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I am excited to apply for the Social Media Manager position at Twine. With over five years of experience leading social media strategy, digital marketing, and content creation, I specialize in building and enhancing online presences, particularly in the travel and lifestyle sectors. My recent role as Social Media Marketing Manager and Content Strategist involved growing an Instagram account from scratch to 65,000 organic followers, crafting engaging content, conducting thorough analyses, and optimizing strategies based on performance metrics. In my freelance work at Organic Reach, I developed tailored social media strategies for diverse clients, significantly increasing engagement. I have a knack for creating content calendars that resonate with target audiences using trending formats and sounds to maximize reach. Staying on top of Instagram trends and features has always been a priority, and I am passionate about using data-driven insights and AI-driven tools to enhance brand storytelling and campaign optimization. I look forward to bringing my creativity and strategic mindset to help elevate Twine's client online presence.…I am excited to apply for the Social Media Manager position at Twine. With over five years of experience leading social media strategy, digital marketing, and content creation, I specialize in building and enhancing online presences, particularly in the travel and lifestyle sectors. My recent role as Social Media Marketing Manager and Content Strategist involved growing an Instagram account from scratch to 65,000 organic followers, crafting engaging content, conducting thorough analyses, and optimizing strategies based on performance metrics. In my freelance work at Organic Reach, I developed tailored social media strategies for diverse clients, significantly increasing engagement. I have a knack for creating content calendars that resonate with target audiences using trending formats and sounds to maximize reach. Staying on top of Instagram trends and features has always been a priority, and I am passionate about using data-driven insights and AI-driven tools to enhance brand storytelling and campaign optimization. I look forward to bringing my creativity and strategic mindset to help elevate Twine's client online presence.

Binay Sharma

Social Media Manager, Marketing Strategist, Content Creator, +4

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I am excited to apply for the Social Media Manager position at Twine. With over five years of experience leading social media strategy, digital marketing, and content creation, I specialize in building and enhancing online presences, particularly in the travel and lifestyle sectors. My recent role as Social Media Marketing Manager and Content Strategist involved growing an Instagram account from scratch to 65,000 organic followers, crafting engaging content, conducting thorough analyses, and optimizing strategies based on performance metrics. In my freelance work at Organic Reach, I developed tailored social media strategies for diverse clients, significantly increasing engagement. I have a knack for creating content calendars that resonate with target audiences using trending formats and sounds to maximize reach. Staying on top of Instagram trends and features has always been a priority, and I am passionate about using data-driven insights and AI-driven tools to enhance brand storytelling and campaign optimization. I look forward to bringing my creativity and strategic mindset to help elevate Twine's client online presence.…I am excited to apply for the Social Media Manager position at Twine. With over five years of experience leading social media strategy, digital marketing, and content creation, I specialize in building and enhancing online presences, particularly in the travel and lifestyle sectors. My recent role as Social Media Marketing Manager and Content Strategist involved growing an Instagram account from scratch to 65,000 organic followers, crafting engaging content, conducting thorough analyses, and optimizing strategies based on performance metrics. In my freelance work at Organic Reach, I developed tailored social media strategies for diverse clients, significantly increasing engagement. I have a knack for creating content calendars that resonate with target audiences using trending formats and sounds to maximize reach. Staying on top of Instagram trends and features has always been a priority, and I am passionate about using data-driven insights and AI-driven tools to enhance brand storytelling and campaign optimization. I look forward to bringing my creativity and strategic mindset to help elevate Twine's client online presence.

Available to hire

I am excited to apply for the Social Media Manager position at Twine. With over five years of experience leading social media strategy, digital marketing, and content creation, I specialize in building and enhancing online presences, particularly in the travel and lifestyle sectors. My recent role as Social Media Marketing Manager and Content Strategist involved growing an Instagram account from scratch to 65,000 organic followers, crafting engaging content, conducting thorough analyses, and optimizing strategies based on performance metrics.

In my freelance work at Organic Reach, I developed tailored social media strategies for diverse clients, significantly increasing engagement. I have a knack for creating content calendars that resonate with target audiences using trending formats and sounds to maximize reach. Staying on top of Instagram trends and features has always been a priority, and I am passionate about using data-driven insights and AI-driven tools to enhance brand storytelling and campaign optimization. I look forward to bringing my creativity and strategic mindset to help elevate Twine’s client online presence.

Skills

Experience Level

Expert

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Intermediate

Language

English

Fluent

German

Beginner

Work Experience

Social Media Marketing Manager & Content Strategist at TSGR21

December 1, 2023 - August 19, 2025

Built Instagram from zero to 65,000 organic followers generating 90M+ impressions and 980+ warm leads via a dedicated Discord community. Conducted competitor analysis and audience targeting leading to 200%+ engagement growth across client channels. Designed workbooks and YouTube visuals, boosting click-through rates significantly. Ran Facebook Ads and TikTok Shop campaigns driving website visits and engagement growth by 50%.

Social Media Marketing Manager & Content Strategist at TSGR21

December 1, 2023 - August 19, 2025

Built Instagram presence from scratch to 65,000 organic followers, generating over 90 million impressions and nurturing a community of 980+ Discord members. Conducted competitor analysis and audience targeting to drive over 200% engagement growth across client channels using social listening and content optimization. Designed large-scale workbooks with custom illustrations improving participant engagement. Created YouTube thumbnails and visuals, increasing click-through rates and monthly video views analyzed via Google Analytics and Tableau. Managed Facebook and TikTok ad campaigns optimizing engagement and website visits.

