I am a results-driven Digital Marketing Specialist with a strong foundation in SEO, SEM, Google Ads, Google Analytics, and social media marketing. I have a proven track record of managing and executing successful multi-channel digital campaigns, enhancing brand visibility, and increasing ROI. With hands-on experience in content creation, video editing, and performance marketing using tools like Meta Ads Manager, Davinci Resolve, and Adobe Creative Suite, I thrive in creating targeted, high-quality content across multiple platforms. I am passionate about data-driven strategy and digital innovation, continuously aiming to deliver creative and impactful digital marketing solutions. Certified through Columbia University’s Digital Marketing Bootcamp, I am excited to contribute my skills and enthusiasm in a dynamic marketing environment.

Rohail Mirza

I am a results-driven Digital Marketing Specialist with a strong foundation in SEO, SEM, Google Ads, Google Analytics, and social media marketing. I have a proven track record of managing and executing successful multi-channel digital campaigns, enhancing brand visibility, and increasing ROI. With hands-on experience in content creation, video editing, and performance marketing using tools like Meta Ads Manager, Davinci Resolve, and Adobe Creative Suite, I thrive in creating targeted, high-quality content across multiple platforms. I am passionate about data-driven strategy and digital innovation, continuously aiming to deliver creative and impactful digital marketing solutions. Certified through Columbia University’s Digital Marketing Bootcamp, I am excited to contribute my skills and enthusiasm in a dynamic marketing environment.

Available to hire

I am a results-driven Digital Marketing Specialist with a strong foundation in SEO, SEM, Google Ads, Google Analytics, and social media marketing. I have a proven track record of managing and executing successful multi-channel digital campaigns, enhancing brand visibility, and increasing ROI. With hands-on experience in content creation, video editing, and performance marketing using tools like Meta Ads Manager, Davinci Resolve, and Adobe Creative Suite, I thrive in creating targeted, high-quality content across multiple platforms.

I am passionate about data-driven strategy and digital innovation, continuously aiming to deliver creative and impactful digital marketing solutions. Certified through Columbia University’s Digital Marketing Bootcamp, I am excited to contribute my skills and enthusiasm in a dynamic marketing environment.

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Language

English
Fluent
Urdu
Advanced

Work Experience

Digital Marketing Associate at Center for Employment Opportunities, NYC, NY
October 1, 2024 - Present
Executed integrated digital marketing campaigns across social media, Google Ads, and web platforms. Created and managed video content, podcasts, and press releases to drive brand engagement. Developed digital strategy aligned with organizational goals and audience insights. Utilized Google Analytics to monitor KPIs and optimize campaign performance.
Digital Marketing Specialist at Runway 7, NYC, NY
September 1, 2024 - Present
Led digital campaigns for Fashion Week events; collaborated with sponsors and stakeholders to amplify reach. Produced multimedia content including interviews and visual assets for social and PR use. Managed event marketing, content strategy, and influencer collaboration. Participated in photography, videography, and interviews with designers, models, and celebrities, with content used in official shows and press releases.
Digital Marketing Specialist at PayMore, NYC, NY
June 1, 2024 - August 14, 2025
Developed and launched PPC campaigns on Google Search and Google Display Network with a budget exceeding $5K monthly. Conducted keyword research and implemented SEO strategies for site optimization. Managed organic and paid content on Meta, LinkedIn, Twitter, and TikTok. Built customer profiles using Google Analytics and demographic insights to tailor campaigns. Led social media planning and community engagement, growing online presence by 35%. Proficient in Meta, Twitter, LinkedIn, and TikTok Ads Manager.
Export Manager at PayMore, NYC, NY
May 1, 2020 - August 14, 2025
Managed B2B relationships and export operations, increasing export sales by 10%. Negotiated pricing and logistics while maintaining long-term client partnerships.
Direct Marketing Specialist at Talal Capital Corp, Brooklyn, NY
January 1, 2019 - August 14, 2025
Oversaw direct marketing and location acquisition for e-commerce devices. Trained and led a field marketing team and facilitated public relations and client onboarding.
Social Media Intern at Meta Viable Solutions, NYC
January 1, 2025 - August 14, 2025
Created an influencer-style online presence for the brand on all major social media platforms. Helped female-led businesses kickstart their marketing initiatives.
Digital Marketing Intern at Silver Crest Builders INC., Midwood Brooklyn
May 1, 2020 - August 14, 2025
Created mostly digital marketing materials and provided direct sales assistance and customer service.

Education

Bootcamp—Digital Marketing at Columbia University, NYC, NY
January 1, 2023 - June 1, 2024
Bachelor's Degree—Corporate Communication at Baruch College, NYC, NY
January 1, 2018 - July 1, 2020
Associate's Degree—Liberal Arts at Borough of Manhattan Community College, NYC, NY
February 1, 2015 - December 1, 2017

Qualifications

Digital Marketing Bootcamp Certification
January 1, 2023 - June 1, 2024

Industry Experience

Media & Entertainment, Professional Services, Retail, Non-Profit Organization