I am a marketing specialist with a highly technical profile, used to working in multidisciplinary teams. I believe achievements are always a team effort. I set objectives for myself and propose solutions. I am very flexible, adapt easily, and extremely creative. I consider myself a versatile person with the resources to face new challenges. I have a great interest in the world of culture, music, and performing arts. With extensive experience in marketing, publicity, communication, and e-commerce, I have led various marketing efforts, including digital campaigns, corporate image development, online store management, and web design. I thrive in dynamic environments and enjoy bringing innovative marketing strategies to life.

Patro Nicolás Martínez

I am a marketing specialist with a highly technical profile, used to working in multidisciplinary teams. I believe achievements are always a team effort. I set objectives for myself and propose solutions. I am very flexible, adapt easily, and extremely creative. I consider myself a versatile person with the resources to face new challenges. I have a great interest in the world of culture, music, and performing arts. With extensive experience in marketing, publicity, communication, and e-commerce, I have led various marketing efforts, including digital campaigns, corporate image development, online store management, and web design. I thrive in dynamic environments and enjoy bringing innovative marketing strategies to life.

Available to hire

I am a marketing specialist with a highly technical profile, used to working in multidisciplinary teams. I believe achievements are always a team effort. I set objectives for myself and propose solutions. I am very flexible, adapt easily, and extremely creative. I consider myself a versatile person with the resources to face new challenges. I have a great interest in the world of culture, music, and performing arts.

With extensive experience in marketing, publicity, communication, and e-commerce, I have led various marketing efforts, including digital campaigns, corporate image development, online store management, and web design. I thrive in dynamic environments and enjoy bringing innovative marketing strategies to life.

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Language

English
Advanced
French
Advanced

Work Experience

Directora de Marketing & E-Commerce at COYSA Sanitarios
December 31, 2019 - August 8, 2025
Developed marketing plans and designed communication campaigns targeting professionals, subdistributors, and individuals. Managed media planning, e-mailing campaigns, Amazon account, corporate image, and creative development for press, radio, and other media. Coordinated digital marketing efforts, website updates, and led the design, implementation, and management of corporate websites and online stores.
Directora de Marketing at ARX Automatización de Farmacias
December 31, 2011 - August 8, 2025
Coordinated communication campaigns, events, and fairs. Managed direct marketing and phoning activities. Prepared press releases and client communications. Monitored SEO, SEM, e-mail marketing, online reputation, and media presence. Designed and implemented corporate identity and optimized website maintenance.
Directora de Marketing at Novedades Agrícolas S.A.
December 31, 2010 - August 8, 2025
Directed marketing coordination for companies in the WIND group. Supported national and international distributors through marketing plans, media, press relations, national and international fairs, internal communication, direct marketing, corporate image, and website design and maintenance.
Directora de Marketing at Ibergroup Empresarial 2005, S.L.
January 1, 2005 - Present
Directed communications and promotional actions for purchasing central associates. Designed loyalty campaigns and supported associates with site management, PIM implementation, corporate image, and internal communication. Managed websites and searched for new services such as internal training platforms and digital catalogs.
Gerente de Restaurante at DH. Crever S.L.
December 31, 2004 - August 8, 2025
Responsible for marketing, administrative tasks, personnel management with 20 people under supervision, supplier contacts, and daily restaurant management.
Director, Screenwriter and Video Editor at Iniciativas de Producción S.L.
December 31, 2003 - August 8, 2025
Directed, scripted, and edited local TV programs including demos and infographics.
Director, Screenwriter and Video Editor at Más Producciones (En Fin Serafín, S.L.)
December 31, 2003 - August 8, 2025
Directed, scripted and edited local TV programs, prepared agendas, conducted interviews, performed voiceover work, and handled postproduction of programs.
Gerente Gambrinus at Select Service Partner S.A.
December 31, 2001 - August 8, 2025
Oversaw administrative tasks, managed staff (20 persons), liaised with suppliers, and managed the daily operations of the company.

Education

Licenciada en Publicidad y Relaciones Públicas at Universidad Complutense de Madrid
January 1, 1995 - January 1, 2000
Master Profesional en Marketing Digital at IINM
January 1, 2012 - August 8, 2025
Técnico Superior en Lean Startup at IM
January 1, 2024 - August 8, 2025

Qualifications

Data Security Protection Officer (DSPO)
January 1, 2018 - August 8, 2025
Curso Técnico Superior de Posicionamiento en Buscadores (SEO)
January 1, 2010 - August 8, 2025
Curso Superior Técnico de Marketing
January 1, 2007 - August 8, 2025
Gestión de Equipos de Trabajo
January 1, 2010 - August 8, 2025
Marketing Online: Preparar a la empresa para operar en la red y la venta on-line
January 1, 2008 - August 8, 2025
Nuevas técnicas de Desarrollo y Diseño Web con Dreamweaver, AJAX y CSS
January 1, 2007 - August 8, 2025
Marketing, Imagen Corporativa y Comunicación en la Empresa
January 1, 2006 - August 8, 2025
Administración Contable (650 horas)
January 1, 2005 - August 8, 2025
Programas de Maquetación aplicada al diseño gráfico (270 horas)
January 1, 2003 - August 8, 2025
Análisis y diseño de aplicaciones informáticas (150 horas)
January 1, 2003 - August 8, 2025
Análisis de Interacciones en Redes Sociales
January 1, 2023 - August 8, 2025

Industry Experience

Retail, Manufacturing, Media & Entertainment, Education, Consumer Goods, Travel & Hospitality, Professional Services