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I am an experienced brand identity designer with a passion for creating high-impact creative solutions. I excel at building comprehensive brand systems and bring fresh, trend-forward ideas to every project. Known for my cheerful and positive disposition, I thrive in collaborative, team-focused environments. I am eager to grow and expand my skills within the branding and digital marketing industry, always aiming to contribute compelling, cohesive, and strategically grounded visual design. Over my career, I have led creative direction, visual strategy, and brand development for multiple national sportswear brands while mentoring junior designers and streamlining team workflows. My expertise includes photoshoot planning, digital marketing design, and cross-platform campaign execution, supported by proficient use of Adobe Creative Suite tools. I enjoy guiding clients through comprehensive branding to help their businesses stand out and succeed.…I am an experienced brand identity designer with a passion for creating high-impact creative solutions. I excel at building comprehensive brand systems and bring fresh, trend-forward ideas to every project. Known for my cheerful and positive disposition, I thrive in collaborative, team-focused environments. I am eager to grow and expand my skills within the branding and digital marketing industry, always aiming to contribute compelling, cohesive, and strategically grounded visual design. Over my career, I have led creative direction, visual strategy, and brand development for multiple national sportswear brands while mentoring junior designers and streamlining team workflows. My expertise includes photoshoot planning, digital marketing design, and cross-platform campaign execution, supported by proficient use of Adobe Creative Suite tools. I enjoy guiding clients through comprehensive branding to help their businesses stand out and succeed.

Kat Mai

Creative Director, Graphic Designer, Brand Designer, +2

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I am an experienced brand identity designer with a passion for creating high-impact creative solutions. I excel at building comprehensive brand systems and bring fresh, trend-forward ideas to every project. Known for my cheerful and positive disposition, I thrive in collaborative, team-focused environments. I am eager to grow and expand my skills within the branding and digital marketing industry, always aiming to contribute compelling, cohesive, and strategically grounded visual design. Over my career, I have led creative direction, visual strategy, and brand development for multiple national sportswear brands while mentoring junior designers and streamlining team workflows. My expertise includes photoshoot planning, digital marketing design, and cross-platform campaign execution, supported by proficient use of Adobe Creative Suite tools. I enjoy guiding clients through comprehensive branding to help their businesses stand out and succeed.…I am an experienced brand identity designer with a passion for creating high-impact creative solutions. I excel at building comprehensive brand systems and bring fresh, trend-forward ideas to every project. Known for my cheerful and positive disposition, I thrive in collaborative, team-focused environments. I am eager to grow and expand my skills within the branding and digital marketing industry, always aiming to contribute compelling, cohesive, and strategically grounded visual design. Over my career, I have led creative direction, visual strategy, and brand development for multiple national sportswear brands while mentoring junior designers and streamlining team workflows. My expertise includes photoshoot planning, digital marketing design, and cross-platform campaign execution, supported by proficient use of Adobe Creative Suite tools. I enjoy guiding clients through comprehensive branding to help their businesses stand out and succeed.

Available to hire

I am an experienced brand identity designer with a passion for creating high-impact creative solutions. I excel at building comprehensive brand systems and bring fresh, trend-forward ideas to every project. Known for my cheerful and positive disposition, I thrive in collaborative, team-focused environments. I am eager to grow and expand my skills within the branding and digital marketing industry, always aiming to contribute compelling, cohesive, and strategically grounded visual design.

Over my career, I have led creative direction, visual strategy, and brand development for multiple national sportswear brands while mentoring junior designers and streamlining team workflows. My expertise includes photoshoot planning, digital marketing design, and cross-platform campaign execution, supported by proficient use of Adobe Creative Suite tools. I enjoy guiding clients through comprehensive branding to help their businesses stand out and succeed.

Skills

Experience Level

Expert

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Expert

Work Experience

Freelance Brand Identity Designer at Kat Mai Designs

September 1, 2021 - August 14, 2025

Collaborated as a freelance creative partner for small businesses across various industries, building cohesive and high-impact brand identities and marketing strategies from the ground up. Guided clients through the end-to-end branding process including marketing research, design exploration, logo development, packaging, websites, collateral, and creation of brand guidelines. Developed brand messaging and tailored marketing strategies aligned with client goals, market positioning, and audience engagement. Assisted in implementing project management processes and asset libraries to streamline efficiency.

Creative Lead / Senior Graphic Designer at Elite Sportswear (Omni Cheer, GK Cheer, Dolfin Swim, GK Gymnastics)

September 1, 2021 - Present

Led creative direction across four national sportswear brands, partnering with the Design Manager to shape brand strategy and execution. Served as lead designer for GK Cheer, developing brand identity, seasonal catalogs, digital design, and directing photo shoots. Directed three major photo shoots annually, overseeing casting, styling, scheduling, and art direction. Built scalable design systems for print, digital, email, and web. Managed vendor and photo editing workflows and guides. Implemented project management processes and asset libraries for increased team efficiency. Managed and mentored junior designers, providing design direction, project oversight, approving timecards, and conducting annual reviews.

Senior Graphic Designer at Real Marketing

January 1, 2016 - August 14, 2025

Specialized in onboarding new clients by establishing their visual identity and creating customized, branded marketing tools. Worked directly with real estate professionals to develop personalized monthly newsletter templates aligned with client branding and audience. Set up design systems and transferred responsibilities to junior designers for ongoing execution. Ensured smooth transitions from concept to implementation through hands-on training and documentation.