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I'm a Digital Marketing Specialist with 5 data-driven strategies across finance, e-commerce, and tech. As a Permanent Resident of Canada, I bring a global perspective to help businesses grow through performance marketing, SEO, paid media, and e-commerce optimization. I've consistently delivered measurable results, driving traffic and converting leads into long-term customers. I am authorized to work with a valid PR card and SIN number and am willing to relocate. With a strong foundation in digital marketing and advertising platforms like Google Ads and Meta Ads, I excel in crafting campaigns that optimize acquisition costs and maximize ROI.…I'm a Digital Marketing Specialist with 5 data-driven strategies across finance, e-commerce, and tech. As a Permanent Resident of Canada, I bring a global perspective to help businesses grow through performance marketing, SEO, paid media, and e-commerce optimization. I've consistently delivered measurable results, driving traffic and converting leads into long-term customers. I am authorized to work with a valid PR card and SIN number and am willing to relocate. With a strong foundation in digital marketing and advertising platforms like Google Ads and Meta Ads, I excel in crafting campaigns that optimize acquisition costs and maximize ROI.

Mohamed El Halloum

Digital Marketer, Marketing Strategist, Performance Marketer, +2

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I'm a Digital Marketing Specialist with 5 data-driven strategies across finance, e-commerce, and tech. As a Permanent Resident of Canada, I bring a global perspective to help businesses grow through performance marketing, SEO, paid media, and e-commerce optimization. I've consistently delivered measurable results, driving traffic and converting leads into long-term customers. I am authorized to work with a valid PR card and SIN number and am willing to relocate. With a strong foundation in digital marketing and advertising platforms like Google Ads and Meta Ads, I excel in crafting campaigns that optimize acquisition costs and maximize ROI.…I'm a Digital Marketing Specialist with 5 data-driven strategies across finance, e-commerce, and tech. As a Permanent Resident of Canada, I bring a global perspective to help businesses grow through performance marketing, SEO, paid media, and e-commerce optimization. I've consistently delivered measurable results, driving traffic and converting leads into long-term customers. I am authorized to work with a valid PR card and SIN number and am willing to relocate. With a strong foundation in digital marketing and advertising platforms like Google Ads and Meta Ads, I excel in crafting campaigns that optimize acquisition costs and maximize ROI.

Available to hire

I’m a Digital Marketing Specialist with 5 data-driven strategies across finance, e-commerce, and tech. As a Permanent Resident of Canada, I bring a global perspective to help businesses grow through performance marketing, SEO, paid media, and e-commerce optimization. I’ve consistently delivered measurable results, driving traffic and converting leads into long-term customers.

I am authorized to work with a valid PR card and SIN number and am willing to relocate. With a strong foundation in digital marketing and advertising platforms like Google Ads and Meta Ads, I excel in crafting campaigns that optimize acquisition costs and maximize ROI.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

French

Advanced

Arabic

Fluent

Work Experience

Digital Marketing Specialist at Wafasalaf

October 1, 2022 - Present

Led digital marketing strategies that attracted 2.67 million visitors and generated 61,511 leads, contributing to 330 million MAD in financing. Reduced acquisition costs by 15% and increased lead conversions by 25%, optimizing the marketing funnel. Managed a 730K MAD monthly ad budget, consistently achieving a 2% conversion rate and maximizing ROI through strategic allocation. Implemented A/B testing and data-driven strategies, increasing conversions by 5%. Collaborated with cross-functional teams to enhance the customer journey and improve user engagement, boosting customer retention by 30%. Executed multichannel campaigns on Google Ads, Meta, and LinkedIn, driving a 20% increase in brand awareness.

Digital Marketing Specialist at Wafasalaf

October 1, 2022 - Present

Digital Marketing & Communication Specialist at SACCO CAPITAL GROUP

September 30, 2022 - August 17, 2025

Developed SEM and SEO strategies, boosting organic traffic by 35% and increasing lead generation by 20%. Managed and optimized paid media campaigns across Google Ads, Meta, and LinkedIn, ensuring high ROI and cost-effective customer acquisition. Oversaw a call center team responsible for recruiting candidates for outsourcing services, improving lead conversion by 18%. Expanded campaigns to international markets, including the UK and Canada, targeting new customer bases and driving regional growth.

Digital Marketing & Communication Specialist at SACCO Capital Group

December 1, 2019 - Present

Developed SEM and SEO strategies, boosting organic traffic by 35% and increasing lead generation by 20%. Managed and optimized paid media campaigns across Google Ads, Meta, and LinkedIn, ensuring high ROI and cost-effective customer acquisition. Oversaw a call center team responsible for recruiting candidates for outsourcing services, improving lead conversion by 18%. Expanded campaigns to international markets including the UK and Canada, targeting new customer bases and driving regional growth.

Digital Marketing Specialist Intern at DIGITAL PARTNERSHIP GROUP

November 30, 2019 - August 17, 2025

Assisted in executing digital marketing strategies, focusing on social media, paid media, and SEO. Boosted brand visibility.

Digital Marketing Specialist Intern at Digital Partnership Group

February 28, 2019 - September 1, 2025

Assisted in executing digital marketing strategies focusing on social media, paid media, and SEO. Boosted brand visibility.