Digital Marketing Consultant (Freelance) at Galactix Crypto

March 1, 2023 - August 19, 2025

Created cohesive brand strategy across Instagram, Facebook, and YouTube, growing Instagram to 5,500 followers with a 40% engagement increase. Developed cryptocurrency educational materials increasing Discord community engagement by 30%. Built websites with webinar registration and lead capture integrations, generating significant qualified leads and sales increases through optimized funnels tracked with HubSpot.

Social Media & E-commerce Consultant (Freelance) at BOYCOTT (Apparel Brand)

March 1, 2023 - August 19, 2025

Launched Instagram and TikTok channels with short-form video content, achieving 300+ targeted followers in one month and 20% engagement rate. Designed a luxury Shopify store increasing sales inquiries by 22% using SEO-optimized copy. Guided clients with social commerce strategy, boosting website traffic by 42%. Implemented cross-platform campaigns enhancing content amplification and engagement.

Founder & Lead Strategist (Freelance) at Organic Reach

March 1, 2023 - Present

Led social media strategy for 50+ clients, driving 100-300% engagement increases and 300-1200 organic follower growth monthly. Managed Instagram growth for high-profile clients, improving engagement and removing fake followers. Developed viral reels achieving millions of views. Pioneered use of AI-driven content tools for campaign optimization and personalized content, generating over 10 million impressions and 100% client satisfaction. Built premium e-commerce websites with automation and conversion optimization. Trained and managed marketing teams, improving workflow efficiency.

Digital Marketing Consultant (Freelance) at Galactix Crypto

March 1, 2023 - August 19, 2025

Created cohesive brand strategies across Instagram, Facebook, and YouTube growing Instagram followers and engagement. Developed cryptocurrency educational materials increasing Discord community engagement. Built a high-converting Squarespace website with webinar registration and lead capture. Designed video sales funnel generating qualified leads and boosting sales tracked with HubSpot.

Social Media & E-commerce Consultant (Freelance) at BOYCOTT (Apparel Brand)

March 1, 2023 - August 19, 2025

Launched Instagram and TikTok channels with short-form video content, achieving 300+ targeted followers in one month with 20% engagement rate and organic growth. Designed a luxury Shopify store with SEO-optimized copy leading to increased sales inquiries. Guided clients with Instagram and Facebook Shops integrated with HubSpot and Google Tag to boost website traffic. Implemented cross-platform campaigns with Zoho Social and audience targeting for crypto-themed apparel. Increased audience engagement using trending hashtags and analytics tools.

Founder & Lead Strategist (Freelance) at Organicc Reach

March 1, 2023 - Present

Founded and led Organicc Reach as a freelance social media strategist, developing tailored social media strategies for over 50 clients. Achieved significant engagement and organic follower growth, including removing fake followers for high-profile Instagram accounts and driving viral reels with millions of views. Led a team of marketing professionals and outbound appointment setters, executing social media strategy and paid advertising to book qualified sales calls. Utilized various analytics and competitor research tools to optimize content and campaign performance. Pioneered AI-driven content using tools like HeyGen and Eleven Labs to enhance personalized content creation and campaign optimization. Built premium websites with e-commerce integration, automations, and conversion optimization. Trained team members in video editing and graphic design, improving workflow efficiency.

Social Media Manager (Freelance) at BVW / Brand Virality Workflow

February 1, 2023 - August 19, 2025

Launched a Squarespace website with full analytics and SEO optimization, driving monthly visitors and visibility growth. Conducted organic Twitter/X influencer outreach securing 200+ qualified influencers, boosting campaign reach by 30%. Guided clients in managing Discord niche communities with automation and trained virtual assistants, reducing delivery time and improving community management. Configured CRM systems streamlining sales operations and reducing response times.

Marketing Specialist (Freelance) at Tagfi

February 1, 2023 - August 19, 2025

Led LinkedIn automated mass outreach and email campaigns, acquiring over 10,000 app users and delivering 5,000+ monthly link clicks. Managed a 10-person outreach team executing social campaigns resulting in $11,000/month deals via Zoom sales calls. Implemented CRM workflows improving lead response times and operational efficiency. Enhanced multiple Wix-based websites with e-commerce and visual improvements, setting up automation for lead capture and tracking.

Social Media Manager (Freelance) at BVW / Brand Virality Workflow

February 1, 2023 - August 19, 2025

Launched Squarespace website with analytics and click tracking, optimizing SEO and content with short-form videos. Conducted organic Twitter influencer outreach securing over 200 qualified influencers and boosting campaign reach. Guided clients on Discord community management using bots and automation, training virtual assistants, and managing workflows to reduce delivery time and enhance community management. Configured CRM systems streamlining sales operations.

Marketing Specialist (Freelance) at Tagfi

February 1, 2023 - August 19, 2025

Led LinkedIn mass outreach and email campaigns, acquiring over 10,000 app users and delivering thousands of monthly link clicks. Managed a 10-person outreach team, closing significant deals via Zoom sales calls using HubSpot and audience targeting. Implemented CRM workflows and team training to improve lead response time and efficiency. Enhanced Wix-based websites with e-commerce integration and visuals, automating lead capture and tracking.