at Aza Animaciones, Spain
December 1, 2019 - August 8, 2025Created and managed digital advertising campaigns, increasing online ticket sales for events including creation of multimedia content (video & graphics) for brand promotions.
Event Marketing & Social Media Manager at Geisha Bar, Mexico
December 1, 2015 - August 8, 2025Spearheaded digital marketing strategies that led to an 85% increase in event participation. Developed content-driven PR campaigns that expanded the brand's social media reach by 55%. Managed influencer campaigns to enhance brand awareness and reach.
Founder & Chief Marketing Officer at Playa Yachting and Boat Rental World
March 1, 2025 - August 27, 2025Developed and implemented a comprehensive strategy for the launch and expansion of the business through digital marketing channels, resulting in annual revenue growth exceeding $400K. Successfully orchestrated the divestment of the business in 2024, demonstrating strong leadership and business acumen.
Media Buyer & Digital Advertising at Media Buyer School
December 1, 2024 - August 27, 2025Managed high-budget social media and Google Ads campaigns, optimized conversions through A/B testing, ad copywriting, and AI-driven automation to enhance performance and ROI.
Online Marketing & Social Media Specialist at Aza Animaciones, Spain
January 1, 2019 - August 27, 2025Created and managed digital advertising campaigns, increasing online ticket sales for events including creation of multimedia content (video & graphics) for brand promotions.
Event Marketing & Social Media Manager at Geisha Bar, Mexico
January 1, 2015 - August 27, 2025Spearheaded the implementation of digital marketing strategies that led to an 85% increase in event participation. Developed content-driven PR campaigns that expanded the brand's social media reach by 55%, and managed influencer campaigns to enhance brand awareness and reach.
Media Buyer & Digital Advertising
March 1, 2025 - September 16, 2025Managed high-budget social media and Google Ads campaigns, optimized conversions through A/B testing, ad copywriting, and AI-driven automation to enhance performance and ROI.
Online Marketing & Social Media Specialist at AzA Animaciones, Spain
January 1, 2019 - September 16, 2025Created and managed digital advertising campaigns, increasing online ticket sales for events including creation of multimedia content (video & graphics) for brand promotions.
Event Marketing & Social Media Manager at Geisha Bar, Mexico
January 1, 2015 - September 16, 2025Spearheaded the implementation of digital marketing strategies that led to an 85% increase in event participation. Developed content-driven PR campaigns that expanded the brand's social media reach by 55%. Managed influencer campaigns to enhance brand awareness and reach.
Founder & Chief Marketing Officer at Playa Yachting and Boat Rental World
December 31, 2024 - September 16, 2025Developed and implemented a comprehensive digital marketing strategy for the launch and expansion of the business, driving annual revenue growth beyond $400k in under 3 years. Orchestrated the divestment of the business in 2024, demonstrating strong leadership and business acumen.
Online Marketing & Social Media Specialist at AZA Animacions
December 31, 2024 - September 16, 2025Created and managed digital advertising campaigns in Spain, increasing online ticket sales for events and producing multimedia content (video & graphics) for brand promotions.
Event Marketing & Social Media Manager at Geisha Bar
December 31, 2019 - September 16, 2025Spearheaded digital marketing strategies that led to an 85% increase in event participation; developed content-driven PR campaigns expanding the brand's social media reach by 55%; managed influencer campaigns to improve brand awareness and reach.
Media Buyer at Media Buyer School
May 1, 2020 - PresentManaged high-budget social media and Google Ads campaigns, optimized conversions through A/B testing, ad copywriting, and AI-driven automation to enhance performance and ROI.
Online Marketing & Social Media Specialist at Aza Animacions
December 1, 2024 - September 16, 2025Created and managed digital advertising campaigns, increasing online ticket sales for events including creation of multimedia content (video & graphics) for brand promotions.
