Available to hire
Hello! I’m Arsalan Ahmed Paracha, a Senior Product Designer with over 20 years of experience shaping user-centric interfaces for web, mobile, and brand experiences. I specialize in e-commerce platforms, SaaS dashboards, and mobile-first design, always focused on improving conversion rates and smoothing user journeys.
I collaborate closely with engineering teams to deliver scalable digital products, build modular design systems, and create on-brand graphics and marketing assets. I enjoy leading cross-functional teams in remote and hybrid environments and take pride in delivering delightful, business-focused outcomes.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Urdu
Fluent
Work Experience
E-commerce Web & UI/UX Designer at ThickFiber
February 1, 2020 - PresentDesigned, optimized, and managed WooCommerce and Shopify websites for improved user experience and higher conversion rates; Created on-brand graphic banners, seasonal promotions, and landing pages to boost sales campaigns; Troubleshot and resolved website performance issues, improving checkout flow and reducing drop-offs.
Senior Product Designer / UI-UX Designer at Recruitico (UK-based)
August 1, 2024 - October 12, 2025Worked with UK clients including Red-Giraffe.com and IdealMarketingCompany.co.uk to deliver engaging product experiences; Built modular design systems and optimized onboarding workflows, improving usability and user engagement.
Senior UI/UX Designer, Product and Visual Artist at Smart Vision
January 31, 2020 - October 12, 2025Designed mobile and intranet applications using Angular Material; Led UI design for time attendance and enterprise product interfaces.
Senior UI/UX Designer at Pacific Consulting
June 30, 2019 - October 12, 2025Created responsive websites, WordPress themes, and corporate branding; Delivered client proposals, wireframes, and high-fidelity prototypes.
Senior UI/UX Designer at Creative Enzymes
August 31, 2017 - October 12, 2025Led product design and branding for business websites and e-commerce projects; Created UI kits and front-end assets for cross-platform use.
Graphic Designer at Smart Vision
May 31, 2015 - October 12, 2025Designed software interfaces, intranet (SharePoint) screens, and kiosk materials for UAE ministries.
Creative Director at Birmillion
January 31, 2013 - October 12, 2025Managed creative projects including branding, photoshoots, and event materials.
Senior Graphic Engineer at Mobile Complete Inc.
August 31, 2010 - October 12, 2025Designed interfaces for mobile device simulator platform and produced marketing materials for global trade shows.
Senior Graphic Designer at Pexsol Interactive
August 31, 2005 - October 12, 2025Delivered graphic and web design services for US-based clients.
Graphic Designer at Server4Sale, LLC
January 31, 2005 - October 12, 2025Created websites using open-source shopping cart OSCommerce and handled front-end work.
Junior Graphic Designer at Verticity Inc.
August 31, 2003 - October 12, 2025Started career in graphic and web design using early HTML tools and basic UX practices.
E-commerce Web & UI/UX Designer at ThickFiber
February 1, 2020 - PresentDesigned, optimized, and managed WooCommerce and Shopify websites to improve user experience and conversions. Created on-brand banners, seasonal promotions, and landing pages for sales campaigns. Troubleshot and resolved performance issues to streamline checkout flows and reduce drop-offs. Collaborated with engineers to deliver scalable e-commerce platforms.
Senior Product Designer / UI-UX Designer at Recruitico (UK-based)
August 1, 2024 - October 12, 2025Collaborated with UK clients including Red-Giraffe.com and IdealMarketingCompany.co.uk to deliver engaging product experiences. Built modular design systems and optimized onboarding workflows, improving usability and user engagement.
Senior UI/UX Designer, Product and Visual Artist at Smart Vision
January 1, 2020 - October 12, 2025Designed mobile and intranet applications using Angular Material. Led UI design for time attendance and enterprise product interfaces.
Senior UI/UX Designer at Pacific Consulting
June 1, 2019 - October 12, 2025Created responsive websites, WordPress themes, and corporate branding. Delivered client proposals, wireframes, and high-fidelity prototypes.
Senior UI/UX Designer at Creative Enzymes
August 1, 2017 - October 12, 2025Led product design and branding for business websites and e-commerce projects. Created UI kits and front-end assets for cross-platform use.
Graphic Designer at Smart Vision
May 1, 2015 - October 12, 2025Designed software interfaces, intranet (SharePoint) screens, and kiosk materials for UAE ministries.
