Hi, I'm Natalia Lyczkowska, a Visual Designer since 2016 with over 10 years of experience in graphic design. I specialize in clean typography, brand storytelling, and visual consistency, and am passionate about working with beauty, wellness, and lifestyle brands that care about people and the planet. I value meaningful progress, creative flow, and getting things done with heart and truth over chasing flawlessness. My personal skills include empathy, creativity, loyalty, adaptability, and thoughtfulness, all of which help me design things that not only look good but also feel right. I have extensive expertise in Adobe Suite products, website design platforms such as WordPress and WooCommerce, and a strong commitment to delivering results through care, collaboration, and active listening.

Natalia Lyczkowska

Hi, I'm Natalia Lyczkowska, a Visual Designer since 2016 with over 10 years of experience in graphic design. I specialize in clean typography, brand storytelling, and visual consistency, and am passionate about working with beauty, wellness, and lifestyle brands that care about people and the planet. I value meaningful progress, creative flow, and getting things done with heart and truth over chasing flawlessness. My personal skills include empathy, creativity, loyalty, adaptability, and thoughtfulness, all of which help me design things that not only look good but also feel right. I have extensive expertise in Adobe Suite products, website design platforms such as WordPress and WooCommerce, and a strong commitment to delivering results through care, collaboration, and active listening.

Available to hire

Hi, I’m Natalia Lyczkowska, a Visual Designer since 2016 with over 10 years of experience in graphic design. I specialize in clean typography, brand storytelling, and visual consistency, and am passionate about working with beauty, wellness, and lifestyle brands that care about people and the planet. I value meaningful progress, creative flow, and getting things done with heart and truth over chasing flawlessness.

My personal skills include empathy, creativity, loyalty, adaptability, and thoughtfulness, all of which help me design things that not only look good but also feel right. I have extensive expertise in Adobe Suite products, website design platforms such as WordPress and WooCommerce, and a strong commitment to delivering results through care, collaboration, and active listening.

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Language

English
Advanced
Polish
Advanced

Work Experience

Visual Designer at MOON EYE DESIGN
October 1, 2022 - Present
Leading branding, print, web design, and e-commerce projects from concept to launch. Designing websites using WordPress, WooCommerce, and Elementor. Balancing aesthetics with functionality to support both storytelling and conversion. Maintaining strong client relationships through care, collaboration, and active listening.
Visual Designer at AVEDA INSTITUTE & VERDE SALON
October 1, 2022 - August 15, 2025
Designed print and digital materials rooted in natural, minimal brand aesthetics. Created brochures, posters, social media graphics, and video content. Developed event and campaign visuals to enhance client experience. Collaborated with marketing and salon teams for consistent brand messaging. Won Aveda’s “Heart of the Mission” contest for authentic brand storytelling.
Graphic Design Specialist at EPH APPAREL
February 1, 2021 - August 15, 2025
Created on-brand marketing materials for digital and print including banners, catalogs, and emails. Supported website content updates and social media campaigns. Ensured consistent visual messaging aligned with customer experience goals.
Graphic Design Specialist at 6P MARKETING
March 31, 2020 - August 15, 2025
Delivered digital banners and graphic concepts for varied clients in a fast-paced agency. Coordinated with web developers to align design with campaign objectives.
Graphic Designer at LEICHT WINNIPEG
March 1, 2020 - August 15, 2025
Developed cohesive visual identity for luxury furniture brand. Designed marketing assets with a bold, elegant aesthetic across print and digital.
Graphic Designer (Freelance) at Freelance
March 1, 2019 - August 15, 2025
Collaborated with small businesses and creatives on branding, logos, and print design. Managed projects independently from concept.
Marketing Specialist at SURGE POLONIA
December 31, 2017 - August 15, 2025
Led campaign visuals, email design, and photo shoot direction. Supported new store openings and event coordination. Focused on storytelling, branding, and experience.
Graphic & Marketing Assistant at JANMEDIA INTERACTIVE / WEBUSABILITY.PL
April 30, 2017 - August 15, 2025
Designed social media, print, and digital marketing materials. Updated website content and coordinated small workshops and marketing events. Supported internal teams with design tasks for client campaigns and user research.
Graphic Designer at HUMAN WINNING SOCIETY
May 31, 2019 - August 15, 2025
Designed marketing and branding materials supporting outreach and events.

Education

Bachelor of Science in Sociology – Specialization: Local Communities at University of Wroclaw
January 11, 2030 - August 15, 2025
Courses in Computer Graphics at TEB Education
January 11, 2030 - August 15, 2025
Enhanced English Skills for Employment (EESE) – Focus: Presentation Skills in a North American Context at TEB Education
January 11, 2030 - August 15, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Non-Profit Organization, Retail, Professional Services