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I am a creative and detail-oriented content specialist with a rich background in mobile-first content creation, video editing, and storytelling across platforms like Instagram and TikTok. Having worked extensively with brands in beauty, fashion, wellness, and real estate, I excel at crafting scroll-stopping, trend-driven content that deeply connects brands with their audiences. I am passionate about driving engagement, developing creative campaigns, and delivering measurable results for my clients. With years of experience directing on-set shoots, managing influencer collaborations, and developing marketing strategies, I have established myself as a trusted partner for both established businesses and startups. I thrive working independently and as a co-founder, confidently managing logistics and client needs while continuously refining my skills to stay ahead of evolving digital trends and platform-specific strategies.…I am a creative and detail-oriented content specialist with a rich background in mobile-first content creation, video editing, and storytelling across platforms like Instagram and TikTok. Having worked extensively with brands in beauty, fashion, wellness, and real estate, I excel at crafting scroll-stopping, trend-driven content that deeply connects brands with their audiences. I am passionate about driving engagement, developing creative campaigns, and delivering measurable results for my clients. With years of experience directing on-set shoots, managing influencer collaborations, and developing marketing strategies, I have established myself as a trusted partner for both established businesses and startups. I thrive working independently and as a co-founder, confidently managing logistics and client needs while continuously refining my skills to stay ahead of evolving digital trends and platform-specific strategies.

Kyla Centomo

Social Media Manager, Content Creator, Brand Strategist, +3

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I am a creative and detail-oriented content specialist with a rich background in mobile-first content creation, video editing, and storytelling across platforms like Instagram and TikTok. Having worked extensively with brands in beauty, fashion, wellness, and real estate, I excel at crafting scroll-stopping, trend-driven content that deeply connects brands with their audiences. I am passionate about driving engagement, developing creative campaigns, and delivering measurable results for my clients. With years of experience directing on-set shoots, managing influencer collaborations, and developing marketing strategies, I have established myself as a trusted partner for both established businesses and startups. I thrive working independently and as a co-founder, confidently managing logistics and client needs while continuously refining my skills to stay ahead of evolving digital trends and platform-specific strategies.…I am a creative and detail-oriented content specialist with a rich background in mobile-first content creation, video editing, and storytelling across platforms like Instagram and TikTok. Having worked extensively with brands in beauty, fashion, wellness, and real estate, I excel at crafting scroll-stopping, trend-driven content that deeply connects brands with their audiences. I am passionate about driving engagement, developing creative campaigns, and delivering measurable results for my clients. With years of experience directing on-set shoots, managing influencer collaborations, and developing marketing strategies, I have established myself as a trusted partner for both established businesses and startups. I thrive working independently and as a co-founder, confidently managing logistics and client needs while continuously refining my skills to stay ahead of evolving digital trends and platform-specific strategies.

Available to hire

I am a creative and detail-oriented content specialist with a rich background in mobile-first content creation, video editing, and storytelling across platforms like Instagram and TikTok. Having worked extensively with brands in beauty, fashion, wellness, and real estate, I excel at crafting scroll-stopping, trend-driven content that deeply connects brands with their audiences. I am passionate about driving engagement, developing creative campaigns, and delivering measurable results for my clients.

With years of experience directing on-set shoots, managing influencer collaborations, and developing marketing strategies, I have established myself as a trusted partner for both established businesses and startups. I thrive working independently and as a co-founder, confidently managing logistics and client needs while continuously refining my skills to stay ahead of evolving digital trends and platform-specific strategies.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Intermediate

Work Experience

Co-Founder & Creative Director at TOMO The Label

December 31, 2024 - August 27, 2025

Co-founded and developed a sustainable clothing line from concept to launch. Oversaw brand identity, creative direction, product design, and marketing campaigns. Managed influencer collaborations, social media presence, and e-commerce platform. Sold out first launch within two months. Secured repeat freelance contracts from 5+ past employers based on proven performance.

Social Media Strategist & Content Creator at On Pause

January 1, 2024 - Present

Created and managed content for a global beauty brand focusing on short-form video, product photography, and community engagement. Optimized content performance through analytics and trend-driven strategies.

Co-Founder & Creative Director at TOMO The Label

January 1, 2024 - August 18, 2025

Co-founded and developed a sustainable clothing line from concept to launch. Oversaw brand identity, creative direction, product design, and marketing campaigns. Managed influencer collaborations, social media presence, and e-commerce platform. Successfully sold out its first launch within two months and secured repeat freelance contracts from multiple past employers based on proven performance.

