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I am an innovative professional specializing in digital marketing and athlete team management. Leveraging proprietary technologies and data-driven strategies, I am dedicated to enhancing brand performance and fostering sustainable innovation through impactful stakeholder engagement and marketing initiatives. I thrive on building strong partnerships and executing campaigns that drive growth and create meaningful community impacts. Over the years, I have managed large advertising budgets, optimized e-commerce revenue streams, and led sustainability projects with a focus on environmental conservation. I am passionate about combining data, AI, and digital tools to help brands grow globally while maintaining a commitment to sustainability and corporate social responsibility.…I am an innovative professional specializing in digital marketing and athlete team management. Leveraging proprietary technologies and data-driven strategies, I am dedicated to enhancing brand performance and fostering sustainable innovation through impactful stakeholder engagement and marketing initiatives. I thrive on building strong partnerships and executing campaigns that drive growth and create meaningful community impacts. Over the years, I have managed large advertising budgets, optimized e-commerce revenue streams, and led sustainability projects with a focus on environmental conservation. I am passionate about combining data, AI, and digital tools to help brands grow globally while maintaining a commitment to sustainability and corporate social responsibility.

Taegen Yardley

Digital Marketer, Project Manager, Marketing Strategist, +2

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I am an innovative professional specializing in digital marketing and athlete team management. Leveraging proprietary technologies and data-driven strategies, I am dedicated to enhancing brand performance and fostering sustainable innovation through impactful stakeholder engagement and marketing initiatives. I thrive on building strong partnerships and executing campaigns that drive growth and create meaningful community impacts. Over the years, I have managed large advertising budgets, optimized e-commerce revenue streams, and led sustainability projects with a focus on environmental conservation. I am passionate about combining data, AI, and digital tools to help brands grow globally while maintaining a commitment to sustainability and corporate social responsibility.…I am an innovative professional specializing in digital marketing and athlete team management. Leveraging proprietary technologies and data-driven strategies, I am dedicated to enhancing brand performance and fostering sustainable innovation through impactful stakeholder engagement and marketing initiatives. I thrive on building strong partnerships and executing campaigns that drive growth and create meaningful community impacts. Over the years, I have managed large advertising budgets, optimized e-commerce revenue streams, and led sustainability projects with a focus on environmental conservation. I am passionate about combining data, AI, and digital tools to help brands grow globally while maintaining a commitment to sustainability and corporate social responsibility.

Available to hire

I am an innovative professional specializing in digital marketing and athlete team management. Leveraging proprietary technologies and data-driven strategies, I am dedicated to enhancing brand performance and fostering sustainable innovation through impactful stakeholder engagement and marketing initiatives. I thrive on building strong partnerships and executing campaigns that drive growth and create meaningful community impacts.

Over the years, I have managed large advertising budgets, optimized e-commerce revenue streams, and led sustainability projects with a focus on environmental conservation. I am passionate about combining data, AI, and digital tools to help brands grow globally while maintaining a commitment to sustainability and corporate social responsibility.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Advertising Illustration

Intermediate

Language

English

Fluent

French

Intermediate

Spanish; Castilian

Intermediate

Work Experience

Digital Advertising Strategist at Pattern

August 31, 2025 - August 20, 2025

Managed a yearly advertising budget of over $1 million across multiple brands and platforms including Amazon, Walmart, Google, and Facebook. Developed and executed data-driven advertising strategies using market research, keyword testing, and performance analysis. Built and maintained strong partner relationships aligning ad goals with brand objectives.

Athlete and Creator Partnership Lead at Taegen Yardley LinkedIn Profile

March 31, 2025 - August 20, 2025

Managed social media, SEO, and end-to-end product marketing campaigns, increasing organic traffic by 40%. Integrated Sprout Social to optimize content planning and performance tracking. Led athlete and creator partnerships, aligning brand goals with strategic marketing initiatives. Implemented new e-commerce revenue streams driving online sales growth.

Marketing and Sustainability Intern at Renoun Skis

March 31, 2025 - August 20, 2025

Conducted market research and developed data-driven campaigns. Built strategic partnerships for sustainability initiatives and corporate social responsibility. Conducted research on professional applications of blockchain technology to advance sustainability initiatives.

Marketing Strategist at Darn Tough Vermont

September 30, 2022 - August 20, 2025

Designed and implemented marketing strategies that enhanced customer acquisition and retention, leading to increased brand engagement. Managed external vendor relationships to ensure successful production and execution of campaigns, improving overall campaign efficiency.

Sustainability Analyst at Prime - Nuclear Engineering

August 31, 2023 - August 20, 2025

Compiled and presented reports on sustainability progress, tracking advancements and areas for improvement. Researched and integrated new conservation and waste reduction technologies to enhance environmental performance. Built partnerships with stakeholders to support corporate social responsibility and sustainability initiatives. Assessed environmental policies for regulatory compliance.