I'm a UX/UI Designer with a first-class honours degree and a passion for crafting intuitive, user-first digital experiences. I combine a deep understanding of user behaviour with a strong visual design sensibility to create interfaces that are both functional and engaging. My goal is to design products that not only meet user needs but also feel seamless and enjoyable to use. Throughout my career, I've worked closely with cross-functional teams and stakeholders to ensure design solutions align with both user needs and business goals. I am adept at leading usability testing, producing high-fidelity prototypes, and advocating for user-centered design across projects.

Liam Griffiths

I'm a UX/UI Designer with a first-class honours degree and a passion for crafting intuitive, user-first digital experiences. I combine a deep understanding of user behaviour with a strong visual design sensibility to create interfaces that are both functional and engaging. My goal is to design products that not only meet user needs but also feel seamless and enjoyable to use. Throughout my career, I've worked closely with cross-functional teams and stakeholders to ensure design solutions align with both user needs and business goals. I am adept at leading usability testing, producing high-fidelity prototypes, and advocating for user-centered design across projects.

Available to hire

I’m a UX/UI Designer with a first-class honours degree and a passion for crafting intuitive, user-first digital experiences. I combine a deep understanding of user behaviour with a strong visual design sensibility to create interfaces that are both functional and engaging. My goal is to design products that not only meet user needs but also feel seamless and enjoyable to use.

Throughout my career, I’ve worked closely with cross-functional teams and stakeholders to ensure design solutions align with both user needs and business goals. I am adept at leading usability testing, producing high-fidelity prototypes, and advocating for user-centered design across projects.

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Work Experience

UX/UI Designer – Kube UI Design for New Concept at The Play Company
June 30, 2025 - August 11, 2025
Designed and developed user interfaces for three distinct games within the Kube interactive concept. Ensured each game had a unique yet cohesive style aligned with the brand. Balanced gameplay needs with intuitive navigation and engaging aesthetics by working closely with cross-functional teams and applying consistent design principles suited to each game’s mechanics and audience.
UI Designer at The Play Company (Kube project)
June 1, 2025 - Present
Designed and developed user interfaces for Kube, an interactive Rubik’s Cube-like concept focusing on intuitive navigation and fast gameplay start. Worked closely with cross-functional teams balancing gameplay with engaging aesthetics and applied consistent design principles tailored to specific mechanics and audiences.
UX/UI Designer – Freedom Gaming New Game UI
May 31, 2025 - August 11, 2025
Redesigned the UI for multiple games in the Freedom Gaming legacy product, ensuring visual and functional consistency across the portfolio. Developed reusable UI components to support creation of unique games while maintaining alignment with brand identity and design standards.
UI/UX Designer at Freedom Gaming
May 1, 2025 - Present
Redesigned the UI for multiple legacy games to modern standards while maintaining original feel and usability. Developed reusable UI components supporting creation of unique games, ensuring visual and functional consistency aligned with brand identity and design standards.
UX/UI Designer – 360 Soccer Mobile-First Website
February 28, 2025 - August 11, 2025
Contributed to final enhancements and improvements of the 360 Soccer flagship product interface. Collaborated with the team to improve wireframes and user flows, presented these improvements for alignment and clarity, maintained ongoing communication with the Creative Director for approvals, developed end-to-end user journeys, and worked closely with software developers to ensure proper implementation of design intent.
UX/UI Designer
January 1, 2025 - Present
Served as a key team member responsible for leading the UI/UX phases of projects in a fast-paced, collaborative environment. Collaborated closely with internal teams, directors, stakeholders, external partners, and customers to ensure design solutions met user needs and business goals. Achievements include redesigning core product interfaces for the 360 Soccer game to improve navigation and accessibility, conducting usability testing, facilitating UX sessions to adopt user-centric mindset, producing high-fidelity interactive prototypes, and leading stakeholder presentations to secure buy-in.
UX/UI Designer at 360 Soccer
January 1, 2025 - Present
Key team player responsible for leading UI/UX phases, collaborating closely with internal teams, stakeholders, Directors, external partners, and customers. Redesigned core product interfaces to improve navigation and accessibility, contributed to the successful launch of the flagship mobile-first 360 Soccer game. Conducted usability testing and gathered user feedback to iterate on designs, resolving friction points. Communicated bugs through simple pro formas to maintain consistency and facilitated UX sessions to help stakeholders adopt the target audience mindset. Developed customer empathy maps, led stakeholder presentations and design reviews to validate concepts and secure buy-in. Produced high-fidelity, interactive prototypes supporting user testing and iteration.
UX/UI Designer
January 1, 2025 - Present
A key team player in a fast-paced, collaborative environment, primarily responsible for leading UI/UX phases of projects. Collaborated closely with internal teams, stakeholders, directors, external partners, and customers to ensure design solutions aligned with user needs and business goals. Achievements include redesigning core product interfaces for improved navigation and accessibility, facilitating UX sessions to promote user-centric thinking, and producing high-fidelity, interactive prototypes to support user testing and iteration.

Education

BA (Hons) UX/UI Design – First-Class Honours at Ravensbourne University London
January 1, 2021 - January 1, 2024
Level 3 Diploma in Art and Design at Bridgend College
January 1, 2019 - January 1, 2021
BA (Hons) UX/UI Design – First-Class Honours at Ravensbourne University London
January 1, 2021 - January 1, 2024
Level 3 Diploma in Art and Design at Bridgend College
January 1, 2019 - January 1, 2021
BA (Hons) UX/UI Design at Ravensbourne University London
January 1, 2021 - January 1, 2024
Level 3 Diploma in Art and Design at Bridgend College
January 1, 2019 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Software & Internet