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I'm a visual designer with over a decade of experience crafting cohesive brand identities, digital campaigns, and multi-channel storytelling. I specialize in turning concepts into cohesive brand systems across print, digital, and social, and I embrace AI-enabled workflows to expand creative possibilities. I've led end-to-end creative projects, collaborating with cross-functional teams, and delivering impactful results under tight deadlines. My work blends strategic thinking with hands-on design, photography direction, and UI/UX fundamentals to help brands connect with audiences.…I'm a visual designer with over a decade of experience crafting cohesive brand identities, digital campaigns, and multi-channel storytelling. I specialize in turning concepts into cohesive brand systems across print, digital, and social, and I embrace AI-enabled workflows to expand creative possibilities. I've led end-to-end creative projects, collaborating with cross-functional teams, and delivering impactful results under tight deadlines. My work blends strategic thinking with hands-on design, photography direction, and UI/UX fundamentals to help brands connect with audiences.

Alex Valentin Stere

Graphic Designer, Illustrator, Brand Designer, +7

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I'm a visual designer with over a decade of experience crafting cohesive brand identities, digital campaigns, and multi-channel storytelling. I specialize in turning concepts into cohesive brand systems across print, digital, and social, and I embrace AI-enabled workflows to expand creative possibilities. I've led end-to-end creative projects, collaborating with cross-functional teams, and delivering impactful results under tight deadlines. My work blends strategic thinking with hands-on design, photography direction, and UI/UX fundamentals to help brands connect with audiences.…I'm a visual designer with over a decade of experience crafting cohesive brand identities, digital campaigns, and multi-channel storytelling. I specialize in turning concepts into cohesive brand systems across print, digital, and social, and I embrace AI-enabled workflows to expand creative possibilities. I've led end-to-end creative projects, collaborating with cross-functional teams, and delivering impactful results under tight deadlines. My work blends strategic thinking with hands-on design, photography direction, and UI/UX fundamentals to help brands connect with audiences.

Available to hire

I’m a visual designer with over a decade of experience crafting cohesive brand identities, digital campaigns, and multi-channel storytelling. I specialize in turning concepts into cohesive brand systems across print, digital, and social, and I embrace AI-enabled workflows to expand creative possibilities.

I’ve led end-to-end creative projects, collaborating with cross-functional teams, and delivering impactful results under tight deadlines. My work blends strategic thinking with hands-on design, photography direction, and UI/UX fundamentals to help brands connect with audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Social Media Design

Expert

Adobe Lightroom

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Visual Designer and Co-Founder at Pinion Ink

December 31, 2025 - August 18, 2025

Co-founded a freelance studio and designed brand identities, editorial materials, and promotional visuals for clients in publishing, culture, music, and education. Delivered end-to-end visual solutions including logos, brand guidelines, digital assets, and packaging. Managed all design, layout, and visual direction for Pinion Ink's own brand identity. Key projects included visual identities and branding for multiple clients across various sectors, such as legal, retail, consulting, and education.

Senior Graphic Designer at B&B Collection

December 31, 2022 - August 18, 2025

Serviced major brands in cosmetics, watches, and jewelry by creating visuals for newsletters, landing pages, social media banners, brochures, brand identity manuals, and event materials. Coordinated with account executives, illustrators, copywriters, and developers to deliver cohesive creative outcomes. Designed visual identities, corporate stationery, and social media assets for retail shops including Splend’or and KULTHO. Also designed posters, brochures, and digital visuals for exhibitions, events, and community projects.

Visual Designer and Co-Founder at Pinion Ink

January 1, 2025 - September 3, 2025

Co-founded and led this freelance studio from 2019 to 2025, designing brand identities, editorial materials, and promotional visuals for clients in publishing, culture, music, and education sectors. Developed comprehensive visual solutions including logos, brand guidelines, digital assets, and packaging. Managed visual direction and created identities and social media assets for a wide range of clients including legal firms, consultancy companies, online shops, and educational services.

