I am an ambitious and driven professional with a Master's degree in Strategic & Digital Marketing from Rabat Business School. I have a strong passion for data analysis, graphic design, and leadership, demonstrated through multiple leadership roles and certifications in social media marketing and data wrangling. With a proven track record in managing multicultural teams, developing marketing strategies, and leading projects, I specialize in digital marketing operations, SEO enhancements, content creation, and client relationship management. I am eager to apply my skills and knowledge to contribute to the success of an innovative organization.

El Mahdi Mzireg

I am an ambitious and driven professional with a Master's degree in Strategic & Digital Marketing from Rabat Business School. I have a strong passion for data analysis, graphic design, and leadership, demonstrated through multiple leadership roles and certifications in social media marketing and data wrangling. With a proven track record in managing multicultural teams, developing marketing strategies, and leading projects, I specialize in digital marketing operations, SEO enhancements, content creation, and client relationship management. I am eager to apply my skills and knowledge to contribute to the success of an innovative organization.

Available to hire

I am an ambitious and driven professional with a Master’s degree in Strategic & Digital Marketing from Rabat Business School. I have a strong passion for data analysis, graphic design, and leadership, demonstrated through multiple leadership roles and certifications in social media marketing and data wrangling.

With a proven track record in managing multicultural teams, developing marketing strategies, and leading projects, I specialize in digital marketing operations, SEO enhancements, content creation, and client relationship management. I am eager to apply my skills and knowledge to contribute to the success of an innovative organization.

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Language

English
Advanced
French
Advanced
Arabic
Fluent

Work Experience

Vice President & Local Head of Outgoing Global Exchange at AIESEC
January 1, 2024 - August 14, 2025
Led the operations department of 10 members as part of the Executive Board of AIESEC in Meknes, a global youth organization that promotes leadership and cultural exchange. Increased conversion rate performance by 30% within 2 months by improving operational quality and efficiency. Managed international relations and partnership development, including negotiating agreements, facilitating communication, and organizing events.
Digital Marketing Project Intern at Leyton Canada
January 1, 2025 - August 14, 2025
Provided reporting and data-driven suggestions. Enhanced SEO on service pages, resulting in an average growth of +40%. Utilized Semrush analytics to create per-page recommendations and implement best practices. Implemented an automated B2B email nurture campaign tailored to Canadian regional segments, providing data analytics to showcase marketing influence on business generation.
Project Manager at PeaQock Financials S.A.
January 1, 2025 - August 14, 2025
Orchestrated the entire sales and marketing strategy for OneGate, overseeing multi-channel distribution and content initiatives including user-generated content to drive market growth and achieve sales objectives. Developed and presented high-impact sales pitch decks and comprehensive OneGate presentations, directly contributing to client acquisition and business generation as a key strategic partner to the CEO. Managed critical high-profile client communications and complex project development, playing a pivotal role in executing strategic initiatives, particularly within AI in FinTech. Led the successful application process and comprehensive management of OneGate's participation at GITEX 2025, strategically enhancing brand visibility and forging key partnerships.

Education

Master's in Strategic & Digital Marketing at Rabat Business School | Université Internationale de Rabat
January 11, 2030 - August 14, 2025
Bachelor in Economics and Management at Faculté des sciences économiques, juridiques et sociales | Université Moulay Ismail
January 11, 2030 - August 14, 2025

Qualifications

Certificate - Data Wrangling, Analysis and AB Testing with SQL
January 11, 2030 - August 14, 2025
Professional Certificate - Meta Social Media Marketing
January 11, 2030 - August 14, 2025

Industry Experience

Financial Services, Education, Non-Profit Organization, Software & Internet, Professional Services