I am Cheryl Lim, a dedicated film and video producer with extensive experience leading production pipelines from pre-production to post-production. With a strong background in marketing, digital campaign management, and creative project coordination, I excel at aligning creative vision with business goals. Passionate about storytelling, I have contributed to award-winning campaigns and independent films, while continuously sharpening my skills in multimedia production and brand strategy. I graduated Magna Cum Laude from Singapore Management University with a Bachelor in Business Management, majoring in Marketing and complementing it with electives in data analytics, psychology, and filmmaking. I thrive in dynamic environments managing multiple projects and collaborating with diverse teams to deliver compelling video content and marketing solutions that engage audiences and drive impact.

Cheryl Lim

I am Cheryl Lim, a dedicated film and video producer with extensive experience leading production pipelines from pre-production to post-production. With a strong background in marketing, digital campaign management, and creative project coordination, I excel at aligning creative vision with business goals. Passionate about storytelling, I have contributed to award-winning campaigns and independent films, while continuously sharpening my skills in multimedia production and brand strategy. I graduated Magna Cum Laude from Singapore Management University with a Bachelor in Business Management, majoring in Marketing and complementing it with electives in data analytics, psychology, and filmmaking. I thrive in dynamic environments managing multiple projects and collaborating with diverse teams to deliver compelling video content and marketing solutions that engage audiences and drive impact.

Available to hire

I am Cheryl Lim, a dedicated film and video producer with extensive experience leading production pipelines from pre-production to post-production. With a strong background in marketing, digital campaign management, and creative project coordination, I excel at aligning creative vision with business goals. Passionate about storytelling, I have contributed to award-winning campaigns and independent films, while continuously sharpening my skills in multimedia production and brand strategy.

I graduated Magna Cum Laude from Singapore Management University with a Bachelor in Business Management, majoring in Marketing and complementing it with electives in data analytics, psychology, and filmmaking. I thrive in dynamic environments managing multiple projects and collaborating with diverse teams to deliver compelling video content and marketing solutions that engage audiences and drive impact.

See more

Work Experience

Video Producer & Lead at Learns Marketing
February 1, 2025 - Present
Oversee end-to-end video production pipeline ensuring alignment of creative vision and business objectives. Lead project planning and resource allocation for multiple concurrent video campaigns.
Freelance Producer & AD at Various Projects
January 31, 2025 - August 15, 2025
Produced and assisted direction for corporate videos, social events, and independent films including DHL Express Corporate Training Video recognized with Gold Asia PR Award (2025).
Social Media Executive at McCann Worldgroup
June 30, 2024 - August 15, 2025
Managed award-winning nationwide digital campaigns such as #MoreThanEnough for PMO and GovTech. Handled client communications and supported full funnel digital marketing campaigns with social strategists and account managers.
Account Executive at MRM//McCann Worldgroup
February 28, 2023 - August 15, 2025
Managed creative development and implementation of global campaigns for Cisco and Microsoft APAC accounts. Supported Account Leads in campaign briefing and vetting, managed financial workflows including costs and invoices.
Assistant Producer at Asian Television Awards
January 31, 2021 - August 15, 2025
Executed social media engagement plans and coordinated international artistes, talent agencies, broadcast partners, and production teams to enhance marketing reach and branding. Coordinated trailer and post-production work.
Content Marketing Intern at Endowus
August 31, 2020 - August 15, 2025
Analyzed and developed content strategies across digital channels including social media, EDMs, finance communities, and blogs. Spearheaded podcasting, influencer campaigns, and employee engagement programs.
Multimedia Producer at Social Space Magazine
July 31, 2019 - August 15, 2025
Pioneered a documentary series that increased YouTube channel views by over 1900% and improved cost-per-click advertising metrics.

Education

Bachelor of Business Management with Honors (High Distinction) at Singapore Management University
August 1, 2017 - May 1, 2021
A Levels at Anderson Junior College
January 1, 2015 - December 31, 2016

Qualifications

Meta Certified Creative Strategy Professional
December 1, 2023 - December 1, 2024

Industry Experience

Media & Entertainment, Financial Services, Government, Professional Services, Retail