Senior Graphic Designer at B&B Collection

December 31, 2022 - September 3, 2025

From 2010 to 2022, serviced major brands in cosmetics, watches, and jewelry such as Elizabeth Arden, Yves Saint Laurent, Chanel, Lancome, Atlantic, Doxa, Fossil, Certina, Seiko, Longines, Frederique Constant, and Roberto Coin. Created visuals for newsletters, landing pages, social media banners, brochures, brand identity manuals, event posters, and community projects. Coordinated with cross-functional teams including account executives, illustrators, copywriters, and developers to deliver cohesive creative outputs.

Visual Designer and Co-Founder at Pinion Ink

January 1, 2025 - October 5, 2025

Designed brand identities, editorial materials, and promotional visuals for clients in publishing, culture, music, and education. Developed end-to-end visual solutions including logos, brand guidelines, digital assets, and packaging. Led visual direction and brand identity development for Pinion Ink, managing design, layout, and visual direction. Notable projects included naming & branding for Head Innovation Agency; visual identities and social-media assets for Arsene Diaconescu SCA, pod.ish, Lushi Lush, PCE Consult, Tecnoservice, Aura Tudor, and Iceberg+.

Senior Graphic Designer at B&B Collection

January 1, 2022 - October 5, 2025

Created visuals for multiple communication channels and brands across cosmetics, watches, and jewelry; produced brand identities, newsletters, landing pages, social banners, brochures, identity manuals, and marketing materials; designed posters and digital visuals for exhibitions, events, and community projects; collaborated with account managers, illustrators, copywriters, and developers to deliver cohesive creative outcomes; built visual identities and social assets for Splend’or and KULTHO.

Co-Founder & Visual Designer at Pinion Ink

December 31, 2025 - October 5, 2025

Co-founded Pinion Ink and led visual design across brand identities, editorial materials, and promotional visuals for clients in publishing, culture, music, and education. Delivered end-to-end visual solutions including logos, brand guidelines, digital assets, and packaging. Oversaw visual identity and brand direction for Pinion Ink and managed all design, layout, and social media assets for various clients, including Head Innovation Agency, Arsene Diaconescu SCA, pod.ish, Lushi Lush, PCE Consult, Tecnoservice Development, Aura Tudor, and Iceberg+. Led branding for multiple projects and partnerships.

Senior Graphic Designer at B&B Collection

December 31, 2022 - October 5, 2025

Created visuals for cosmetics, watches, and jewelry across newsletters, landing pages, social banners, brochures, brand identity manuals, banners, and KVs. Produced posters and digital visuals for exhibitions and community projects. Coordinated with account executives, managers, illustrators, copywriters, and developers to deliver cohesive creative outcomes. Developed visual identities and social assets for Splend’or and KULTHO, among other clients.

Visual Designer & Co-Founder at Pinion Ink

January 1, 2019 - January 1, 2025

Led end-to-end brand identity and visual design projects for clients in publishing, education, sustainability, and professional services. Developed comprehensive visual systems including logos, brand guidelines, packaging, digital assets, and multi-channel campaigns. Managed creative direction, client relationships, and project delivery. Created 10+ complete brand identities from concept to implementation, including visual strategy, typography, color palettes, and brand manuals. Designed Merida NGO brand system and pod.ish ecosystem, among others; provided UI/UX design for Pinion Ink’s website and photography services.

Senior Graphic Designer at B&B Collection

January 1, 2010 - January 1, 2022

Led visual design and brand communications for a multi-brand luxury retail network. Managed design for Elizabeth Arden, YSL, Chanel, Lancôme, Fossil, Longines, Seiko, Roberto Coin, and Carrera y Carrera. Created 200+ marketing campaigns across print, digital, and social media; developed brand identity manuals for Splend’or and KULTHO; designed event visuals and exhibition materials. Built an in-house photography studio and delivered architectural/product photography for campaigns and editorial materials. Collaborated with cross-functional teams to deliver cohesive multi-channel outcomes.