Everything I design starts with purpose. I believe strong branding begins with clarity and trust, qualities I translate into visuals that are clean, versatile, and memorable. Even subtle details, like the balance of typography or the way a shape carries meaning, can spark visual stories that connect with audiences and reinforce brand identity. I hold an MA in Fashion, Clothing, and Textile Design from Aalto University with a minor in Sustainable Fashion and Textile Management. Over six years at RATIA Brand Oy, I created professional and business-oriented design solutions across print, digital, and product. I led projects from concept to delivery, collaborating with stakeholders to ensure each design met strategic goals and reflected a consistent and professional brand image.

Yesul Woo

Everything I design starts with purpose. I believe strong branding begins with clarity and trust, qualities I translate into visuals that are clean, versatile, and memorable. Even subtle details, like the balance of typography or the way a shape carries meaning, can spark visual stories that connect with audiences and reinforce brand identity. I hold an MA in Fashion, Clothing, and Textile Design from Aalto University with a minor in Sustainable Fashion and Textile Management. Over six years at RATIA Brand Oy, I created professional and business-oriented design solutions across print, digital, and product. I led projects from concept to delivery, collaborating with stakeholders to ensure each design met strategic goals and reflected a consistent and professional brand image.

Available to hire

Everything I design starts with purpose. I believe strong branding begins with clarity and trust, qualities I translate into visuals that are clean, versatile, and memorable. Even subtle details, like the balance of typography or the way a shape carries meaning, can spark visual stories that connect with audiences and reinforce brand identity.

I hold an MA in Fashion, Clothing, and Textile Design from Aalto University with a minor in Sustainable Fashion and Textile Management. Over six years at RATIA Brand Oy, I created professional and business-oriented design solutions across print, digital, and product. I led projects from concept to delivery, collaborating with stakeholders to ensure each design met strategic goals and reflected a consistent and professional brand image.

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Work Experience

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Education

MA Fashion, Clothing, and Textile Design at Aalto University
January 11, 2030 - August 11, 2025

Qualifications

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Industry Experience

Consumer Goods, Professional Services, Media & Entertainment, Retail, Software & Internet
    Portfolio
    FashionGraphicMoominFinnish fashion industry