Creative Director at Birmillion
January 1, 2013 - October 12, 2025Managed creative projects including branding, photoshoots, and event materials.
Senior Graphic Engineer at Mobile Complete Inc.
August 1, 2010 - October 12, 2025Designed interfaces for a mobile device simulator platform and produced marketing materials for global trade shows.
Senior Graphic Designer at Pexsol Interactive
August 1, 2005 - October 12, 2025Delivered graphic and web design services for US-based clients.
Graphic Designer at Server4Sale, LLC
January 1, 2005 - October 12, 2025Created websites using OSCommerce and handled front-end work.
Junior Graphic Designer at Verticity Inc.
August 1, 2003 - October 12, 2025Started career in graphic and web design using early HTML tools and basic UX practices.
E-commerce Web & UI/UX Designer at ThickFiber
February 1, 2020 - PresentDesigned, optimized, and managed WooCommerce and Shopify websites to improve user experience and increase conversions. Created on-brand banners, seasonal promotions, and landing pages to boost sales campaigns. Troubleshot and resolved performance issues, improving checkout flow and reducing drop-offs.
Senior Product Designer / UI-UX Designer at Recruitico (UK-based)
August 1, 2024 - October 19, 2025Collaborated with UK clients including Red-Giraffe.com and IdealMarketingCompany.co.uk to deliver engaging product experiences. Built modular design systems and optimized onboarding workflows, resulting in improved usability and higher user engagement.
Senior UI/UX Designer, Product and Visual Artist at Smart Vision
January 1, 2020 - October 19, 2025Designed mobile and intranet applications using Angular Material. Led UI design for time-attendance and enterprise product interfaces.
Senior UI/UX Designer at Pacific Consulting
June 1, 2019 - October 19, 2025Created responsive websites, WordPress themes, and corporate branding. Delivered client proposals, wireframes, and high-fidelity prototypes to support project milestones.
Senior UI/UX Designer at Creative Enzymes
August 1, 2017 - October 19, 2025Led product design and branding for business websites and e-commerce projects. Created UI kits and frontend assets for cross-platform use.
Graphic Designer at Smart Vision
May 1, 2015 - October 19, 2025Designed software interfaces, intranet (SharePoint) screens, and kiosk materials for UAE ministries.
Creative Director at Birmillion
January 1, 2013 - October 19, 2025Managed creative projects including branding, photoshoots, and event materials.
Senior Graphic Engineer at Mobile Complete Inc.
August 1, 2010 - October 19, 2025Designed interfaces for a mobile device simulator platform and produced marketing materials for global trade shows.
Senior Graphic Designer at Pexsol Interactive
August 1, 2005 - October 19, 2025Delivered graphic and web design services for US-based clients.
Graphic Designer at Server4Sale, LLC
January 1, 2005 - October 19, 2025Created websites using OSCommerce and handled front-end work.
Junior Graphic Designer at Verticity Inc.
August 1, 2003 - October 19, 2025Started career in graphic and web design using early HTML tools and basic UX practices.
Education
BS Mass Communication at Virtual University
January 11, 2030 - October 12, 2025Graphic and Web Design at Graphic Vision, Karachi
January 11, 2030 - October 12, 2025Post Production at Graphic Vision, Karachi
January 11, 2030 - October 12, 2025MS Office at Microway Institute
January 11, 2030 - October 12, 2025BS Mass Communication at Virtual University
January 11, 2030 - October 12, 2025Graphic and Web Design at Graphic Vision, Karachi
January 11, 2030 - October 12, 2025Post Production at Graphic Vision, Karachi
January 11, 2030 - October 12, 2025MS Office at Microway Institute
January 11, 2030 - October 12, 2025BS Mass Communication at Virtual University
January 11, 2030 - October 19, 2025Graphic and Web Design at Graphic Vision, Karachi
January 11, 2030 - October 19, 2025Post Production at Graphic Vision, Karachi
January 11, 2030 - October 19, 2025MS Office at Microway Institute
January 11, 2030 - October 19, 2025Qualifications
Industry Experience
Education, Healthcare, Media & Entertainment, Software & Internet, Agriculture & Mining, Government, Professional Services, Telecommunications, Transportation & Logistics, Real Estate & Construction, Wholesale & Distribution, Consumer Goods, Energy & Utilities, Retail
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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