Hi! I'm Leanne Louvelle Uy Midel, a passionate marketing professional with a strong background in digital and social media marketing. I have a knack for developing strategic content and campaigns that drive engagement and strengthen brand identity, especially in the luxury real estate and lifestyle sectors. I enjoy collaborating with clients to align content strategies with evolving business goals, ensuring all campaigns deliver measurable performance. I graduated with a Bachelor of Science in Business Administration, majoring in Marketing Management, from the University of San Carlos, where I earned Latin honors and consistently made the Dean's List. My professional journey includes remote and hybrid roles where I've honed my skills in social media management, PR, public relations, and account development. Outside work, I love exploring interests like beauty, fashion, art, film, and traveling which inspire my creativity and professional output.

Leanne Louvelle Uy Midel

Hi! I'm Leanne Louvelle Uy Midel, a passionate marketing professional with a strong background in digital and social media marketing. I have a knack for developing strategic content and campaigns that drive engagement and strengthen brand identity, especially in the luxury real estate and lifestyle sectors. I enjoy collaborating with clients to align content strategies with evolving business goals, ensuring all campaigns deliver measurable performance. I graduated with a Bachelor of Science in Business Administration, majoring in Marketing Management, from the University of San Carlos, where I earned Latin honors and consistently made the Dean's List. My professional journey includes remote and hybrid roles where I've honed my skills in social media management, PR, public relations, and account development. Outside work, I love exploring interests like beauty, fashion, art, film, and traveling which inspire my creativity and professional output.

Available to hire

Hi! I’m Leanne Louvelle Uy Midel, a passionate marketing professional with a strong background in digital and social media marketing. I have a knack for developing strategic content and campaigns that drive engagement and strengthen brand identity, especially in the luxury real estate and lifestyle sectors. I enjoy collaborating with clients to align content strategies with evolving business goals, ensuring all campaigns deliver measurable performance.

I graduated with a Bachelor of Science in Business Administration, majoring in Marketing Management, from the University of San Carlos, where I earned Latin honors and consistently made the Dean’s List. My professional journey includes remote and hybrid roles where I’ve honed my skills in social media management, PR, public relations, and account development. Outside work, I love exploring interests like beauty, fashion, art, film, and traveling which inspire my creativity and professional output.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Social Media Account Manager at Calitive Digital Marketing Agency
November 1, 2024 - Present
Manage 2–4 client accounts by developing and scheduling strategic social media content aligned with luxury real estate aesthetics, strengthening brand identity and audience engagement. Write all social media copy and publish over 10 posts weekly per account across Facebook and Instagram, maintaining a cohesive and compelling online presence. Conceptualize and produce organic content, including reels and short-form videos, twice weekly, boosting interaction and visual storytelling. Design and optimize paid social media campaigns with strategic calls-to-action, driving increased lead generation and conversion opportunities. Coordinate directly with clients to align content strategies with evolving business goals, ensuring campaigns are relevant, timely, and performance-driven.
Marketing, Public Relations, and Accounts Intern at Big Seed Public Relations and Events
May 31, 2024 - August 18, 2025
Created content for luxury, lifestyle, beauty, and fashion brands across Instagram and Facebook, enhancing brand visibility and engagement through strategic visuals and messaging. Developed customized PR decks and proposals, contributing to a 15% increase in client retention. Supported influencer partnerships and created event-related content with KOLs, expanding campaign reach and audience interaction across targeted demographics. Conducted competitor research that improved campaign performance by 20% through strategic insights.

Education

BS in Business Administration Major in Marketing Management at University of San Carlos
January 11, 2030 - June 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Professional Services, Media & Entertainment, Retail, Travel & Hospitality