Event Marketing & Social Media Manager at Geisha Bar
December 31, 2015 - September 16, 2025Headed the implementation of digital marketing strategies that led to an 85% increase in event participation. Developed content-driven PR campaigns that expanded the brand's social media reach by 55%. Managed influencer campaigns to enhance brand awareness and reach.
Media Buyer & Digital Advertising
May 1, 2020 - PresentManaged high-budget social media and Google Ads campaigns, optimized conversions through A/B testing, ad copywriting, and AI-driven automation to enhance performance and ROI.
Online Marketing & Social Media Specialist at AzA Animaciones
December 1, 2024 - September 16, 2025Created and managed digital advertising campaigns, increasing online ticket sales for events; produced multimedia content (video & graphics) for brand promotion.
Event Marketing & Social Media Manager at Geisha Bar
January 1, 2015 - September 16, 2025Led digital marketing strategies that increased event participation and expanded the brand's social media reach.
Event Marketing & Social Media Manager at Geisha Bar
January 1, 2019 - September 16, 2025Led digital marketing strategies that increased event participation and expanded the brand's social media reach.
Media Buyer & Digital Advertising at Media Buyer School
March 1, 2025 - September 16, 2025Managed high-budget social media and Google Ads campaigns, optimized conversions through A/B testing, ad copywriting, and AI-driven automation to enhance performance and ROI.
Online Marketing & Social Media Specialist at Aza Animacions
December 1, 2024 - September 16, 2025Created and managed digital advertising campaigns, increasing online ticket sales for events including creation of multimedia content (video & graphics) for brand promotion.
Event Marketing & Social Media Manager at Geisha Bar
December 31, 2019 - September 16, 2025Led the implementation of digital marketing strategies that led to an 85% increase in event participation. Developed content-driven PR campaigns that expanded the brand's social media reach by 55%. Managed influencer campaigns to enhance brand awareness and reach.
Founder & Chief Marketing Officer at Playa Yachting and Boat Rental World
May 2, 2020 - PresentDeveloped and implemented a comprehensive marketing strategy to launch and expand the business through digital marketing channels, resulting in annual revenue growth to exceed $400K in under 3 years. Led brand development, multi-channel campaigns, and cross-functional collaboration to scale growth.
Media Buyer & Digital Advertising at Media Buyer School
May 2, 2020 - PresentManaged high-budget social media and Google Ads campaigns; optimized conversions through A/B testing, ad copywriting, and AI-driven automation to enhance performance and ROI.
Online Marketing & Social Media Specialist at AZA Animaciones
December 2, 2024 - September 26, 2025Created and managed digital advertising campaigns, increasing online ticket sales for events, including development of multimedia content for brand promotion.
Event Marketing & Social Media Manager at Geisha Bar, Mexico
January 1, 2019 - September 26, 2025Implemented digital marketing strategies that led to an 85% increase in event participation and expanded the brand’s social media reach by 55% through content-driven PR and influencer initiatives.
Media Buyer & Digital Advertising at Media Buyer School
May 1, 2020 - PresentManaged high-budget social media and Google Ads campaigns, optimized conversions through A/B testing, ad copywriting, and AI-driven automation to enhance performance and ROI.
Online Marketing & Social Media Specialist at Zaa Animaciones (Spain)
December 1, 2024 - October 10, 2025Created and managed digital advertising campaigns, increasing online ticket sales for events including creation of multimedia content (video & graphics) for brand promotions.
Event Marketing & Social Media Manager at Geisha Bar
December 31, 2015 - October 10, 2025Spearheaded the implementation of digital marketing strategies that led to an 85% increase in event participation; developed content-driven PR campaigns that expanded the brand's social media reach by 55%; managed influencer campaigns to enhance brand awareness and reach.
Event Marketing & Social Media Manager at Geisha Bar, Mexico
January 1, 2017 - December 31, 2019Spearheaded the implementation of digital marketing strategies, increasing event participation by 85%. Developed content-driven PR campaigns that expanded the brand's social media reach by 55%. Managed influencer campaigns to boost brand awareness and reach.
