I am a high-performing marketing manager with over 10 years of experience independently leading and delivering complex initiatives across diverse industries. I excel at translating strategic goals into actionable plans, developing all project materials from concept to completion, and consistently achieving successful outcomes. I am adept at coordinating cross-functional efforts, managing stakeholder expectations, and leveraging a data-informed approach to ensure project success and drive organizational impact. I am ready to take your marketing initiatives to the next level! Throughout my career, I've managed comprehensive marketing and communication plans, optimized lead generation processes, and delivered digital marketing strategies that significantly enhance engagement and ROI. With experience from remote consultancy to managing marketing teams for industry leaders, I have honed my skills in content creation, project management, stakeholder relations, and utilizing analytics to improve outcomes. I thrive in dynamic environments, driving strong results through strategic execution and collaboration.

Kayla Henn

I am a high-performing marketing manager with over 10 years of experience independently leading and delivering complex initiatives across diverse industries. I excel at translating strategic goals into actionable plans, developing all project materials from concept to completion, and consistently achieving successful outcomes. I am adept at coordinating cross-functional efforts, managing stakeholder expectations, and leveraging a data-informed approach to ensure project success and drive organizational impact. I am ready to take your marketing initiatives to the next level! Throughout my career, I've managed comprehensive marketing and communication plans, optimized lead generation processes, and delivered digital marketing strategies that significantly enhance engagement and ROI. With experience from remote consultancy to managing marketing teams for industry leaders, I have honed my skills in content creation, project management, stakeholder relations, and utilizing analytics to improve outcomes. I thrive in dynamic environments, driving strong results through strategic execution and collaboration.

Available to hire

I am a high-performing marketing manager with over 10 years of experience independently leading and delivering complex initiatives across diverse industries. I excel at translating strategic goals into actionable plans, developing all project materials from concept to completion, and consistently achieving successful outcomes. I am adept at coordinating cross-functional efforts, managing stakeholder expectations, and leveraging a data-informed approach to ensure project success and drive organizational impact. I am ready to take your marketing initiatives to the next level!

Throughout my career, I’ve managed comprehensive marketing and communication plans, optimized lead generation processes, and delivered digital marketing strategies that significantly enhance engagement and ROI. With experience from remote consultancy to managing marketing teams for industry leaders, I have honed my skills in content creation, project management, stakeholder relations, and utilizing analytics to improve outcomes. I thrive in dynamic environments, driving strong results through strategic execution and collaboration.

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Work Experience

Marketing and Communications Manager at TAG
June 1, 2024 - Present
Independently developed and executed comprehensive marketing and communication project plans for all TAG programs and partner initiatives, managing end-to-end delivery. Created high-quality project materials including website content, social media campaigns, press releases, and email campaigns, ensuring cohesive messaging across platforms. Managed and nurtured key stakeholder relationships through targeted outreach and clear communication, fostering positive partnerships essential for project success. Drove project deliverables from conceptualization to deployment, ensuring alignment with brand identity and strategic vision.
B2B Lead Generation Associate at Accredible
April 30, 2024 - August 13, 2025
Optimized lead generation processes by independently enhancing CRM system workflows resulting in a 20% increase in efficiency and seamless project communication. Managed complex data projects for list acquisition, updating, and distribution to ensure data quality and support targeted outreach initiatives. Contributed to project success by maintaining precise contact management that facilitated streamlined communication pathways for business growth objectives.
Consultant at KH Creative
October 31, 2023 - August 13, 2025
Independently drove digital marketing strategies as a trusted consultant, delivering comprehensive client strategies, content creation, and campaign analysis. Led development and execution of targeted marketing campaigns implementing customer segmentation strategies that significantly enhanced engagement and ROI. Coordinated and executed dynamic marketing initiatives including virtual events and webinars, managing all logistical aspects and contributing innovative content ideas and distribution. Optimized project outcomes leveraging analytics-driven insights, increasing website conversions by 65% through continuous optimization tactics.
Assistant Account Executive at Sudden Impact Marketing
December 31, 2023 - August 13, 2025
Directed and mentored a dynamic team comprising creative, digital, and analytics specialists overseeing the successful delivery of client projects for industry leaders including Cisco, NVIDIA, and Accenture. Formulated and independently executed 4-5 targeted marketing strategies and campaigns quarterly leveraging comprehensive market trend analyses to drive new client acquisition. Collaborated cross-functionally on comprehensive digital project execution including content creation, performance analytics, and virtual event management across various platforms. Managed key project deliverables including blog posts, case studies, and newsletters ensuring timely production and alignment with client objectives.
Director of Marketing at ServTrax Inc
January 31, 2021 - August 13, 2025
Spearheaded establishment and management of the Partner Advisory Council (PAC), a key strategic project facilitating direct client engagement, gathering feedback, and fostering deeper platform interaction. Led conception and execution of comprehensive project plans for marketing collateral and campaigns for over 15 diverse clients ensuring alignment with objectives and market presence. Orchestrated significant improvements in outbound close rates (30%) through strategic digital marketing initiatives and effective project execution. Managed project resources and timelines to achieve a 75% increase in LinkedIn followers within one quarter and a 600% growth in client base.

Education

Marketing Degree at Auburn University
August 1, 2013 - May 1, 2017

Qualifications

HubSpot Academy
January 11, 2030 - August 13, 2025
Certified SCRUM Master
January 11, 2030 - August 13, 2025
Chili Piper Form Concierge Admin Certification
January 11, 2030 - August 13, 2025
Zoom Info RingLead Certification
January 11, 2030 - August 13, 2025

Industry Experience

Professional Services, Software & Internet, Media & Entertainment