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I am a strategic and data-driven Digital Media Planner with over two years of experience creating, executing, and optimizing high-performing campaigns for global clients such as Disney+, Lego, and ACER. I excel in cross-functional collaboration, analyzing campaign performance metrics, and refining strategies to boost efficiency and effectiveness. I hold strong international academic credentials, including a Master's in Strategic Marketing, and keep my skills current with certifications in digital advertising tools. Multilingual and agile, I have a passion for blending creativity with analytics to deliver impactful marketing solutions that truly resonate with target audiences.…I am a strategic and data-driven Digital Media Planner with over two years of experience creating, executing, and optimizing high-performing campaigns for global clients such as Disney+, Lego, and ACER. I excel in cross-functional collaboration, analyzing campaign performance metrics, and refining strategies to boost efficiency and effectiveness. I hold strong international academic credentials, including a Master's in Strategic Marketing, and keep my skills current with certifications in digital advertising tools. Multilingual and agile, I have a passion for blending creativity with analytics to deliver impactful marketing solutions that truly resonate with target audiences.

Crina Poida

Digital Marketer, Marketing Strategist, Media Coordinator, +2

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I am a strategic and data-driven Digital Media Planner with over two years of experience creating, executing, and optimizing high-performing campaigns for global clients such as Disney+, Lego, and ACER. I excel in cross-functional collaboration, analyzing campaign performance metrics, and refining strategies to boost efficiency and effectiveness. I hold strong international academic credentials, including a Master's in Strategic Marketing, and keep my skills current with certifications in digital advertising tools. Multilingual and agile, I have a passion for blending creativity with analytics to deliver impactful marketing solutions that truly resonate with target audiences.…I am a strategic and data-driven Digital Media Planner with over two years of experience creating, executing, and optimizing high-performing campaigns for global clients such as Disney+, Lego, and ACER. I excel in cross-functional collaboration, analyzing campaign performance metrics, and refining strategies to boost efficiency and effectiveness. I hold strong international academic credentials, including a Master's in Strategic Marketing, and keep my skills current with certifications in digital advertising tools. Multilingual and agile, I have a passion for blending creativity with analytics to deliver impactful marketing solutions that truly resonate with target audiences.

Available to hire

I am a strategic and data-driven Digital Media Planner with over two years of experience creating, executing, and optimizing high-performing campaigns for global clients such as Disney+, Lego, and ACER. I excel in cross-functional collaboration, analyzing campaign performance metrics, and refining strategies to boost efficiency and effectiveness.

I hold strong international academic credentials, including a Master’s in Strategic Marketing, and keep my skills current with certifications in digital advertising tools. Multilingual and agile, I have a passion for blending creativity with analytics to deliver impactful marketing solutions that truly resonate with target audiences.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Chinese

Advanced

Romanian, Moldavian, Moldovan

Fluent

Work Experience

Digital Media Planner at Publicis Media

July 1, 2025 - August 15, 2025

Responsible for developing, implementing, and monitoring online media plans for high-profile clients including Disney+, Lego, and ACER to reach target audiences and achieve performance goals. Utilized expertise in direct marketing, search engine marketing, mobile marketing, social media, and advanced Microsoft Excel skills. Collaborated with cross-functional teams to ensure alignment of marketing strategies with overall business objectives.

Treasurer at Erasmus Student Network (ESN)

September 1, 2024 - August 15, 2025

Implemented a treasury management system that increased operational efficiency and developed a streamlined budgeting system for the organization.

Team Leader Marketing, B2C at AIESEC, Bucharest

October 1, 2021 - August 15, 2025

Managed a team of five marketing professionals to successfully execute campaigns. Developed core personal skills including leadership, problem-solving, and public speaking.