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Shruthira Vichandran

Available to hire

I am a Digital Marketing Analyst with over 3 years of experience specializing in SEO, content planning, and optimization.

About

I am a Digital Marketing Analyst with over 3 years of experience specializing in SEO, content planning, and optimization. I excel at boosting organic traffic using data-driven strategies, improving search rankings, and expanding content reach. Experienced in managing client accounts and driving growth through effective SEO practices, I am passionate about delivering measurable results and enhancing online visibility.

My expertise includes developing comprehensive SEO strategies, conducting in-depth SEO audits, and utilizing tools like Google Analytics, Google Search Console, and SEMrush. I am skilled in content planning, social media engagement, and personal branding, always aiming to help brands grow their online presence and succeed in competitive markets.

  • 4 years' experience
  • Joined August 2025

Languages

  • EnglishFluent
  • FrenchBeginner

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services
  • Education
  • Retail

Work experience

Digital Marketing Analyst · Onedot Media Pvt LtdMay 2022 – Present · 4 yrs 7 mos

Developed and executed comprehensive SEO strategies that boosted search engine rankings and organic traffic, including achieving a 30% increase in keyword ranking and improving keyword usage from 20% to 50%. Conducted in-depth SEO audits covering technical, on-page, and off-page elements. Utilized tools like Google Analytics, Google Search Console, and SEMrush to track performance and adjust strategies. Advanced organic search results for key client websites from position 9 to position 3. Launched and managed 15 successful link-building campaigns leading to increased domain authority. Created monthly social media content calendars to maintain consistent engagement and audience growth. Provided personal branding support for executive LinkedIn profiles, enhancing visibility and engagement. Planned and scheduled content to ensure timely and relevant updates. Designed blog banners using Canva to align with content themes. Optimized and updated meta tags in WordPress to improve SEO scores.

Education

Bachelor's in Commerce · Kumararani Meena Muthiah College of Arts and Science Adyar, Chennai, India2030 – 2021

Certifications and awards

Digital Marketing Master Course (CDMMs)2022 – 2025

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