I am a confident professional with an infectious enthusiasm for technology, design, and marketing. With over 14 years of extensive work experience in the UAE across publishing, real estate, construction, and building materials industries, I have made numerous contributions to several organizations. My expertise spans from creative design and marketing management to event coordination and digital marketing, providing dynamic solutions and insightful strategies. Throughout my career, I have mastered various tools and software including Adobe Creative Suite, digital asset management, ERP systems, and web development platforms. I have a deep passion for driving brand growth and engagement while maintaining operational management and stakeholder relations. As a four-time Employee of the Year awardee at Knauf LLC, I continuously strive to deliver excellence and innovative marketing services.…

Lailani Price

I am a confident professional with an infectious enthusiasm for technology, design, and marketing. With over 14 years of extensive work experience in the UAE across publishing, real estate, construction, and building materials industries, I have made numerous contributions to several organizations. My expertise spans from creative design and marketing management to event coordination and digital marketing, providing dynamic solutions and insightful strategies. Throughout my career, I have mastered various tools and software including Adobe Creative Suite, digital asset management, ERP systems, and web development platforms. I have a deep passion for driving brand growth and engagement while maintaining operational management and stakeholder relations. As a four-time Employee of the Year awardee at Knauf LLC, I continuously strive to deliver excellence and innovative marketing services.…

Available to hire

I am a confident professional with an infectious enthusiasm for technology, design, and marketing. With over 14 years of extensive work experience in the UAE across publishing, real estate, construction, and building materials industries, I have made numerous contributions to several organizations. My expertise spans from creative design and marketing management to event coordination and digital marketing, providing dynamic solutions and insightful strategies.

Throughout my career, I have mastered various tools and software including Adobe Creative Suite, digital asset management, ERP systems, and web development platforms. I have a deep passion for driving brand growth and engagement while maintaining operational management and stakeholder relations. As a four-time Employee of the Year awardee at Knauf LLC, I continuously strive to deliver excellence and innovative marketing services.

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Skills

Experience Level

Work Experience

Freelance Marketing Manager at NSAS Group
August 31, 2025 - August 14, 2025
Managed marketing operations and strategies on a freelance basis for a six-month period. Delivered tailored marketing solutions aligned with business goals.
Freelance Marketing Manager at NSAS Group
August 31, 2025 - August 14, 2025
Managed marketing activities on a freelance basis for six months, focusing on marketing strategy development and execution.
Senior Marketing Executive at Knauf Group
October 31, 2024 - August 14, 2025
Oversee marketing channels including website, social media, newsletters, and PR efforts. Plan and execute company events, exhibitions, and trade shows. Manage marketing strategy and budgets, design creative marketing materials, analyze market research, lead campaign execution and assess results. Implement CRM for customer and dealer collaboration. Handle content management and stakeholder relations. Provide HR admin support in onboarding and training. Led marketing activities and communication for over 12 years.
Senior Marketing Executive at Knauf Group
October 31, 2024 - August 14, 2025
Overseen marketing channels including company website, social media, newsletters, and media public relations. Planned, organized, and executed events, trade shows, exhibitions, and conferences. Represented the company internationally at exhibitions and meetings. Managed marketing strategies and budgets, designed videos and presentations for executives, and implemented CRM systems to improve dealer communication and sales conversion rates. Produced marketing materials such as print ads, signage, posters, and brochures. Developed and tracked marketing and sales plans, conducted market research, and executed campaigns across various platforms. Assisted HR with onboarding and recruitment to align marketing and employee engagement.
Supervisor at Hessasi Group
December 31, 2011 - August 14, 2025
Led merchandising and inventory strategies for retail and e-commerce channels, including seasonality and promotional planning.
Property Specialist Executive Sales Merchandiser at Various (Precious Pages Corporation, Century Properties Inc., Hessasi Group)
December 31, 2011 - August 14, 2025
Assisted in acquiring, developing, and maintaining real estate properties. Handled lease negotiations, property sales, and construction coordination. Monitored tenant occupancy and market trends to set rental rates. Developed merchandise strategies for physical and online stores focusing on budget management, margin optimization, inventory control, seasonal planning, and vendor collaboration.
Property Specialist Executive Sales Merchandiser at Various (Precious Pages Corporation, Century Properties Inc., Hessasi Group)
August 31, 2011 - August 14, 2025
Assisted in real estate property acquisition, development, and maintenance. Handled lease negotiations, sales coordination, and tenant occupancy monitoring. Developed merchandise strategies for physical and online store channels, focusing on budget and margin optimization, inventory control, and seasonal promotional planning. Collaborated with vendors for product quality and delivery alignment.
Supervisor at Century Properties Inc.
December 31, 2006 - August 14, 2025
Managed property sales and coordination efforts.
Supervisor at Precious Pages Corporation
December 31, 2001 - August 14, 2025
Supervised operations and contributed to property acquisition and development activities.

Education

Add your educational history here.

Qualifications

MBA - Brand Management
January 1, 2021 - December 31, 2022
Certified Graphic Designer
January 1, 2015 - December 31, 2017
BSc - Bachelor Computer Science
January 1, 2002 - December 31, 2004
Employee of the Year - Knauf LLC
January 1, 2013 - December 31, 2016
Certified in Time & Management Lean Management with Kaizen - Knauf LLC
January 11, 2030 - August 14, 2025
Certified in Quality Management (ISO 9001) - Knauf LLC
January 11, 2030 - August 14, 2025
Certified in Health & Safety (ISO 45001) - Knauf LLC
January 11, 2030 - August 14, 2025
Certified in Environmental Management (ISO 14001) - Knauf LLC
January 11, 2030 - August 14, 2025
Certified in Energy Management (ISO 50001) - Knauf LLC
January 11, 2030 - August 14, 2025
MBA - Brand Management
January 1, 2021 - December 31, 2022
Certified Graphic Designer
January 1, 2015 - December 31, 2017
BSC - Bachelor Computer Science
January 1, 2002 - December 31, 2004
Time & Management Certified - Knauf LLC
January 11, 2030 - August 14, 2025
Lean Management with Kaizen - Knauf LLC
January 11, 2030 - August 14, 2025
Quality Management (ISO 9001) - Knauf LLC
January 11, 2030 - August 14, 2025
Health & Safety (ISO 45001) - Knauf LLC
January 11, 2030 - August 14, 2025
Environmental Management (ISO 14001) - Knauf LLC
January 11, 2030 - August 14, 2025
Energy Management (ISO 50001) - Knauf LLC
January 11, 2030 - August 14, 2025

Industry Experience

Real Estate & Construction, Manufacturing, Retail, Other, Consumer Goods

Skills

Experience Level