Available to hire
Hello! I’m Cindy Miaoling Tschöke, a multidisciplinary product designer with a passion for human-centered UX and practical interface design. Over the years I’ve shaped digital experiences across enterprise software, aerospace, telecom, and healthcare, blending research, visual storytelling, and robust interaction design to deliver clear, actionable outcomes.
I currently mentor upcoming designers through CareerFoundry and run a remote online education platform, helping aspiring designers transition into UX/UI, web development, and data analytics. I’ve coached over 20 students and led large-scale projects, always focusing on accessibility, scalability, and collaborative delivery.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Chinese
Fluent
German
Advanced
Work Experience
Senior UX/UI Designer at ST Engineering
October 31, 2024 - August 24, 2025Managed design and implementation of a large-scale C3 inter-agency web application unifying multiple systems into a single operations platform. Validated high-fidelity designs and prototypes emphasizing accessibility, usability, scalability, and data visualization. Achieved over 75% workflow efficiency increase in minimum viable product usability tests by applying user insights to refine product vision and design consistency.
Senior UX/UI Designer at ST Engineering
October 1, 2024 - October 13, 2025Oversee design and implementation of large-scale C3 inter-agency web application unifying multiple systems into a single Ops platform to increase efficiency.
Product Designer at Celonis Labs (+ Pafnow)
September 30, 2023 - August 24, 2025Collaborated with a cross-functional team to design and launch the EMS integrated marketplace and partners page, increasing downloads by 74% within 10 days. Delivered an interactive demo data generator interface from Excel files to boost user understanding and engagement, driving new business growth. Refined OAuth and SSO experiences simplifying access and accelerating user tasks in PowerBI and EMS Table.
Product Designer at Celonis Labs (+ Pafnow)
September 1, 2023 - October 13, 2025Led the EMS integrated marketplace and partner page, boosting downloads and delivering data-driven demos; established cross-functional design systems.
UX/UI Design Tutor at CareerFoundry
August 1, 2021 - PresentMentor and coach over 20 UX/UI students for 6 months, guiding portfolio development and industry-ready design delivery.
UX/UI Design Tutor at CareerFoundry
August 1, 2021 - PresentMentored over 20 UX/UI students for 6-month courses, enhancing their skills using industry best practices, and guided portfolio development to prepare students as industry-ready designers on an online remote education platform.
UX Designer at Deutsche Telekom
March 31, 2021 - August 24, 2025Analyzed user studies involving 300 consumers to improve voice remote interface features, achieving 100% stakeholder approval while enhancing usability and satisfaction. Collaborated cross-functionally on Magenta TV to create cohesive cross-platform user experiences for mobile and web, delivering UI designs for core features such as mobile onboarding, voice remote, and responsive landing pages. Conducted UX testing to identify error rates and prioritize bug fixes, enabling effective collaboration with development and stakeholders.
UX Designer at Deutsche Telekom
March 1, 2021 - October 13, 2025Fixed-term contract; analyzed user studies and insights to improve voice remote interface features and achieve 100% stakeholder approval for key UI elements.
UI/UX Designer at Thales
February 1, 2020 - October 13, 2025Delivered core features UI (mobile onboarding, voice remote) and responsive landing pages across Singaporean defense and aerospace segments.
UI/UX Designer at Thales
April 5, 2019 - February 7, 2020Delivered a user-centered C2 web application integrating multiple systems into a unified platform increasing operational efficiency and streamlining real-time decision-making. Conducted multiple usability testing cycles with over 20 users to analyze insights aligning customer product objectives and functionality. Developed comprehensive design assets and systems foundational to the product's launch success.
Visual Designer (Freelance) at Various clients
February 1, 2017 - October 13, 2025Collaborated with startups and multinational organizations to increase customer engagement through digital content across multiple channels.
Visual Designer at Merk Consumer Health
March 1, 2015 - October 13, 2025Led the 2014-15 brochure and supported strategic talks with senior leadership to strengthen brand messaging.
Co-founder at Happy Bids
September 1, 2011 - October 13, 2025Co-founded an online electronics auction platform and led creative development and media production for go-to-market.
Senior Communications Executive at Lockton Companies
October 1, 2010 - October 13, 2025APEC / led digital and internal communications including developing a support portal and assets for executive presentations.
Visual Designer at Siemens VDO Automotive
May 1, 2007 - October 13, 2025Delivered UI for car radios; conducted usability testing; improved performance and user satisfaction across consumer automotive markets.
Education
Certified UX and UI Designer at Careerfoundry
May 1, 2018 - February 28, 2019Master of Art in Digital Management at Hyper Island UK (Teesside University)
September 1, 2016 - January 31, 2018Visual Communication at Nanyang Academy Of Fine Arts
July 1, 2006 - April 30, 2007Bachelor Of Science In Business (Honors) at Singapore Institute Of Management (University of London (LSE))
July 1, 2002 - June 30, 2006Diploma in Electronics, Computer & Communications at Nanyang Polytechnic
July 1, 1998 - June 30, 2001Master of Arts in Digital Management at Hyper Island / Teesside University
September 1, 2016 - January 1, 2018Certified UX and UI Designer at CareerFoundry
May 1, 2018 - February 1, 2019Visual Communication at Nanyang Academy of Fine Arts
July 1, 2006 - April 1, 2007Bachelor of Science in Business (Honours) at Singapore Institute Of Management (University of London)
July 1, 2002 - June 1, 2006Diploma in Electronics, Computer & Communications at Nanyang Polytechnic
July 1, 1998 - June 1, 2001Qualifications
Certified UX and UI Designer
May 1, 2018 - February 1, 2019Master of Arts in Digital Management
September 1, 2016 - January 1, 2018Industry Experience
Education, Government, Telecommunications, Manufacturing, Professional Services, Computers & Electronics, Transportation & Logistics, Media & Entertainment, Software & Internet, Healthcare, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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