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Senior Brand Designer and Art Director with 10+ years of experience in corporate branding and marketing design. I help companies modernise their visual identity without losing what makes the brand recognisable, working across presentations, brochures, digital assets, websites, templates, and brand guidelines. I lead audits and design direction from first review to final delivery, create guidelines and reusable template systems for consistent communication, and collaborate directly with clients and external production partners to improve clarity and brand coherence across teams and markets.…Senior Brand Designer and Art Director with 10+ years of experience in corporate branding and marketing design. I help companies modernise their visual identity without losing what makes the brand recognisable, working across presentations, brochures, digital assets, websites, templates, and brand guidelines. I lead audits and design direction from first review to final delivery, create guidelines and reusable template systems for consistent communication, and collaborate directly with clients and external production partners to improve clarity and brand coherence across teams and markets.

Gabriela Gonzalez

Brand Designer, Art Director, Graphic Designer, +2

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Senior Brand Designer and Art Director with 10+ years of experience in corporate branding and marketing design. I help companies modernise their visual identity without losing what makes the brand recognisable, working across presentations, brochures, digital assets, websites, templates, and brand guidelines. I lead audits and design direction from first review to final delivery, create guidelines and reusable template systems for consistent communication, and collaborate directly with clients and external production partners to improve clarity and brand coherence across teams and markets.…Senior Brand Designer and Art Director with 10+ years of experience in corporate branding and marketing design. I help companies modernise their visual identity without losing what makes the brand recognisable, working across presentations, brochures, digital assets, websites, templates, and brand guidelines. I lead audits and design direction from first review to final delivery, create guidelines and reusable template systems for consistent communication, and collaborate directly with clients and external production partners to improve clarity and brand coherence across teams and markets.

Available to hire

Senior Brand Designer and Art Director with 10+ years of experience in corporate branding and marketing design. I help companies modernise their visual identity without losing what makes the brand recognisable, working across presentations, brochures, digital assets, websites, templates, and brand guidelines.

I lead audits and design direction from first review to final delivery, create guidelines and reusable template systems for consistent communication, and collaborate directly with clients and external production partners to improve clarity and brand coherence across teams and markets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Lead brand identity and marketing design (Senior Brand Designer & Art Director) at Bright Studio

February 1, 2024 - Present

Lead brand identity and marketing design projects for clients including Glovo, Bolt, Worldcoo and AllWomen. Review existing brand materials, define a clearer visual direction, and create guidelines, templates, presentations, brochures and digital assets to help teams communicate more consistently. Manage projects from initial audit through final delivery, partnering directly with clients and external production partners throughout the process.

Lead brand identity and marketing design projects at Bright Studio

February 1, 2024 - Present

Lead brand identity and marketing design projects for clients including Glovo, Bolt, Worldcoo and AllWomen. Review existing brand materials and define a clearer visual direction. Create guidelines, templates, presentations, brochures and digital assets to help teams communicate more consistently. Manage projects from the first audit through to final delivery, working directly with clients and external production partners throughout the process.

Ops Comms Design Lead at Glovo

October 1, 2021 - November 30, 2024

Design lead for operations communications and brand marketing materials at Glovo (exact scope not fully specified in the resume text).

Graphic / Corporate Designer at Ops Comms Design Lead (listed as C REALO G IX) / company not clearly specified

September 1, 2019 - March 1, 2021

Created corporate and marketing communications for an international fintech company. Refreshed the company’s digital presence and designed its website, presentations, reports, brochures, campaigns and event materials. Provided cross-functional design support for stakeholder needs and production.

Senior Corporate Designer at CrealoGix

September 1, 2019 - March 31, 2021

Founder & Senior Brand Designer at ELISAVA

January 1, 2019 - December 31, 2023

Founder and senior brand designer (details not fully specified in the resume text).

Digital & Graphic Designer at Pedidos Ya

January 1, 2016 - December 31, 2018

Designed marketing and brand materials for the Argentinian market. Created digital campaigns, CRM communications, social content, brochures and promotional assets. Adapted regional materials to local audiences while maintaining brand consistency.

Led visual communication for courier experiences at Ops Comms Design Lead (2015 – 2018)

January 1, 2015 - December 31, 2018

Led visual communication for courier experiences across more than 25 markets. Created flexible templates and brand assets for web, app, CRM, presentations, print and physical spaces. Worked with product, marketing, operations and local teams to improve consistency across markets, and developed reusable systems so teams could adapt materials without losing the core brand.