I am a passionate marketing project manager with a Master's degree specialized in Digital Marketing and Data from KEDGE Business School. With 4 years of experience, I drive digital projects and optimize performance, focusing on innovation and digital transformation. I help organizations improve business processes and user experience, supporting change management to achieve effective results. My expertise includes digital marketing strategies, SEA/SEO, data analysis, and digital content creation, along with digital transformation and project coordination. I enjoy working in collaborative environments with cross-functional teams, combining technical skills and creativity to maximize ROI and enhance digital presence.

Assia Abouloikar

I am a passionate marketing project manager with a Master's degree specialized in Digital Marketing and Data from KEDGE Business School. With 4 years of experience, I drive digital projects and optimize performance, focusing on innovation and digital transformation. I help organizations improve business processes and user experience, supporting change management to achieve effective results. My expertise includes digital marketing strategies, SEA/SEO, data analysis, and digital content creation, along with digital transformation and project coordination. I enjoy working in collaborative environments with cross-functional teams, combining technical skills and creativity to maximize ROI and enhance digital presence.

Available to hire

I am a passionate marketing project manager with a Master’s degree specialized in Digital Marketing and Data from KEDGE Business School. With 4 years of experience, I drive digital projects and optimize performance, focusing on innovation and digital transformation. I help organizations improve business processes and user experience, supporting change management to achieve effective results.

My expertise includes digital marketing strategies, SEA/SEO, data analysis, and digital content creation, along with digital transformation and project coordination. I enjoy working in collaborative environments with cross-functional teams, combining technical skills and creativity to maximize ROI and enhance digital presence.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Cheffe de Projet Marketing Digital at Pérenys
September 1, 2024 - Present
Lead and implement global digital marketing strategy including deployment and optimization of Google Ads and Meta Ads campaigns with performance analysis and A/B testing to maximize ROI. Developed a comprehensive SEO strategy with audits and recommendations to increase organic visibility and traffic. Configured and debugged advanced Google Tag Manager setups to optimize data collection and analysis. Managed development and maintenance of websites and landing pages on Webflow focusing on UX/UI and customer journeys. Created and managed digital content including ads visuals, websites, and SEO content.
Chargée Marketing et Communication at Miss Gwen
August 31, 2024 - August 20, 2025
Developed a 360° marketing and communication plan. Managed community engagement and optimized SEO for natural referencing. Created digital and advertising content to support marketing initiatives.

Education

Master Marketing Digital & Data at KEDGE Business School
September 1, 2024 - December 31, 2025
Master Management and Master Strategy Marketing & Commercial Development at ICN Business School
January 1, 2023 - December 31, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Software & Internet, Retail, Media & Entertainment, Other

Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate