I am a multidisciplinary Graphic Designer with over 2 years of experience in performance marketing, brand identity, and AI-assisted design. I am known for my strong composition skills, system thinking, and workflow optimization. Skilled in Figma, Adobe Creative Suite, and AI tools like Midjourney and Stable Diffusion, I bring creativity and efficiency together in my work. Before transitioning fully into design, I worked as a portrait and editorial photographer for more than 4 years, developing expertise in visual storytelling, lighting, retouching, and creative direction. This experience informs my design approach, blending high aesthetic standards with production efficiency and team alignment.

Maria Aleksandrova

I am a multidisciplinary Graphic Designer with over 2 years of experience in performance marketing, brand identity, and AI-assisted design. I am known for my strong composition skills, system thinking, and workflow optimization. Skilled in Figma, Adobe Creative Suite, and AI tools like Midjourney and Stable Diffusion, I bring creativity and efficiency together in my work. Before transitioning fully into design, I worked as a portrait and editorial photographer for more than 4 years, developing expertise in visual storytelling, lighting, retouching, and creative direction. This experience informs my design approach, blending high aesthetic standards with production efficiency and team alignment.

Available to hire

I am a multidisciplinary Graphic Designer with over 2 years of experience in performance marketing, brand identity, and AI-assisted design. I am known for my strong composition skills, system thinking, and workflow optimization. Skilled in Figma, Adobe Creative Suite, and AI tools like Midjourney and Stable Diffusion, I bring creativity and efficiency together in my work.

Before transitioning fully into design, I worked as a portrait and editorial photographer for more than 4 years, developing expertise in visual storytelling, lighting, retouching, and creative direction. This experience informs my design approach, blending high aesthetic standards with production efficiency and team alignment.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Intermediate
Russian
Fluent

Work Experience

Middle Graphic Designer at TSEKH Design Studio
January 1, 2024 - Present
Led performance marketing direction within a 20-person design team for a major online delivery service. Specialized in AI-generated visuals, marketing assets for web and social media, design systems, and workflow automation. Supervised a team of 3-4 designers, delivering over 300 banners and 70+ unique creatives monthly in various formats. Designed Figma component libraries reducing production time by 50% and developed a command-line GIF automation tool increasing efficiency 55 times, saving over 300 hours and cutting manual errors by 90%. Retouched AI-generated assets and created lightweight motion graphics in After Effects. Communicated with over 12 client stakeholders to ensure alignment and feedback. Contributed to the post-rebrand visual identity and brand guidelines by setting creative standards for performance direction.
Brand Designer (Freelance) at OSNOVA Coaching School
January 31, 2024 - August 20, 2025
Developed a full brand identity from scratch for a coaching and personal development platform. Collaborated directly with founder, copywriter, and manager to define brand tone, visuals, and digital presence. Designed scalable logo system, typography, and color palette aligned with client values and positioning. Created a 15-page brandbook and export-ready social media and presentation templates. Presented and defended visual solutions while incorporating client feedback to maintain consistency.
Photographer at Self-employed
May 31, 2023 - August 20, 2025
Operated as an independent photographer completing over 200 commercial and editorial photoshoots. Managed end-to-end production including concept development, logistics, retouching, and delivery. Produced up to 20 shoots per month handling location scouting, art direction, and client styling. Maintained long-term client relationships with 30% repeat business and 100% direct communication. Performed full retouching using Adobe Lightroom and Photoshop. Awarded 2 national photography awards and received local grants as a photojournalist.

Education

Graphic Design at CONTENTED design school, Russia
January 11, 2030 - August 20, 2025
Bachelor of Mathematics and Computer Science at Peter the Great St.Petersburg Polytechnic University, Saint-Petersburg, Russia
January 11, 2030 - August 20, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Retail