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Hi, I'm Ella Zeiler, a New York-based social media and video content producer specializing in turning data-driven insights into engaging stories across lifestyle, health, sports, and entertainment. I build and execute growth-focused programs across platforms to boost followers, engagement, and traffic. I thrive on collaborating with editors and creators, translating breaking news and cultural moments into timely visuals, and guiding teams through end-to-end production workflows. I'm passionate about storytelling, experimentation, and delivering branded content that resonates with diverse audiences.…Hi, I'm Ella Zeiler, a New York-based social media and video content producer specializing in turning data-driven insights into engaging stories across lifestyle, health, sports, and entertainment. I build and execute growth-focused programs across platforms to boost followers, engagement, and traffic. I thrive on collaborating with editors and creators, translating breaking news and cultural moments into timely visuals, and guiding teams through end-to-end production workflows. I'm passionate about storytelling, experimentation, and delivering branded content that resonates with diverse audiences.

Ella Zeiler

Social Media Manager, Content Producer, Marketing Strategist, +5

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Hi, I'm Ella Zeiler, a New York-based social media and video content producer specializing in turning data-driven insights into engaging stories across lifestyle, health, sports, and entertainment. I build and execute growth-focused programs across platforms to boost followers, engagement, and traffic. I thrive on collaborating with editors and creators, translating breaking news and cultural moments into timely visuals, and guiding teams through end-to-end production workflows. I'm passionate about storytelling, experimentation, and delivering branded content that resonates with diverse audiences.…Hi, I'm Ella Zeiler, a New York-based social media and video content producer specializing in turning data-driven insights into engaging stories across lifestyle, health, sports, and entertainment. I build and execute growth-focused programs across platforms to boost followers, engagement, and traffic. I thrive on collaborating with editors and creators, translating breaking news and cultural moments into timely visuals, and guiding teams through end-to-end production workflows. I'm passionate about storytelling, experimentation, and delivering branded content that resonates with diverse audiences.

Available to hire

Hi, I’m Ella Zeiler, a New York-based social media and video content producer specializing in turning data-driven insights into engaging stories across lifestyle, health, sports, and entertainment. I build and execute growth-focused programs across platforms to boost followers, engagement, and traffic.

I thrive on collaborating with editors and creators, translating breaking news and cultural moments into timely visuals, and guiding teams through end-to-end production workflows. I’m passionate about storytelling, experimentation, and delivering branded content that resonates with diverse audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Work Experience

Social Media Editor at New York Post & Page Six

August 1, 2022 - Present

Manage social media strategy and daily content across Facebook, Instagram, Twitter, TikTok, Snapchat, and more. Collaborate with digital editorial teams to develop timely, high-impact social content aligned with trending news. Maintain and execute editorial and promotional content calendars for both the New York Post and Page Six. Write compelling on-brand copy for social, web, and video scripts tailored to each platform. Lead brainstorms for trending and platform-optimized content to boost engagement and reach. Produce brand-aligned video content, including interviews and editing, for partners such as Etsy, Glossier, and Aescapes. Support in-studio video production including ideation, filming, and post-production with talent.

Senior Social Media Manager at The Doe Publishing

August 1, 2022 - August 20, 2025

Led full social media strategy across Instagram, Facebook, TikTok, Pinterest, Twitter, and Reddit to increase traffic and build community. Created and implemented newsletter campaigns using audience segmentation, A/B testing, and copywriting to boost brand visibility and user engagement. Produced engaging content in collaboration with creatives matching brand tone and visual style. Boosted membership conversions by 50% through development and execution of a Brand Ambassador program. Acted as Assistant Producer for video and photoshoots for a newly launched apparel line. Managed digital campaigns including scholarship programs and influencer initiatives. Presented social performance metrics and growth reports to leadership regularly.

Digital Marketing Coordinator at Voltage Advertising

February 1, 2020 - August 20, 2025

Created strategic social media content for a diverse portfolio of agency clients. Served as project manager for 5+ clients, overseeing timelines, meetings, invoicing, and communications. Drafted and edited proposals in response to RFPs, supporting new business acquisition. Wrote original content and thought leadership articles for the agency’s website and blog.

Sr. Video Producer, Social at The New York Post, Page Six

August 20, 2022 - August 20, 2025

Led daily social media execution and long-term content strategy across major platforms (Facebook, Instagram, Twitter/X, TikTok, Snapchat), driving follower growth and engagement across LifeStyle, Health, Sports, and Entertainment desks. Collaborated with editors across verticals to translate breaking news and cultural trends into timely visual and written content. Analyzed performance metrics and presented monthly recommendations to senior leadership; delivered a 50% traffic uplift across multiple verticals. Maintained editorial calendars and aligned promotional campaigns with branded content. Wrote and edited copy for social media, video scripts, and web content; produced and edited branded video content for partners (Etsy, Glossier, Aescapes). Assisted with in-studio shoots, pre-production logistics, storyboarding, on-set direction, and post-production workflows. Directed team brainstorming sessions on trends and interactive content to maximize shareability and engagement.

Social Media Manager at NO TA (formerly The Doe)

February 1, 2020 - August 1, 2022

Led social media strategy for Instagram, Facebook, TikTok, Pinterest, Twitter/X, and Reddit; evaluated pitches from freelance writers with the editorial team. Achieved the highest social referral traffic for the company in 2022 compared to the previous two years. Increased Instagram following by 100K in the first six months of employment. Boosted membership conversions by 60% through a Brand Ambassador program. Drove influencer marketing initiatives to expand reach and generate user-generated content, and drive traffic from niche communities. Created and implemented newsletter campaigns with audience segmentation and A/B testing. Served as Assistant Producer for video and photo shoots for the commerce team; produced social content for Instagram, YouTube Shorts, Twitter/X, Facebook, and TikTok. Presented social performance metrics and growth reports to leadership.

Social Video Producer, US Entertainment Desk (The Spotlight) at Daily Mail

July 1, 2019 - February 1, 2020

Produced social media videos independently for Instagram, YouTube Shorts, Twitter/X, Facebook, and TikTok; collaborated with the video production team to develop, plan, film, and edit short-form video content. Partnered with marketing and editorial teams to source on-camera talent and coordinate shoots on-location and in-studio; tracked production, post-production, and editing schedules. Wrote scripts and brainstormed original series content; led post-production for Daily Mail’s US Entertainment desk (The Spotlight). Oversaw studio operations, maintenance of production equipment, cameras, and audio gear. Used publishing and analytics platforms to optimize video performance and audience engagement.