I am an E-commerce Specialist with over 2 years of experience managing both B2C and B2B e-commerce operations across platforms such as Shopee, Lazada, TikTok, Tokopedia, and international marketplaces. I excel in sales planning, live streaming management, affiliate marketing, content strategy, and digital campaign optimization. I have a proven track record of driving significant store growth, increasing gross merchandise value, and boosting brand visibility within the retail and kitchenware sectors. My key strengths include strategic promotional planning, affiliate collaboration, and content development to maximize conversion rates and sales efficiency. With a background in marine science and strong leadership skills developed through various organizational roles, I thrive in managing cross-functional teams and optimizing e-commerce performance for diverse brands.

Vivi Noviana Febrieni

I am an E-commerce Specialist with over 2 years of experience managing both B2C and B2B e-commerce operations across platforms such as Shopee, Lazada, TikTok, Tokopedia, and international marketplaces. I excel in sales planning, live streaming management, affiliate marketing, content strategy, and digital campaign optimization. I have a proven track record of driving significant store growth, increasing gross merchandise value, and boosting brand visibility within the retail and kitchenware sectors. My key strengths include strategic promotional planning, affiliate collaboration, and content development to maximize conversion rates and sales efficiency. With a background in marine science and strong leadership skills developed through various organizational roles, I thrive in managing cross-functional teams and optimizing e-commerce performance for diverse brands.

Available to hire

I am an E-commerce Specialist with over 2 years of experience managing both B2C and B2B e-commerce operations across platforms such as Shopee, Lazada, TikTok, Tokopedia, and international marketplaces. I excel in sales planning, live streaming management, affiliate marketing, content strategy, and digital campaign optimization. I have a proven track record of driving significant store growth, increasing gross merchandise value, and boosting brand visibility within the retail and kitchenware sectors.

My key strengths include strategic promotional planning, affiliate collaboration, and content development to maximize conversion rates and sales efficiency. With a background in marine science and strong leadership skills developed through various organizational roles, I thrive in managing cross-functional teams and optimizing e-commerce performance for diverse brands.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Intermediate

Work Experience

E-commerce Specialist at PT Nova Indonesia (Novasolo Furniture)
January 1, 2022 - August 18, 2025
Managed Shopify-based store operations including product uploads, descriptions, pricing, inventory, and order fulfillment. Handled daily e-commerce activities on Tokopedia, myDeal, and eBay platforms. Created and executed Instagram campaigns and email newsletters to drive traffic and sales. Published weekly blog posts improving SEO and organic traffic. Collaborated with logistics, design, and marketing teams to ensure smooth operations and aligned promotional strategies with global brand identity.
E-commerce Operation Executive at PT Dachin Etch Global
January 1, 2022 - Present
Manage multiple e-commerce platforms including Shopee (Original Store & Flagship Store), Lazada, and formerly TikTok Shop Official Store. Responsible for campaign setup, product listings, pricing, promotional strategies, and affiliate marketing management to increase GMV and brand reach. Develop sales plans, budgeting, and special promotional gimmicks to improve conversion rates. Supervise live streaming schedules, content creation, and act as backup host. Analyze campaign performance and create promotional videos and content strategies to drive store growth and profitability.

Education

Bachelor of Science at Diponegoro University
January 1, 2016 - January 1, 2020
High School Diploma at SMA Negeri 1 Jombang
January 1, 2013 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Software & Internet

Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate