Dhanushrinivas
I am a creative and performance-driven social media professional with over a year of experience in managing campaigns, creating engaging content, and growing online communities.
About
I am a creative and performance-driven social media professional with over a year of experience in managing campaigns, creating engaging content, and growing online communities. I excel in storytelling, analytics, and event promotion, consistently increasing engagement and reach across educational institutions. My work focuses on building positive school-community relations and supporting event promotion through well-coordinated media coverage and timely communication.
Having served as a primary communication link between schools and public stakeholders, I specialize in social media updates, press releases, and newsletters. I thrive on collaborating with academic teams, monitoring analytics, and executing strategic event campaigns to boost brand presence and engage diverse audiences effectively.
- 9 years' experience
- Joined August 2025
Languages
- EnglishFluent
- KannadaFluent
- HindiFluent
- TeluguIntermediate
- TamilIntermediate
Industry experience
- Education
- Media & Entertainment
- Government
- Professional Services
Work experience· 6 roles
Managed and curated content across Instagram, Facebook, LinkedIn, Twitter, and YouTube, maintaining a cohesive brand presence. Increased engagement by 30% through strategic event campaigns, live-streamed major institutional events boosting viewership by 40%. Created and maintained weekly content calendars for four colleges. Collaborated with academic teams to align campaigns with educational initiatives. Monitored analytics via Meta Insights and Google Analytics; generated monthly reports. Boosted follower count by 25% across platforms within 12 months.
Responsible for content creation including reels, carousels, and stories; building personal branding and connections; collaborating on influencer campaigns; ideating and executing campaigns; managing audience interaction and community building; storytelling and scriptwriting; social listening and trend spotting; PR writing and media coordination; event promotion and coverage; and cross-platform communication strategy synchronization.
Assisted in internal communications, content development, and newsletter creation.
Education
Certifications and awards
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