I am a results-oriented digital advertising professional with over 5 years of experience in managing, optimizing, and analyzing advertising campaigns. I specialize in driving post-sales executional workflows, operational efficiencies, and Salesforce integrations to enhance client service execution. I am skilled at collaborating across internal teams to streamline processes, improve data accuracy, and support business objectives. Throughout my career, I have gained expertise in programmatic advertising, client servicing, and data visualization to extract insights and provide recommendations for future campaigns. I continuously keep up-to-date with industry trends and enjoy taking on new challenges that improve campaign performance and business growth.

Stuti Kothari

I am a results-oriented digital advertising professional with over 5 years of experience in managing, optimizing, and analyzing advertising campaigns. I specialize in driving post-sales executional workflows, operational efficiencies, and Salesforce integrations to enhance client service execution. I am skilled at collaborating across internal teams to streamline processes, improve data accuracy, and support business objectives. Throughout my career, I have gained expertise in programmatic advertising, client servicing, and data visualization to extract insights and provide recommendations for future campaigns. I continuously keep up-to-date with industry trends and enjoy taking on new challenges that improve campaign performance and business growth.

Available to hire

I am a results-oriented digital advertising professional with over 5 years of experience in managing, optimizing, and analyzing advertising campaigns. I specialize in driving post-sales executional workflows, operational efficiencies, and Salesforce integrations to enhance client service execution. I am skilled at collaborating across internal teams to streamline processes, improve data accuracy, and support business objectives.

Throughout my career, I have gained expertise in programmatic advertising, client servicing, and data visualization to extract insights and provide recommendations for future campaigns. I continuously keep up-to-date with industry trends and enjoy taking on new challenges that improve campaign performance and business growth.

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Language

English
Advanced
Hindi
Advanced
Gujarati
Advanced
French
Beginner

Work Experience

Campaign Activation Manager at Samsung Ads | AdGear Technologies, Inc
December 31, 2024 - August 9, 2025
Managed end-to-end content and campaign workflows, including governance, execution, and optimization. Oversaw content standards and ensured alignment across platforms for accuracy and consistency. Collaborated with cross-functional teams globally to refine content strategies and maintain CMS integrity. Provided analytical insights using Google Analytics to enhance content performance. Contributed to Salesforce configuration and automation improvements. Managed client onboarding for campaign objectives, schedules, budgets, and assets. Established meeting cadences with the Customer Success Team to execute account plans. Analyzed bid request and response data for CPM floor and SOV settings. Delivered monthly and quarterly reporting using partner and internal platform tools. Maintained knowledge of industry trends, media technology, SSPs, and analytics tools.
Marketing Executive at I.S.A.C Hotelier and FF&E International
September 1, 2021 - August 9, 2025
Developed and implemented strategic marketing plans and tracked results. Identified advertising opportunities across traditional and online channels. Maintained databases for webinars, emailers, and marketing campaigns. Stayed current with industry trends and engaged in webinars and trade shows. Recommended new tactics and A/B testing strategies. Evaluated customer feedback to improve communication techniques and boost revenue. Executed, monitored, and optimized email marketing campaigns to maximize ROI. Assisted in project management for new client acquisition.
Senior Executive at Bennett Coleman & Co. Ltd - The Times Group
August 31, 2019 - August 9, 2025
Provided advertising, display, video, and content syndication solutions. Planned and executed digital strategies for client accounts, managing projects end-to-end. Utilized online advertising pricing methods and optimized campaigns accordingly. Identified social media opportunities and developed branding, content marketing, and integrated campaigns with event-led digital solutions. Strategized campaigns to minimize costs and increase profitability. Prepared analytical reports weekly and monthly. Managed logistics for Filmfare Short Film Awards and related events. Coordinated marketing providers and social media interactions at major events such as Filmfare Awards, Hello! Hall of the Fame, Top Gear Awards, and Lonely Planet Awards.
Campaign Activation Manager at Samsung Ads | AdGear Technologies, Inc
December 31, 2024 - September 2, 2025
Managed campaigns through the full lifecycle including ideation, implementation, optimizations, and post-campaign reporting. Supported the Sales Team in identifying campaign opportunities and delivering recommendations aligned with product offerings and client goals. Oversaw client onboarding for campaign objectives, scheduling, processes, budget, and asset management. Managed executional workflows, data accuracy, and optimization strategies to ensure client service excellence. Collaborated on Salesforce configuration, automation workflows, and integration improvements. Established regular meetings with Customer Success Team to refine and execute Account Plans. Analyzed bid request and response data for campaign optimization. Delivered monthly and quarterly reports using partner and internal tools. Maintained up-to-date knowledge of industry trends, media technology, and analytics tools.
Marketing Executive at I.S.A.C Hotelier and FF&E International
September 1, 2021 - September 2, 2025
Developed and implemented strategic marketing plans and tracked their results. Identified opportunities for traditional and online advertising. Maintained and updated an effective database for webinars, emailers, and marketing campaigns. Stayed current with industry trends and participated in webinars and trade shows. Pioneered new tactics and strategies for A/B testing. Evaluated customer feedback and testimonials to revise communication techniques to boost revenue. Executed, monitored, and reported on email campaigns, managing and optimizing design, content, targeting, and messaging. Improved email marketing performance and ROI. Assisted in project management for new clients.
Senior Executive at Bennett Coleman & Co. Ltd - The Times Group
August 31, 2019 - September 2, 2025
Provided advertising, display, video, and content-related solutions including content syndication projects. Planned, created, and executed digital strategies for client accounts. Handled contractual projects end to end. Experienced in online advertising pricing methods such as eCPC, eCPM, CPM, and CPA and optimized campaigns accordingly. Identified social media opportunities and developed actionable plans for brand perception, content marketing strategies, and integrated marketing campaigns including event-led digital solutions. Strategized campaigns to minimize spend and increase profitability. Prepared weekly and monthly analytical reports. Managed logistics of high-profile events like Filmfare Short Film Awards and coordinated live-streaming social media interactions for events including Filmfare Awards and others.

Education

Master of Management Studies (Marketing) at J.D.B.I.M.S – S.N.D.T. University
January 1, 2013 - January 1, 2015
Bachelors of Arts at Jai Hind College, University of Mumbai
January 1, 2010 - January 1, 2013
Master of Management Studies (Marketing) at J.D.B.I.M.S – S.N.D.T. University
January 1, 2013 - January 1, 2015
Bachelors of Arts at Jai Hind College, University of Mumbai
January 1, 2010 - January 1, 2013

Qualifications

Quality Analytics & IQ Blueprint Certification from DoubleVerify
January 11, 2030 - August 9, 2025
Six Sigma Certification – Yellow Belt
January 11, 2030 - August 9, 2025
Pursuing PMP Certification
January 11, 2030 - August 9, 2025
Certified Tarot Card reader
January 11, 2030 - August 9, 2025
Quality Analytics & IQ Blueprint Certification from DoubleVerify
January 11, 2030 - September 2, 2025
Six Sigma Certification – Yellow Belt
January 11, 2030 - September 2, 2025
PMP Certification (Pursuing)
January 11, 2030 - September 2, 2025

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Retail, Software & Internet, Other