Core Skills & Expertise (Digital Marketing & Social Media) at Geisha Bar, Mexico
January 1, 2009 - December 31, 2015Led digital marketing across Instagram, Facebook, LinkedIn, TikTok, and YouTube; content creation & video production using Adobe Premiere Pro, Canva, and Photoshop; website management & SEO (WordPress, Google Ads, YouTube SEO, Google Analytics); email and online advertising campaigns (CRM, Looker Studio, Facebook & Google Ads); event promotion & community engagement; project coordination & team collaboration (Clock Up, Loomly, Pipedrive CRM).
Online Marketing & Social Media Specialist at Aza Animaciones, Spain
August 1, 2024 - December 1, 2024Created and managed digital advertising campaigns; increased online ticket sales for events; produced multimedia content (video and graphics) for brand promotions.
Event Marketing & Social Media Manager at Geisha Bar, Mexico
January 1, 2009 - December 31, 2015Spearheaded the implementation of digital marketing strategies that led to an 85% increase in event participation. Developed content-driven PR campaigns that expanded the brand's social media reach by 55%. Managed influencer campaigns to enhance brand awareness and reach.
Digital Marketing & Social Media Strategy at Self-employed / Freelancer
January 1, 2009 - December 31, 2015Developed digital marketing and social media strategies across Instagram, Facebook, LinkedIn, TikTok, and YouTube. Created and edited multimedia content (content creation & video creation using Adobe Premiere Pro, Canva, Photoshop). Managed website content and SEO.
Event Marketing & Social Media Manager at Geisha Bar
January 1, 2017 - December 31, 2019Spearheaded digital marketing strategies that led to an 85% increase in event participation. Developed content-driven PR campaigns that expanded the brand's social media reach by approximately 55%. Managed influencer campaigns to enhance brand awareness and reach.
Media Buyer & Digital Advertising at Self-employed / Freelancer
May 1, 2020 - PresentManaged high-budget social media and Google Ads campaigns, optimized conversions through A/B testing, ad copywriting, and AI-driven automation to enhance performance and ROI.
Media Buyer & Digital Advertising at Independent / Freelance
May 1, 2020 - PresentManaged high-budget social media and Google Ads campaigns; optimized conversions through A/B testing, ad copywriting, and AI-driven automation to enhance performance and ROI.
Education
Qualifications
Bachelor's in Technical Communication
January 11, 2030 - August 8, 2025Master in Online Marketing (pursuing)
January 11, 2030 - August 8, 2025Google Ads
January 11, 2030 - August 8, 2025SEO
January 11, 2030 - August 8, 2025AI in Marketing
January 11, 2030 - August 8, 2025WooCommerce
January 11, 2030 - August 8, 2025Shopify Tools & Technologies
January 11, 2030 - August 8, 2025Master in Online Marketing
January 11, 2030 - August 27, 2025Bachelor’s in Technical Communication
January 11, 2030 - August 27, 2025Google Ads Certification
January 11, 2030 - August 27, 2025SEO Certification
January 11, 2030 - August 27, 2025AI-driven Marketing Certification
January 11, 2030 - August 27, 2025WooCommerce Certification
January 11, 2030 - August 27, 2025Shopify Tools & Technologies Certification
January 11, 2030 - August 27, 2025Master's in Online Marketing (pursuing)
January 11, 2030 - September 16, 2025Bachelor’s in Technical Communication
January 11, 2030 - September 16, 2025Google Ads Certification
January 11, 2030 - September 16, 2025SEO Certification
January 11, 2030 - September 16, 2025AI Driven Marketing Certification
January 11, 2030 - September 16, 2025Master in Online Marketing (pursuing)
January 11, 2030 - September 16, 2025Bachelor's in Technical Communication
January 11, 2030 - September 16, 2025Google Ads
January 11, 2030 - September 16, 2025SEO
January 11, 2030 - September 16, 2025AI in Marketing
