I am a marketer with a passion for creative direction, focusing on consumer-targeted deliverables and strategies. I thrive in every work environment, constantly proving myself in my committed position, expanding my creative space and elevating both the company's and my marketing landscape. My enthusiasm drives me to achieve impactful results and lead teams towards success. I specialize in setting communication strategies, managing social media, executing email marketing campaigns, and organizing events to boost brand presence and conversions. With experience in handling teams and tracking marketing data, I continually refine strategies to increase market share and enhance customer experiences.

Karen Elaawar

I am a marketer with a passion for creative direction, focusing on consumer-targeted deliverables and strategies. I thrive in every work environment, constantly proving myself in my committed position, expanding my creative space and elevating both the company's and my marketing landscape. My enthusiasm drives me to achieve impactful results and lead teams towards success. I specialize in setting communication strategies, managing social media, executing email marketing campaigns, and organizing events to boost brand presence and conversions. With experience in handling teams and tracking marketing data, I continually refine strategies to increase market share and enhance customer experiences.

Available to hire

I am a marketer with a passion for creative direction, focusing on consumer-targeted deliverables and strategies. I thrive in every work environment, constantly proving myself in my committed position, expanding my creative space and elevating both the company’s and my marketing landscape. My enthusiasm drives me to achieve impactful results and lead teams towards success.

I specialize in setting communication strategies, managing social media, executing email marketing campaigns, and organizing events to boost brand presence and conversions. With experience in handling teams and tracking marketing data, I continually refine strategies to increase market share and enhance customer experiences.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

Arabic
Fluent
English
Fluent

Work Experience

Regional Marketing Coordinator at BanoPuratos
March 1, 2024 - Present
Responsible for setting communication strategies for all 7 locations and executing them thoroughly. Tracking data to optimize results and address weaknesses. Conducting market and competition studies to increase market share. Managing social media and community engagement to target cold and warm audiences. Handling events, magazines, and customer experience design for showrooms. Successfully increased foot visits and conversions by 27%. Creating and tracking full-fledged email marketing campaigns. Leading a team of 5 to proactively set and achieve targets. Creating promotional and paid plans along with a yearly calendar.
Marketing Coordinator at Morgan International
March 1, 2024 - August 15, 2025
Tracking and reporting returns on marketing activities for key accounts CPA, DipIFR, and DMI (CDMP & CDMS). Executing marketing activities and calendars including social organic, paid, and email campaigns. Supporting in-house content template creation and organizing branded item production to elevate branding and customer experience. Overseeing website auditing, SEO, Google Ads and PPC management. Initiating organic posts such as blogs and content calendars, and working on ERP integrations and lead nurturing campaigns.
Marketing Specialist at Loyabi
February 28, 2023 - August 15, 2025
Performed copywriting, blogging, and SEO optimization. Set strategies and managed teams. Handled cross-departmental communications and executed performance-based strategies in communication. Produced posts, reels, campaigns, stories, and ad creatives in English and Arabic. Designed promos, optimized SEO, and searched for influencers.
Marketing Specialist (Internship) at Netvariant
December 31, 2020 - August 15, 2025
Developed marketing strategies for NFT and blockchain awareness. Created copywriting and blogs for community outreach. Scheduled social media and promotional integrations. Conducted competitor studies and developed UX/UI maps.

Education

BS- Business Studies emphasis in Marketing at Lebanese American University
September 1, 2020 - June 30, 2023

Qualifications

Certified Search Engine Optimization Specialist from Digital Marketing Institute
January 11, 2030 - August 15, 2025

Industry Experience

Education, Retail, Professional Services, Consumer Goods, Media & Entertainment