Co-Founder & Creative Director at TOMO The Label

December 31, 2023 - August 27, 2025

Co-founded and developed a sustainable clothing line from concept to launch. Oversaw brand identity, creative direction, product design, and marketing campaigns. Managed influencer collaborations, social media presence, and e-commerce platforms. Successfully sold out first launch within two months and secured repeat freelance contracts based on proven performance.

Social Media Manager at MI Immobilier GelMoment

December 31, 2023 - August 27, 2025

Social media strategy, photo and video content creation, and community engagement for a leading Montreal real estate agency. Managed content across Instagram, Facebook, LinkedIn, and TikTok, including property showcases and agent branding. Shot and edited Reels and Stories, oversaw shoot logistics, and created trend-driven campaigns that boosted brand visibility. Collaborated with agents and creative leads to deliver high-performing mobile-first content aligned with broader marketing initiatives. Helped win Best Social Media Award from Leading RE in 2024.

Social Media Strategist & Content Creator at On Pause

January 1, 2023 - Present

Social Media Manager at MI immobilier

January 1, 2023 - August 18, 2025

Led social media strategy, content creation, and community engagement for a leading Montreal real estate agency. Created cross-platform content calendars aligned with broader 360° marketing initiatives. Increased brand visibility through targeted campaigns and engaging visual content including property features, lifestyle storytelling, and agent branding. Drove client acquisition for real estate professionals through targeted content strategies and high-engagement campaigns. Earned the Best Social Media Award (2024) from Leading RE Real Estate Companies of the World.

Social Media Coordinator at GelMoment

December 31, 2022 - August 27, 2025

Planned and executed social media campaigns for multiple baby brands, including content calendars, influencer partnerships, and paid ad strategy. Created engaging and consistent content that supported brand growth and audience engagement.

Social Media Coordinator at EI Brand Management

December 31, 2022 - August 27, 2025

Planned and executed social media campaigns for multiple baby brands including content calendars, influencer partnerships, and paid ad strategy. Influencer and brand collaborator since 2014 with sponsored content production across Instagram, YouTube, and podcasts, consistently delivering high engagement and ROI.

Social Media Manager at MI Immobilier

January 1, 2022 - Present

Developed social media strategy, photo and video content creation, and community engagement for a leading Montreal real estate agency. Managed content across Instagram, Facebook, LinkedIn, and TikTok, including property showcases and agent branding. Shot and edited Reels and Stories, oversaw shoot logistics, and created trend-driven campaigns that boosted brand visibility. Collaborated with agents and creative leads to deliver high-performing mobile-first content aligned with broader marketing initiatives. Helped win Best Social Media Award from Leading RE in 2024.

Social Media Coordinator at EI Brand Management

January 1, 2022 - August 18, 2025

Planned and executed social media campaigns for multiple baby brands, including content calendars, influencer partnerships, and paid ad strategy. Collaborated on influencer and brand initiatives to support campaign success.

Content Specialist | Social Media Creator | Video & Photo Storyteller at Self Employed

January 1, 2014 - Present

Content Specialist | Social Media Creator | Video & Photo Storyteller at Self Employed

January 1, 2014 - Present

Produced mobile-first short-form video content and brand photography for beauty, fashion, and wellness clients. Conceptualized, shot, and edited Reels and TikToks using CapCut and Final Cut Pro X. Directed on-set content shoots and partnered with clients to execute campaign vision and content calendars. Trusted to create independently while delivering high-engagement results. Developed platform-specific strategies and reported performance insights using Meta Suite and native analytics. Co-founded and developed a sustainable clothing line from concept to launch. Oversaw brand identity, creative direction, product design, and marketing campaigns. Managed influencer collaborations, social media presence, and e-commerce platforms.

Social Media Strategist & Content Creator at Self Employed

January 1, 2014 - Present

Provided social media strategy and content creation services with proven success in growing engaged audiences for beauty, fashion, lifestyle, and real estate brands. Skilled in blending creativity with analytics to deliver impactful campaigns. Expanded expertise in Meta Ads (Facebook & Instagram) to drive both paid and organic growth. Responsibilities included content strategy & campaign planning, social media analytics & optimization, influencer partnerships, UGC & brand storytelling, creative direction, short-form video editing (Reels, TikTok), community engagement, and trend forecasting.