January 11, 2030 - September 16, 2025WooCommerce
January 11, 2030 - September 16, 2025Shopify Tools & Technologies
January 11, 2030 - September 16, 2025Master in Online Marketing
January 11, 2030 - September 16, 2025Bachelor’s in Technical Communications
January 11, 2030 - September 16, 2025Master in Online Marketing
January 11, 2030 - September 16, 2025Bachelor’s in Technical Communications
January 11, 2030 - September 16, 2025Google Ads Certification
January 11, 2030 - September 16, 2025SEO Certification
January 11, 2030 - September 16, 2025AI in Marketing Certification
January 11, 2030 - September 16, 2025WooCommerce Certification
January 11, 2030 - September 16, 2025Shopify Tools & Technologies Certification
January 11, 2030 - September 16, 2025Master in Online Marketing (pursuing)
January 11, 2030 - September 16, 2025Bachelor’s in Technical Communication
January 11, 2030 - September 16, 2025Google Ads
January 11, 2030 - September 16, 2025SEO
January 11, 2030 - September 16, 2025AI in Marketing
January 11, 2030 - September 16, 2025Master in Online Marketing (pursuing)
January 11, 2030 - September 16, 2025Bachelor’s in Technical Communication
January 11, 2030 - September 16, 2025Google Ads
January 11, 2030 - September 16, 2025SEO
January 11, 2030 - September 16, 2025AI in Marketing
January 11, 2030 - September 16, 2025WooCommerce Tools & Technologies
January 11, 2030 - September 16, 2025Master in Online Marketing (pursuing)
January 11, 2030 - September 26, 2025Bachelor's in Technical Communication
January 11, 2030 - September 26, 2025Google Ads Certification
January 11, 2030 - September 26, 2025SEO Certification
January 11, 2030 - September 26, 2025AI-driven Marketing Certification
January 11, 2030 - September 26, 2025Master in Online Marketing
January 11, 2030 - October 10, 2025Bachelor's in Technical Communication
January 11, 2030 - October 10, 2025Google Ads Certification
January 11, 2030 - October 10, 2025SEO Certification
January 11, 2030 - October 10, 2025AI in Marketing Certification
January 11, 2030 - October 10, 2025WooCommerce Certification
January 11, 2030 - October 10, 2025Shopify Tools & Technologies Certification
January 11, 2030 - October 10, 2025Master in Online Marketing (pursuing)
January 11, 2030 - December 16, 2025Bachelor's in Technical Communications
January 11, 2030 - December 16, 2025Google Ads
January 11, 2030 - December 16, 2025SEO
January 11, 2030 - December 16, 2025AI in Marketing
January 11, 2030 - December 16, 2025WooCommerce
January 11, 2030 - December 16, 2025Shopify Tools & Technologies
January 11, 2030 - December 16, 2025Master in Online Marketing (pursuing)
January 11, 2030 - December 16, 2025Bachelor's in Technical Communication
January 11, 2030 - December 16, 2025Google Ads
January 11, 2030 - December 16, 2025SEO
January 11, 2030 - December 16, 2025AI in Marketing
January 11, 2030 - December 16, 2025WooCommerce
January 11, 2030 - December 16, 2025Shopify
January 11, 2030 - December 16, 2025Google Ads Certification
January 11, 2030 - January 10, 2026SEO Certification
January 11, 2030 - January 10, 2026AI-driven Marketing Certification
January 11, 2030 - January 10, 2026Master in Online Marketing (pursuing)
January 11, 2030 - February 21, 2026Bachelor’s in Technical Communication
January 11, 2030 - February 21, 2026Google Ads
January 11, 2030 - February 21, 2026SEO
January 11, 2030 - February 21, 2026AI in Marketing
January 11, 2030 - February 21, 2026WooCommerce
January 11, 2030 - February 21, 2026Shopify Tools & Technologies
January 11, 2030 - February 21, 2026Google Analytics
January 11, 2030 - February 21, 2026Industry Experience
Retail, Travel & Hospitality, Media & Entertainment, Professional Services, Software & Internet, Education, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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