Hello! I’m Arsalan Ahmed Paracha, a Senior Product Designer with over 20 years of experience shaping user-centric interfaces for web, mobile, and brand experiences. I specialize in e-commerce platforms, SaaS dashboards, and mobile-first design, always focused on improving conversion rates and smoothing user journeys. I collaborate closely with engineering teams to deliver scalable digital products, build modular design systems, and create on-brand graphics and marketing assets. I enjoy leading cross-functional teams in remote and hybrid environments and take pride in delivering delightful, business-focused outcomes.

Arsalan Ahmed Paracha

Hello! I’m Arsalan Ahmed Paracha, a Senior Product Designer with over 20 years of experience shaping user-centric interfaces for web, mobile, and brand experiences. I specialize in e-commerce platforms, SaaS dashboards, and mobile-first design, always focused on improving conversion rates and smoothing user journeys. I collaborate closely with engineering teams to deliver scalable digital products, build modular design systems, and create on-brand graphics and marketing assets. I enjoy leading cross-functional teams in remote and hybrid environments and take pride in delivering delightful, business-focused outcomes.

Available to hire

Hello! I’m Arsalan Ahmed Paracha, a Senior Product Designer with over 20 years of experience shaping user-centric interfaces for web, mobile, and brand experiences. I specialize in e-commerce platforms, SaaS dashboards, and mobile-first design, always focused on improving conversion rates and smoothing user journeys.

I collaborate closely with engineering teams to deliver scalable digital products, build modular design systems, and create on-brand graphics and marketing assets. I enjoy leading cross-functional teams in remote and hybrid environments and take pride in delivering delightful, business-focused outcomes.

