I'm a confident, adaptable and creative designer, with a focus on digital marketing, website design, email marketing (including HTML), brand identity, animations for social posts and print materials. I have a proven record of translating complex ideas into clean, informative campaigns. I have managed projects from the initial brief to final delivery, and I am a motivated team player within multi-level projects, both as an in-house go-to person and as an on-call eager freelancer. I’ve worn every hat on the rack, have experience in building and managing brands from the ground up, plus, I can still make a great cup of coffee!

I'm a confident, adaptable and creative designer, with a focus on digital marketing, website design, email marketing (including HTML), brand identity, animations for social posts and print materials. I have a proven record of translating complex ideas into clean, informative campaigns. I have managed projects from the initial brief to final delivery, and I am a motivated team player within multi-level projects, both as an in-house go-to person and as an on-call eager freelancer. I’ve worn every hat on the rack, have experience in building and managing brands from the ground up, plus, I can still make a great cup of coffee!

Available to hire

I’m a confident, adaptable and creative designer, with a focus on digital marketing, website design, email marketing (including HTML), brand identity, animations for social posts and print materials. I have a proven record of translating complex ideas into clean, informative campaigns.
I have managed projects from the initial brief to final delivery, and I am a motivated team player within multi-level projects, both as an
in-house go-to person and as an on-call eager freelancer. I’ve worn every hat on the rack, have experience in building and managing brands from the ground up, plus, I can still make a great cup of coffee!

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Work Experience

Digital Graphic Designer at Pluxee (formerly Sodexo UK)
November 1, 2020 - Present
Collaborated with B2B and B2C teams to launch new products and rebrand Sodexo into Pluxee UK. Designed user-friendly email and social campaigns with video animations. Managed projects end-to-end from brief to delivery, including website and app visuals, UX/UI layouts, and crafted communication templates for social platforms. Increased email click rates using Adobe Express, After Effects and Audition. Developed CSS/HTML legal documents and emails for Salesforce and SendGrid integration. Supported the cashback card program with user journey designs and promotional materials across multiple media.
Graphic Designer at BIWorldwide
August 31, 2020 - August 13, 2025
Collaborated across Creative Services and Events teams on diverse projects from luxury event assets to data-driven reporting website pages. Created email communications including campaign maps, static and animated designs, using Adobe Creative Cloud suite. Implemented A/B testing and email psychology. Built HTML/CSS emails for platforms like Dreamweaver, Communigator, and MailChimp. Occasionally acted as Studio Manager holiday cover, overseeing workflow, briefings, supplier communications, and quotes.
Graphic Designer at Hy-Pro International
October 31, 2014 - August 13, 2025
Designed outdoor toys and branding, including Zinc scooters. Acted as Brand Ambassador for Chad Valley, managing product packaging, footplates, stem graphics, and color schemes. Worked on licensed products like Barbie, Monster High, and Mad Hatter. Developed sports brands and football club licensed products for global events including UEFA Champions League and 2014 FIFA World Cup. Created promotional materials for Shock Doctor, a sports protection brand.
Creative Artworker at Creation Agency
February 28, 2014 - August 13, 2025
Delivered high-quality artwork from concept to completion for clients including Samsung, Kaspersky, and Vestel. Ensured brand compliance and maintained excellent client and internal communications. Utilized Adobe Creative Cloud and managed projects through TrafficLive and ProofHQ.
Creative Artworker at Adare International
October 31, 2013 - August 13, 2025
Created and modified promotional materials for Whitbread campaigns across brands such as Costa Coffee and Premier Inn. Collaborated with design agencies on initial themes and delivered print-ready files. Designed summer window displays for flagship stores using CS6 software and proofing systems.
Project Manager/Graphic Designer at Self-Employed
December 31, 2012 - August 13, 2025
Worked closely with clients to understand marketing needs and deliver a range of marketing solutions including digital and print design, website updates, and project management. Clients included Single Touch, Quick Oilfields (US), and Prestige Homes.
Project Manager/Designer (Maternity Cover) at Think Smart Marketing
September 30, 2006 - August 13, 2025
Managed client briefs, coordinated freelancers, sourced quotes, and oversaw design and print production against deadlines and budgets. Designed email campaigns and websites for clients like Lexus, Hitachi Capital, and Kodak.
Graphic Designer at SPS Advertising Group
March 31, 2006 - August 13, 2025
Managed clients and projects from briefing to completion for brands including Mercedes Benz and Natwest. Worked on automation for Betterware catalogue content and various office supply catalogues.
Graphic Designer at The Bridge
April 30, 2001 - August 13, 2025
Handled Photoshop work, artworking, high-resolution scanning, and pre-press production for clients including Yamaha/Kemble and Football Association.
Junior Designer at The Marketing Organisation
May 31, 1998 - August 13, 2025
Contributed to the creative team delivering projects from concept to final product for clients like Citroen and Mercedes Benz.
Bureaux Technician/Junior Designer at Harvest Studios
December 31, 1996 - August 13, 2025
Operated Mac and PC for small and large format graphics, display mounting, and encapsulation while maintaining client and supplier relationships.

Education

BTEC HND Graphic Design at Dunstable College
January 1, 1994 - December 31, 1996
BTEC ND Graphic Design at Dunstable College
January 1, 1993 - December 31, 1994
G.C.S.E: Graphic Design, Photography, History of Art at Houghton Regis Upper School
January 1, 1988 - December 31, 1991

Qualifications

Foundation Art & Design
January 1, 1991 - December 31, 1993

Industry Experience

Media & Entertainment, Retail, Software & Internet, Consumer Goods, Non-Profit Organization