Hi, I’m Valeria Orozco, a bilingual content creator and marketing strategist passionate about social media growth, brand visibility, and creative storytelling. With experience in managing dynamic campaigns, creating engaging short-form video content, and coordinating projects, I thrive in fast-paced environments where teamwork and communication are key. I love leveraging my skills in TikTok and Instagram strategy, along with my ability to write compelling captions and produce captivating visuals. I enjoy representing student voices and aligning with brand messaging while constantly adapting to new challenges and trends to deliver impactful marketing results.

Valeria Orozco

Hi, I’m Valeria Orozco, a bilingual content creator and marketing strategist passionate about social media growth, brand visibility, and creative storytelling. With experience in managing dynamic campaigns, creating engaging short-form video content, and coordinating projects, I thrive in fast-paced environments where teamwork and communication are key. I love leveraging my skills in TikTok and Instagram strategy, along with my ability to write compelling captions and produce captivating visuals. I enjoy representing student voices and aligning with brand messaging while constantly adapting to new challenges and trends to deliver impactful marketing results.

Available to hire

Hi, I’m Valeria Orozco, a bilingual content creator and marketing strategist passionate about social media growth, brand visibility, and creative storytelling. With experience in managing dynamic campaigns, creating engaging short-form video content, and coordinating projects, I thrive in fast-paced environments where teamwork and communication are key.

I love leveraging my skills in TikTok and Instagram strategy, along with my ability to write compelling captions and produce captivating visuals. I enjoy representing student voices and aligning with brand messaging while constantly adapting to new challenges and trends to deliver impactful marketing results.

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Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Social Media Ambassador at OU Athletics Influencer Program
January 1, 2023 - Present
Promote OU Athletics events and announcements through strategic social media content. Participate in campaign photoshoots and game-day promotions to enhance brand visibility. Represent the student voice while aligning with university branding and messaging.
Marketing Team Member at Tiki Santa (Gaylord Advertising Class)
January 1, 2024 - Present
Helped reposition Tiki Santa from a holiday brand to a year-round concept through strategy and content creation. Created visual assets and short-form Instagram Reels to support engagement and branding. Conducted research and presented campaign ideas, messaging, and positioning to clients.
TikTok Content Creator at Health, Beauty, Lifestyle & Fitness
January 1, 2023 - Present
Create and share short-form video content focused on wellness, beauty routines, and fitness motivation for a Gen Z audience. Edit all videos using CapCut, applying strong visual storytelling and trend-aware techniques. Write attention-grabbing captions and hooks to boost engagement and stay aligned with trending audio and formats.
Server at Pepe Delgado's Mexican Restaurant
January 1, 2021 - Present
Managed multiple priorities in a fast-paced, high-pressure environment. Communicated with guests and team members to ensure smooth, high-quality service. Adapted quickly to challenges, building strong problem-solving and client service skills.
Podcast Clip Editor at 5to Elemento ElPodcast
January 1, 2023 - Present
Managed consistent content output supporting growth to 9.5K profile views and 6.7K shares. Wrote compelling captions and optimized text overlays to align with platform trends and audience tone. Collaborated with the podcast team to identify impactful segments and post regularly to maintain content consistency.

Education

Bachelor of Arts in Advertising, Minor in Construction Science at University of Oklahoma – Norman, OK
January 1, 2023 - May 1, 2027

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Retail, Non-Profit Organization, Consumer Goods