Available to hire
With a foundation in financial analytics and a fast-growing career in brand and social media management, I’m focused on building bold, data-informed marketing strategies that drive real impact. I’ve already led performance campaigns and brand growth initiatives, and I’m now looking to take on larger, more creative challenges with brands that are ready to scale, innovate, and connect more deeply with their audience.
Skills
Experience Level
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Brand Manager at Mrunalini Rao - Arts & Design
July 1, 2025 - PresentDeveloped and executed content and ad strategies across Instagram, Facebook, and Pinterest. Boosted account reach from 5K to 85K+ impressions in one month through targeted Meta ads. Created branded content using Canva and tracked campaign performance via Meta Business Suite. Led digital marketing initiatives, including PR outreach and influencer partnerships. Ran paid ad campaigns across Meta platforms, tracking KPIs such as reach, engagement, CTR, and conversions. Applied fundamentals of content marketing from HubSpot Academy including storytelling and content creation frameworks, content strategy planning, and generating content ideas. Produced high-quality blog content and understood the customer journey.
Financial Analyst - Middle Office & Pricing at Arcesium
June 1, 2025 - August 10, 2025Managed daily deliverables, stakeholder communication, and data integrity for a top global hedge fund client in a fast-paced, SLA-driven environment. Analyzed and resolved trade/pricing discrepancies using data validation and analytical tools. Improved workflows and drove automation initiatives using tools like Power Query and SQL.
Education
Bachelor's of Commerce - Honors at St. Francis College for Women
January 1, 2021 - January 1, 2024Qualifications
ACCA Associate of Chartered Certified Accountants
January 1, 2022 - January 1, 2027Fundamentals of Marketing Analytics - Semrush
January 11, 2030 - August 10, 2025Fundamentals of SEO - Semrush
January 11, 2030 - August 10, 2025Content Marketing Fundamentals - HubSpot Academy
January 11, 2030 - August 10, 2025Industry Experience
Financial Services, Media & Entertainment, Education, Professional Services, Software & Internet
Skills
Experience Level
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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