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Language

English
Fluent
Urdu
Fluent

Work Experience

E-commerce Web & UI/UX Designer at ThickFiber
February 1, 2020 - Present
Designed, optimized, and managed WooCommerce and Shopify websites for improved user experience and higher conversion rates; Created on-brand graphic banners, seasonal promotions, and landing pages to boost sales campaigns; Troubleshot and resolved website performance issues, improving checkout flow and reducing drop-offs.
Senior Product Designer / UI-UX Designer at Recruitico (UK-based)
August 1, 2024 - October 12, 2025
Worked with UK clients including Red-Giraffe.com and IdealMarketingCompany.co.uk to deliver engaging product experiences; Built modular design systems and optimized onboarding workflows, improving usability and user engagement.
Senior UI/UX Designer, Product and Visual Artist at Smart Vision
January 31, 2020 - October 12, 2025
Designed mobile and intranet applications using Angular Material; Led UI design for time attendance and enterprise product interfaces.
Senior UI/UX Designer at Pacific Consulting
June 30, 2019 - October 12, 2025
Created responsive websites, WordPress themes, and corporate branding; Delivered client proposals, wireframes, and high-fidelity prototypes.
Senior UI/UX Designer at Creative Enzymes
August 31, 2017 - October 12, 2025
Led product design and branding for business websites and e-commerce projects; Created UI kits and front-end assets for cross-platform use.
Graphic Designer at Smart Vision
May 31, 2015 - October 12, 2025
Designed software interfaces, intranet (SharePoint) screens, and kiosk materials for UAE ministries.
Creative Director at Birmillion
January 31, 2013 - October 12, 2025
Managed creative projects including branding, photoshoots, and event materials.
Senior Graphic Engineer at Mobile Complete Inc.
August 31, 2010 - October 12, 2025
Designed interfaces for mobile device simulator platform and produced marketing materials for global trade shows.
Senior Graphic Designer at Pexsol Interactive
August 31, 2005 - October 12, 2025
Delivered graphic and web design services for US-based clients.
Graphic Designer at Server4Sale, LLC
January 31, 2005 - October 12, 2025
Created websites using open-source shopping cart OSCommerce and handled front-end work.
Junior Graphic Designer at Verticity Inc.
August 31, 2003 - October 12, 2025
Started career in graphic and web design using early HTML tools and basic UX practices.
E-commerce Web & UI/UX Designer at ThickFiber
February 1, 2020 - Present
Designed, optimized, and managed WooCommerce and Shopify websites to improve user experience and conversions. Created on-brand banners, seasonal promotions, and landing pages for sales campaigns. Troubleshot and resolved performance issues to streamline checkout flows and reduce drop-offs. Collaborated with engineers to deliver scalable e-commerce platforms.
Senior Product Designer / UI-UX Designer at Recruitico (UK-based)
August 1, 2024 - October 12, 2025
Collaborated with UK clients including Red-Giraffe.com and IdealMarketingCompany.co.uk to deliver engaging product experiences. Built modular design systems and optimized onboarding workflows, improving usability and user engagement.
Senior UI/UX Designer, Product and Visual Artist at Smart Vision
January 1, 2020 - October 12, 2025
Designed mobile and intranet applications using Angular Material. Led UI design for time attendance and enterprise product interfaces.
Senior UI/UX Designer at Pacific Consulting
June 1, 2019 - October 12, 2025
Created responsive websites, WordPress themes, and corporate branding. Delivered client proposals, wireframes, and high-fidelity prototypes.
Senior UI/UX Designer at Creative Enzymes
August 1, 2017 - October 12, 2025
Led product design and branding for business websites and e-commerce projects. Created UI kits and front-end assets for cross-platform use.
Graphic Designer at Smart Vision
May 1, 2015 - October 12, 2025
Designed software interfaces, intranet (SharePoint) screens, and kiosk materials for UAE ministries.
Creative Director at Birmillion
January 1, 2013 - October 12, 2025
Managed creative projects including branding, photoshoots, and event materials.
Senior Graphic Engineer at Mobile Complete Inc.
August 1, 2010 - October 12, 2025
Designed interfaces for a mobile device simulator platform and produced marketing materials for global trade shows.
Senior Graphic Designer at Pexsol Interactive
August 1, 2005 - October 12, 2025
Delivered graphic and web design services for US-based clients.
Graphic Designer at Server4Sale, LLC
January 1, 2005 - October 12, 2025
Created websites using OSCommerce and handled front-end work.
Junior Graphic Designer at Verticity Inc.
August 1, 2003 - October 12, 2025
Started career in graphic and web design using early HTML tools and basic UX practices.
E-commerce Web & UI/UX Designer at ThickFiber
February 1, 2020 - Present
Designed, optimized, and managed WooCommerce and Shopify websites to improve user experience and increase conversions. Created on-brand banners, seasonal promotions, and landing pages to boost sales campaigns. Troubleshot and resolved performance issues, improving checkout flow and reducing drop-offs.
Senior Product Designer / UI-UX Designer at Recruitico (UK-based)
August 1, 2024 - October 19, 2025
Collaborated with UK clients including Red-Giraffe.com and IdealMarketingCompany.co.uk to deliver engaging product experiences. Built modular design systems and optimized onboarding workflows, resulting in improved usability and higher user engagement.
Senior UI/UX Designer, Product and Visual Artist at Smart Vision
January 1, 2020 - October 19, 2025
Designed mobile and intranet applications using Angular Material. Led UI design for time-attendance and enterprise product interfaces.
Senior UI/UX Designer at Pacific Consulting
June 1, 2019 - October 19, 2025
Created responsive websites, WordPress themes, and corporate branding. Delivered client proposals, wireframes, and high-fidelity prototypes to support project milestones.
Senior UI/UX Designer at Creative Enzymes
August 1, 2017 - October 19, 2025
Led product design and branding for business websites and e-commerce projects. Created UI kits and frontend assets for cross-platform use.
Graphic Designer at Smart Vision
May 1, 2015 - October 19, 2025
Designed software interfaces, intranet (SharePoint) screens, and kiosk materials for UAE ministries.
Creative Director at Birmillion
January 1, 2013 - October 19, 2025
Managed creative projects including branding, photoshoots, and event materials.
Senior Graphic Engineer at Mobile Complete Inc.
August 1, 2010 - October 19, 2025
Designed interfaces for a mobile device simulator platform and produced marketing materials for global trade shows.
Senior Graphic Designer at Pexsol Interactive
August 1, 2005 - October 19, 2025
Delivered graphic and web design services for US-based clients.
Graphic Designer at Server4Sale, LLC
January 1, 2005 - October 19, 2025
Created websites using OSCommerce and handled front-end work.
Junior Graphic Designer at Verticity Inc.
August 1, 2003 - October 19, 2025
Started career in graphic and web design using early HTML tools and basic UX practices.

Education

BS Mass Communication at Virtual University
January 11, 2030 - October 12, 2025
Graphic and Web Design at Graphic Vision, Karachi
January 11, 2030 - October 12, 2025
Post Production at Graphic Vision, Karachi
January 11, 2030 - October 12, 2025
MS Office at Microway Institute
January 11, 2030 - October 12, 2025
BS Mass Communication at Virtual University
January 11, 2030 - October 12, 2025
Graphic and Web Design at Graphic Vision, Karachi
January 11, 2030 - October 12, 2025
Post Production at Graphic Vision, Karachi
January 11, 2030 - October 12, 2025
MS Office at Microway Institute
January 11, 2030 - October 12, 2025
BS Mass Communication at Virtual University
January 11, 2030 - October 19, 2025
Graphic and Web Design at Graphic Vision, Karachi
January 11, 2030 - October 19, 2025
Post Production at Graphic Vision, Karachi
January 11, 2030 - October 19, 2025
MS Office at Microway Institute
January 11, 2030 - October 19, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Healthcare, Media & Entertainment, Software & Internet, Agriculture & Mining, Government, Professional Services, Telecommunications, Transportation & Logistics, Real Estate & Construction, Wholesale & Distribution, Consumer Goods, Energy & Utilities, Retail