Anouk van der Laan
Hi, I'm Anouk, an art director in fashion. I believe emotional impact builds the strongest, most lasting connections.
About
Hi, I’m Anouk, an art director in fashion. I believe emotional impact builds the strongest, most lasting connections. My work is strategic yet intuitive; I am collaborative and hands-on.
I bring an entrepreneurial spirit and a drive to shape what’s next. Rooted in the culture of the city, I also find energy in nature—whether it’s hiking up a mountain, surfing the sea, or working out in the gym.
- 16 years' experience
- Joined August 2025
Skills· 17
Languages
- DutchFluent
- EnglishFluent
- FrenchBeginner
- GermanBeginner
Industry experience
- Consumer Goods
- Media & Entertainment
- Retail
- Non-Profit Organization
- Professional Services
- Wholesale & Distribution
Work experience· 14 roles
Modernising and future-proofing the brand identity. Developing the brand book and giving creative direction for seasonal shoots. Overseeing the design emails, direct mailings, social content, and online/offline advertisements. Leading the design of a new website (currently in rollout). Collaborating with internal teams and stakeholders.
Conducted market and heritage research to define brand identity and direction. Developed and presented creative concepts, providing on-set art direction for all content (copy, imagery, audio, video, graphic). Translated marketing strategies into multichannel campaigns. Acted as a key link between the brand department and stakeholders. Designed marketing materials, including online banners, in-store and window displays, web and email templates, and social media strategies.
Conducted market and heritage research to define brand identity and direction. Developed and presented creative concepts, providing on-set art direction for all content (copy, imagery, audio, video, graphic). Translated marketing strategies into multichannel campaigns. Acted as a key link between the brand department and stakeholders: guiding and inspiring internal teams and external partners. Designed marketing materials, including online banners, in-store and window displays, web and email templates, and social media strategies.
Education· 5
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