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Hi, I'm Viraj Gulati, a passionate and results-driven Social Media Manager based in Toronto. I have extensive experience managing digital branding initiatives and have successfully grown online communities, such as scaling a TikTok page to over 20,000 followers within two months. I enjoy collaborating with influencers and partners to create impactful campaigns that resonate with audiences and drive engagement. Currently, I am pursuing an Honours Bachelor of Commerce at McMaster University with a high GPA, and I am continuously developing my skills in digital marketing and data analytics. I am also a dedicated team leader, having managed store operations and staff in the retail food industry, always aiming to improve workflow efficiency and customer satisfaction.…Hi, I'm Viraj Gulati, a passionate and results-driven Social Media Manager based in Toronto. I have extensive experience managing digital branding initiatives and have successfully grown online communities, such as scaling a TikTok page to over 20,000 followers within two months. I enjoy collaborating with influencers and partners to create impactful campaigns that resonate with audiences and drive engagement. Currently, I am pursuing an Honours Bachelor of Commerce at McMaster University with a high GPA, and I am continuously developing my skills in digital marketing and data analytics. I am also a dedicated team leader, having managed store operations and staff in the retail food industry, always aiming to improve workflow efficiency and customer satisfaction.

Viraj Gulati

Social Media Manager, Marketing Strategist, Community Manager, +2

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Hi, I'm Viraj Gulati, a passionate and results-driven Social Media Manager based in Toronto. I have extensive experience managing digital branding initiatives and have successfully grown online communities, such as scaling a TikTok page to over 20,000 followers within two months. I enjoy collaborating with influencers and partners to create impactful campaigns that resonate with audiences and drive engagement. Currently, I am pursuing an Honours Bachelor of Commerce at McMaster University with a high GPA, and I am continuously developing my skills in digital marketing and data analytics. I am also a dedicated team leader, having managed store operations and staff in the retail food industry, always aiming to improve workflow efficiency and customer satisfaction.…Hi, I'm Viraj Gulati, a passionate and results-driven Social Media Manager based in Toronto. I have extensive experience managing digital branding initiatives and have successfully grown online communities, such as scaling a TikTok page to over 20,000 followers within two months. I enjoy collaborating with influencers and partners to create impactful campaigns that resonate with audiences and drive engagement. Currently, I am pursuing an Honours Bachelor of Commerce at McMaster University with a high GPA, and I am continuously developing my skills in digital marketing and data analytics. I am also a dedicated team leader, having managed store operations and staff in the retail food industry, always aiming to improve workflow efficiency and customer satisfaction.

Available to hire

Hi, I’m Viraj Gulati, a passionate and results-driven Social Media Manager based in Toronto. I have extensive experience managing digital branding initiatives and have successfully grown online communities, such as scaling a TikTok page to over 20,000 followers within two months. I enjoy collaborating with influencers and partners to create impactful campaigns that resonate with audiences and drive engagement.

Currently, I am pursuing an Honours Bachelor of Commerce at McMaster University with a high GPA, and I am continuously developing my skills in digital marketing and data analytics. I am also a dedicated team leader, having managed store operations and staff in the retail food industry, always aiming to improve workflow efficiency and customer satisfaction.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Panjabi, Punjabi

Intermediate

Hindi

Fluent

Work Experience

Shift Manager at McDonalds

June 1, 2025 - Present

Managed store operations during all hours, ensuring smooth workflows and resolving conflicts to maintain service efficiency. Coordinated with cross-functional team managers to meet hourly performance goals and maintain safety compliance. Assisted with scheduling and shift coverage to balance labor costs and ensure consistent service during busy hours.

Shift Leader / Crew Trainer at Dunkin Donuts

August 1, 2024 - August 20, 2025

Supervised daily store operations, ensuring efficient workflow and reducing errors in order fulfillment by 15%. Led promotional initiatives that improved upselling and increased drive-thru customer satisfaction scores.

Social Media Manager at Yasu Energy

August 1, 2021 - Present

Oversaw daily operations and digital branding initiatives, achieving a 95% increase in online engagement. Created and scaled a TikTok page to over 20,000 followers within 2 months, generating over 100 million total views. Collaborated with influencers and managed digital branding to secure sponsorships and community partnerships.