Natalia Lyczkowska
Hi, I'm Natalia Lyczkowska, a Visual Designer since 2016 with over 10 years of experience in graphic design.
About
Hi, I’m Natalia Lyczkowska, a Visual Designer since 2016 with over 10 years of experience in graphic design. I specialize in clean typography, brand storytelling, and visual consistency, and am passionate about working with beauty, wellness, and lifestyle brands that care about people and the planet. I value meaningful progress, creative flow, and getting things done with heart and truth over chasing flawlessness.
My personal skills include empathy, creativity, loyalty, adaptability, and thoughtfulness, all of which help me design things that not only look good but also feel right. I have extensive expertise in Adobe Suite products, website design platforms such as WordPress and WooCommerce, and a strong commitment to delivering results through care, collaboration, and active listening.
- 9 years' experience
- Joined August 2025
Skills· 13
Languages
- EnglishAdvanced
- PolishAdvanced
Industry experience
- Consumer Goods
- Media & Entertainment
- Non-Profit Organization
- Retail
- Professional Services
Work experience· 9 roles
Designed print and digital materials rooted in natural, minimal brand aesthetics. Created brochures, posters, social media graphics, and video content. Developed event and campaign visuals to enhance client experience. Collaborated with marketing and salon teams for consistent brand messaging. Won Aveda’s “Heart of the Mission” contest for authentic brand storytelling.
Leading branding, print, web design, and e-commerce projects from concept to launch. Designing websites using WordPress, WooCommerce, and Elementor. Balancing aesthetics with functionality to support both storytelling and conversion. Maintaining strong client relationships through care, collaboration, and active listening.
Created on-brand marketing materials for digital and print including banners, catalogs, and emails. Supported website content updates and social media campaigns. Ensured consistent visual messaging aligned with customer experience goals.
Education
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